At a Glance
- Tasks: Drive patient acquisition and engagement through innovative marketing campaigns.
- Company: Join Clarity Healthcare, a leader in patient-centric eye health solutions.
- Benefits: Competitive salary, full-time role, and opportunities for professional growth.
- Other info: Dynamic work environment with a commitment to safeguarding and promoting welfare.
- Why this job: Make a real impact on patient care while developing your marketing skills.
- Qualifications: Degree in Marketing or equivalent experience; strong campaign management skills required.
The predicted salary is between 29700 - 36300 £ per year.
We are always looking for great talent to join our team and help achieve our ambitious goals and growth. We care about our people, and we care about the future of eye health and how Clarity can play an innovative part in making this great, with your help. At Clarity we focus on providing the highest quality patient centric care, participating in the entire pathway for patients from pre-admission, surgery, and post-operative management.
The role holder will be responsible for driving patient acquisition, engagement, retention, and revenue growth for Clarity Healthcare. They will develop and deliver multi-channel marketing campaigns across digital, CRM, content, partnerships, referrals, and local market activity, ensuring Clarity's value proposition is clearly communicated and consistently represented across all customer touchpoints. Working closely with internal and external stakeholders, the role holder will use customer insights and market intelligence to deliver measurable commercial growth and enhance the patient experience.
We are looking for someone who can:
- Develop and deliver Clarity Healthcare's annual marketing plan, aligned to commercial growth objectives.
- Lead integrated marketing campaigns across the full patient journey, from awareness and acquisition through to retention and advocacy.
- Identify and implement growth opportunities across services, locations, audience segments, and referral channels.
- Manage and optimise multi-channel marketing activity, including digital, social media, email, website, PR, events, and referral marketing.
- Create compelling marketing materials and campaign assets that support business objectives and brand consistency.
- Drive lead generation and conversion by improving website performance, patient journeys, and campaign effectiveness.
What you'll bring to the role:
- Degree level qualification or equivalent experience in Marketing, Business or Communications or can demonstrate significant relevant experience.
- Significant experience in a growth, campaign or marketing management role.
- Experience developing and delivering integrated multi-channel campaigns.
- Strong commercial awareness and understanding of customer acquisition.
- HubSpot or equivalent CRM platform experience.
- Experience working with CRM and marketing automation platforms.
- Ability to interpret data and translate insight into action.
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Growth Manager - Clarity Healthcare in Sheffield employer: National health service
At Clarity Healthcare, we pride ourselves on being an exceptional employer that values our team and their contributions to improving eye health. Located in the vibrant Broughton Business Park, we offer a supportive work culture that fosters professional growth through continuous learning and development opportunities. Our commitment to patient-centric care ensures that every employee plays a vital role in making a meaningful impact on the lives of patients, all while enjoying a collaborative and innovative environment.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Manager - Clarity Healthcare in Sheffield
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for National health service and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like National health service are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with National health service on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at National health service. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Manager - Clarity Healthcare in Sheffield
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit National health service. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of National health service:Show us that you’ve done your homework! In your application, briefly mention what you admire about National health service’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at National health service
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at National health service will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At National health service, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
