At a Glance
- Tasks: Lead growth strategies and drive impactful projects at Penrose Health.
- Company: Join Penrose Health, a mission-driven organisation delivering outstanding healthcare.
- Benefits: Competitive salary, career development, and a chance to make a real difference.
- Other info: Dynamic role with opportunities for hands-on delivery and collaboration.
- Why this job: Shape the future of healthcare while building sustainable growth strategies.
- Qualifications: Degree-level education or equivalent experience in strategy or business development.
Penrose Health is looking for a senior, hands-on generalist to build and lead our growth function. We have grown significantly over the last decade but historically, much of the work has been relationship-led and driven by senior leaders. We now want to build something more deliberate, sustainable and scalable and are looking for someone to lead that.
As our Strategic Growth Lead, you will help shape how Penrose grows - but you will also personally make it happen. You will work across four main areas:
- Growing patient lists across our existing practices
- Understanding and improving patient retention
- Building relationships with practices considering succession, merger or takeover
- Developing a proactive and credible approach to competitive bids
This is not simply a marketing role, although digital acquisition and campaigns may form part of it. It is also not a traditional strategy role where recommendations are handed to someone else to deliver. You will be expected to analyse the problem, recommend what we should do, secure agreement and then drive the work forward.
You will not inherit a large team, mature systems or a finished playbook. We are looking for someone who is excited by the opportunity to build the machinery while delivering results.
Main duties of the job:
- Developing Penrose's growth strategy and translating it into practical priorities
- Analysing patient registrations, losses and net growth across our practices
- Identifying and testing local, digital and community-based acquisition opportunities
- Understanding why patients leave and working with operational teams to address avoidable causes
- Identifying practices where partners may be considering retirement or succession
- Building trusted relationships and progressing potential mergers or takeovers
- Developing clear criteria for which formal contract opportunities Penrose should pursue
- Shaping bid strategy, coordinating contributions and improving submission quality
- Building clear reporting, pipelines and operating rhythms
- Using AI and automation to increase the speed, quality and scale of the functions work
- Turning ideas into action and seeing projects through to a measurable outcome
About us: Penrose Health is on a mission to deliver outstanding healthcare to every patient we serve. We care for 75,000+ people across 9 sites in South East London, supported by a team of 200+ clinicians and staff. Our model is built on permanent, diverse teams, strong governance, and a clear focus on continuity, quality, and access. We work closely with NHS partners to deliver a full range of services from routine checks to complex, long-term care backed by robust systems and a culture of continuous improvement. We're proud to hold a CQC 'Good' rating and consistently receive strong feedback from patients.
Person Specification
Qualifications:
- Essential: Degree-level education or equivalent professional experience. A relevant qualification in business, strategy, marketing, analytics, project management or healthcare may be useful, but should not materially influence selection unless supported by strong practical evidence.
Behaviours:
- Essential: Take ownership and create momentum
- Be comfortable with ambiguity
- Work with pace without sacrificing judgement
- Be commercially curious and outcome-focused
- Remain willing to work at a detailed level
- Be persistent without being overly sales-led
- Challenge constructively
- Communicate clearly and directly
- Be low-ego and collaborative
- Know when to act independently and when to escalate
- Be comfortable testing ideas and learning from failure
- Focus on sustainable value rather than visible activity
Background:
- Essential: Strategy and operations in a startup or scale-up
- Commercial or growth roles in a multi-site organisation
- Founder's associate or chief-of-staff roles with genuine delivery ownership
- Healthcare strategy, growth or business development
- Former consultants who have moved into operating roles
- Partnerships or business-development roles with analytical responsibility
- Corporate development or expansion roles
- Commercial transformation roles
- Entrepreneurial NHS or primary care roles
- Other regulated or stakeholder-heavy sectors
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Branded Content Lead - Commercial Content in London employer: National health service
The London Ambulance Service NHS Trust is an exceptional employer, offering a dynamic work environment that prioritises patient safety and service improvement. With a strong commitment to employee development, including leadership training and apprenticeship programmes, staff are empowered to grow their skills while contributing to the health of London. The Trust's inclusive culture and focus on quality management ensure that employees feel valued and supported in their vital roles.
StudySmarter Expert Advice🤫
We think this is how you could land Branded Content Lead - Commercial Content in London
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We think you need these skills to ace Branded Content Lead - Commercial Content in London
Some tips for your application 🫡
Highlight Your Relevant Experience:When applying for a role in health sciences administration, it's super important to spotlight any relevant experience you have in healthcare settings. Whether you've worked in a hospital, a clinic, or any related environment, make sure to detail those roles in your CV – focusing on your responsibilities and achievements that align with the job at National health service.
Showcase Your Administrative Skills:Administrative skills are key in this field, so don’t hold back! Make sure your CV reflects your proficiency in things like scheduling, data management, and compliance with health regulations. Mention specific software you’ve used, such as patient management systems, as this will demonstrate your hands-on abilities and readiness for the role at National health service.
Craft a Meaningful Cover Letter:Your cover letter should reflect your passion for the health sciences field and your eagerness to contribute to National health service. Share a bit about why you’re drawn to this sector, any impactful situations or challenges you’ve encountered, and how they’ve shaped your desire to work in health sciences administration. This personal touch can really set you apart!
Tailor Your Documents to the Job:Don't use a one-size-fits-all approach! Make sure your CV and cover letter are specifically tailored for this role. Highlight any certifications you have relevant to health administration, and ensure you clearly connect your previous roles to the skills needed for the full-time position at National health service. This way, you're showing them you’ve done your homework and are genuinely interested in being a part of their team.
How to prepare for a job interview at National health service
✨Showcase Your Administrative Skills
In health sciences administration, being organised is key. Make sure you can demonstrate your skills in managing schedules, paperwork, and data accurately. Be ready to discuss specific tools you've used, like electronic health record systems or scheduling software, and how they improved efficiency in your past experiences.
✨Know Your Regulations
Familiarity with healthcare regulations and compliance is crucial. Brush up on HIPAA, GDPR, or other relevant policies before your interview. We recommend preparing examples of how you've ensured compliance or handled sensitive information in past roles—this will show you're not just knowledgeable but also responsible.
✨Prepare for Scenario Questions
Interviews for administrative roles often involve scenario-based questions to assess your problem-solving skills. Practice responses to common situations you might face, such as dealing with a challenging patient or managing a sudden schedule change. This will not only demonstrate your ability to think on your feet but also highlight your interpersonal skills.
✨Align Your Goals with the Organisation
As a full-time candidate, employers will want to know how your long-term career goals align with their mission. Take some time to research National health service’s values and be ready to tie your passion for health sciences administration into their objectives. Demonstrating enthusiasm and career alignment can be a game-changer in this competitive field!
