Senior Manager, Events (External Agency Staff)
Senior Manager, Events (External Agency Staff)

Senior Manager, Events (External Agency Staff)

City of London Full-Time 48000 - 72000 ÂŁ / year (est.) No home office possible
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National Football League (NFL)

At a Glance

  • Tasks: Lead and manage exciting NFL events across EMEA, creating unforgettable fan experiences.
  • Company: Join the NFL, a dynamic organisation that values teamwork and innovation.
  • Benefits: Enjoy competitive benefits, including health perks and opportunities for professional growth.
  • Why this job: Be at the forefront of sports events, making a real impact in the world of American football.
  • Qualifications: 8-10 years in event management with strong leadership and budgeting skills.
  • Other info: Travel opportunities across EMEA and the US, with a focus on collaboration and community.

The predicted salary is between 48000 - 72000 ÂŁ per year.

The NFL is hiring a talented Senior Manager, Events to oversee and manage the UK based NFL events team across EMEA. The primary focus of this position will be on international games (currently: UK, Germany, Spain and Ireland). This pivotal role will require the candidate to build event strategies, operational plans and execute fan experiences, and year‑round activities and events, ensuring a best‑in‑class delivery and fan experience that meets the wider business, commercial, marketing and local market objectives.

Essential Functions

  • Event Management
    • Extensive experience of planning and delivering both large‑and‑small scale events across EMEA
    • Strong operational delivery experiences across both sport and fan/public events
    • Experience with all aspects of public events including, but not limited to licenses, health and safety, authorities’ management, programming, scheduling, branding/creative, and procurement
    • Planning and execution of a range of events during games weeks, as well as year‑round activities to support local offices and key business initiatives, including gameday fan experiences, Kickoff events, local market activations, NFL club activations, community, partner integration and lead development, OnePass app content strategy, NFL FLAG, NFL Academy event support, and overall best practices.
  • Budgeting
    • Oversight of all fan event budgets: Ensure the team track, manage, and communicate their budgets to ensure events are delivered to target including identify risk & opportunity
    • Strong knowledge and ability to build event budgets in line with event strategy including League procurement practices
  • Agency Management
    • Ability to drive and lead relationships with event agencies across EMEA including budget oversight
    • Experience with robust RFP process and onboarding of new vendors
  • Team Management
    • Ability to manage and drive the team to ensure success, development, and coordination with key internal and external stakeholder groups, including managing cross organisational working groups, across both EMEA and US
    • Support events team in successfully managing cross functional events with key focus delivering against NFL business objectives
    • Support events team in successfully managing external partnerships, including but not limited to; City / Host authorities, Local organising committees, Government Sports bodies and Stadium & Team partners

Required Education and Experience

  • Minimum 8 - 10 years’ experience in the events industry
  • 4 years management experience
  • Extensive knowledge within a highly technical discipline of managing and executing large scale fan events
  • Ability to manage budgets up to the value of ÂŁ2 million
  • Experience in managing multiple partners and agencies
  • Strong knowledge and understanding of sports marketing to drive attendance and engagement
  • Commercially astute and able to identify revenue generating opportunities
  • Ideally, an understanding of American Football

Leadership Attributes

  • Highly organised, with exceptional time management and the ability to prioritise tasks as necessary and meet key deadlines
  • Effective problem‑solving, can identify issues, find solutions and make informed decisions.
  • Proven ability in managing upwards and communicating effectively
  • Excellent communication skills used to drive collaboration across business areas and functions.
  • Strong presentation skills with ability to deliver key information to large audiences and senior leadership
  • Ability to adapt and be resilient within an ever‑changing environment and event landscape
  • Strong capability for stakeholder management; confident in influencing and negotiating
  • Demonstrates integrity, motivates team members and is recognised as a valuable team player
  • Enthusiastic, self‑starter with a positive attitude and a commitment to delivering at the highest standard

Management Requirements

  • Strong track record of managing a team (minimum 4+)
  • Ability to communicate effectively and deliver key information to all team members
  • Proven track record of supporting and developing team members

Travel

  • Willingness to travel within EMEA and US, work long hours and weekends when required

Benefits

To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS.

Relocation Policy

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

Equal Employment Opportunity

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.

WHO WE ARE

  • Respect: Everyone matters. We celebrate diverse opinions, honour hard work, and value every contribution.
  • Integrity: We do what’s right, even when it’s tough. We hold ourselves accountable and always follow through.
  • Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
  • Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
  • Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
  • Execute: We take action with precision, delivering results that drive our goals forward.
  • Inspire: We motivate others through vision, energy, and a commitment to excellence.
  • Live Our Values: We embody our core principles in every decision and action.
  • Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
  • Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact.

WHO YOU ARE

  • Embody an enthusiastic, proactive can‑do attitude
  • Embrace grit, free from ego or entitlement
  • Excel as a relationship builder, with the ability to influence
  • Eager learner, driven by passion rather than just ambition
  • Encompasses an incredible work ethic with an agile mindset

Senior Manager, Events (External Agency Staff) employer: National Football League (NFL)

The NFL is an exceptional employer, offering a dynamic work environment in London that fosters creativity and collaboration. With a strong commitment to employee growth, the company provides extensive opportunities for professional development while promoting a culture of respect, integrity, and teamwork. Employees enjoy the thrill of working on high-profile international events, all while being part of a diverse and inclusive team that values every contribution.
National Football League (NFL)

Contact Detail:

National Football League (NFL) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Manager, Events (External Agency Staff)

✨Tip Number 1

Network like a pro! Get out there and connect with people in the events industry. Attend conferences, join relevant groups on social media, and don’t be shy to reach out to folks on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your past events and experiences. Use visuals, videos, and testimonials to highlight your achievements. This will give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews like it’s game day! Research the company, understand their values, and be ready to discuss how your experience aligns with their goals. Practice common interview questions and come armed with examples of your past successes.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Keep an eye on our careers page and make sure your application stands out by tailoring it to each role you’re interested in.

We think you need these skills to ace Senior Manager, Events (External Agency Staff)

Event Management
Operational Delivery
Public Event Planning
Budget Management
Agency Management
Team Leadership
Stakeholder Management
Sports Marketing
Problem-Solving Skills
Communication Skills
Presentation Skills
Adaptability
Relationship Building
Commercial Acumen
Project Coordination

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Manager, Events role. Highlight your experience in managing large-scale events and how it aligns with the NFL's objectives. We want to see how you can bring your unique flair to our team!

Showcase Your Budgeting Skills: Since budget management is key for this role, don’t forget to include specific examples of how you've successfully managed event budgets in the past. We love numbers, so show us how you’ve delivered events within budget while still achieving fantastic results!

Demonstrate Your Leadership Experience: We’re looking for someone who can lead a team effectively. Share stories that illustrate your management style and how you've developed your team members. Let us know how you’ve motivated others to achieve their best work in high-pressure situations.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for the role. Plus, it shows you’re keen on joining our awesome team at the NFL!

How to prepare for a job interview at National Football League (NFL)

✨Know Your Events Inside Out

Make sure you’re well-versed in the specifics of event management, especially within the sports sector. Familiarise yourself with the NFL's past events and their impact on fan engagement. This will show your passion and understanding of the role.

✨Budgeting Brilliance

Be prepared to discuss your experience with managing large budgets, particularly up to ÂŁ2 million. Have examples ready that demonstrate how you've successfully tracked and communicated budgetary needs in previous roles.

✨Showcase Your Leadership Skills

Since this role involves managing a team, be ready to share your leadership style and experiences. Highlight how you've motivated teams and navigated challenges in high-pressure environments, especially during major events.

✨Master Stakeholder Management

Understand the importance of building relationships with various stakeholders. Prepare to discuss how you've effectively collaborated with external partners and local authorities in past roles, showcasing your negotiation and influencing skills.

Senior Manager, Events (External Agency Staff)
National Football League (NFL)
Location: City of London
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