At a Glance
- Tasks: Lead the development of evidence strategies and communicate the value of Zio services.
- Company: Join iRhythm, a leader in cardiac health solutions with a focus on innovation.
- Benefits: Enjoy competitive salary, flexible remote work, and opportunities for career growth.
- Other info: Full remote role; must be based in the UK.
- Why this job: Make a real impact in healthcare by shaping evidence communication strategies.
- Qualifications: 6+ years in healthcare marketing and strong project management skills required.
The predicted salary is between 63000 - 77000 £ per year.
We are seeking an experienced professional to lead the development and execution of clinical and health economic evidence dissemination strategies, as well as peer-to-peer education initiatives, that communicate the clinical, operational, and economic value of the Zio service across clinical and non-clinical healthcare stakeholders.
This role is responsible for identifying and prioritising relevant clinical, health economic, and market access evidence, and partnering with internal subject matter experts to translate this evidence into clear, compelling messaging that articulates the Zio service value proposition. The individual will drive both external evidence dissemination and internal education efforts, while supporting Medical Affairs-led peer-to-peer education initiatives such as webinars, symposia, and speaker programs, to accelerate adoption across targeted European markets.
Please note: this is a full remote role; however, candidates must be based in the UK to be considered. Unfortunately, we are unable to offer visa sponsorship for this position.
At iRhythm, you'll have the opportunity to grow your skills and your career while impacting the lives of people around the world. iRhythm is shaping a future where everyone, everywhere can access the best possible cardiac health solutions. Every day, we collaborate, create, and constantly reimagine what's possible. We think big and move fast, driven by our commitment to put patients first and improve lives. We need builders like you. Curious and innovative problem solvers looking for the chance to meaningfully shape the future of cardiac health, our company, and your career.
Responsibilities:
- Develop and execute evidence dissemination strategy to support Zio adoption.
- Partner with Scientific Affairs and Global Market Access teams to understand the evolving clinical and health economic evidence landscape.
- Translate complex clinical and economic evidence into compelling value propositions.
- Identify evidence gaps, adoption barriers, and market-specific needs to inform dissemination priorities and commercial strategies.
- Develop evidence-based materials including brochures, presentations, whitepapers, publication-related content to support clinical and market access value communication.
- Drive the dissemination of newly published clinical evidence, guideline updates, and health economic analyses across target markets.
- Develop Real-World Evidence (RWE) materials in collaboration with sales, customer experience, and market access teams.
- Educate and train commercial teams on the clinical and economic value of Zio.
- Develop sales enablement resources, field guidance, and commercial support tools.
- Partner with Medical Affairs and commercial teams to define peer-to-peer education initiatives aligned with international strategic priorities.
- Support Medical Affairs to drive educational initiatives including webinars, symposia, speaker programs, educational events.
- Contribute to the development of educational content for the iRhythm Academy.
- Monitor market trends, guideline developments, competitive evidence, and healthcare system priorities across international markets.
- Gather customer insights to refine messaging and improve evidence communication strategies.
- Manage marketing budget for assigned responsibilities, ensuring efficient allocation of resources to maximise ROI.
- Monitor and analyse marketing performance metrics to track budget utilisation and campaign effectiveness.
- Manage other ad hoc Marketing projects as required.
Person Specification:
Experience:
- Minimum 6+ years of experience in healthcare, medical device, or digital health marketing or 4 years with an MBA.
- Minimum 3+ years of experience working with clinical and/or health economic evidence in a commercial healthcare environment.
- Strong understanding of clinical evidence dissemination and value communication within healthcare systems.
- Experience translating scientific and economic data into customer-facing commercial narratives.
- Excellent project management and cross-functional collaboration skills.
- Strong communication, presentation, and stakeholder management abilities.
- Ability to work effectively in a fast-paced, matrixed international organization.
- Experience supporting sales enablement and commercial education initiatives.
- Ability to travel internationally up to 30%.
Qualifications:
- Bachelor's degree in Marketing, Business, Life Sciences, Healthcare, Biomedical Engineering, or related field.
- Desirable: MBA, MPH, MSc, or advanced healthcare/business degree.
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
European Marketing Manager - Evidence Strategy & Value Communication in Surrey employer: National health service
The London Ambulance Service NHS Trust is an exceptional employer, offering a dynamic work environment that prioritises patient safety and service improvement. With a strong commitment to employee development, including leadership training and apprenticeship programmes, staff are empowered to grow their skills while contributing to the health of London. The Trust's inclusive culture and focus on quality management ensure that employees feel valued and supported in their vital roles.
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We think this is how you could land European Marketing Manager - Evidence Strategy & Value Communication in Surrey
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We think you need these skills to ace European Marketing Manager - Evidence Strategy & Value Communication in Surrey
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit National health service. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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