Director, Events (External Agency Staff)
Director, Events (External Agency Staff)

Director, Events (External Agency Staff)

Full-Time 72000 - 108000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and manage NFL events across EMEA, creating unforgettable fan experiences.
  • Company: Join the dynamic NFL team, known for its inclusive culture and passion for sports.
  • Benefits: Enjoy competitive pay, comprehensive benefits, and opportunities for professional growth.
  • Why this job: Be at the forefront of exciting sports events and make a real impact on fan engagement.
  • Qualifications: 10+ years in events, strong leadership skills, and a passion for sports marketing.
  • Other info: Travel opportunities across EMEA and the US, with a focus on teamwork and collaboration.

The predicted salary is between 72000 - 108000 ÂŁ per year.

Oversee and manage the UK based NFL events team across EMEA with primary focus on international game (currently: UK, Germany, Spain and Ireland) to build event strategies, operational plans and execute fan experiences and year-round activities and events ensuring a best-in-class delivery and fan experience that meets the wider business, commercial, marketing and local market objectives.

Essential Functions

  • Event Management
    • Extensive experience of planning and delivering both large- and small-scale events across EMEA
    • Strong operational delivery experiences across both sport and fan/public events
    • Experience with all aspects of public events including, but not limited to licenses, health and safety, authorities’ management, programming, scheduling, branding/creative, and procurement
  • Planning and execution of a range of events during games weeks, as well as year round activities to support local offices and key business initiatives, including gameday fan experiences, Kickoff events, local market activations, NFL club activations, community, partner integration and lead development, OnePass app content strategy, NFL FLAG, NFL Academy event support, and overall best practices.
  • Budgeting
    • Oversight of all fan event budgets:
    • Ensure the team track, manage, and communicate their budgets to ensure events are delivered to target including identify risk & opportunity
    • Strong knowledge and ability to build event budgets in line with event strategy including League procurement practices
  • Agency Management
    • Ability to drive and lead relationships with event agencies across EMEA including budget oversight
    • Experience with robust RFP process and onboarding of new vendors
  • Team Management
    • Ability to manage and drive the team to ensure success, development, and coordination with key internal and external stakeholder groups, including managing cross organizational working groups, across both EMEA and US
    • Support events team in successfully managing cross functional events with key focus delivering against NFL business objectives
    • Support events team in successfully managing external partnerships, including but not limited to City / Host authorities, Local organizing committees, Government Sports bodies and Stadium & Team partners

Required Education and Experience

  • Minimum 10 years’ experience in the events and/or hospitality industry
  • 5 years management experience
  • Extensive knowledge within a highly technical discipline of managing and executing large scale fan events
  • Ability to manage budgets up to the value of ÂŁ2 million
  • Experience in managing multiple partners and agencies
  • Strong knowledge and understanding of sports marketing to drive attendance and engagement
  • Commercially astute and able to identify revenue generating opportunities
  • Ideally, an understanding of American Football

Leadership Attributes

  • Highly organised, with exceptional time management and the ability to prioritize tasks as necessary and meet key deadlines
  • Effective problem‑solving, can identify issues, find solutions and make informed decisions.
  • Proven ability in managing upwards and communicating effectively
  • Excellent communication skills used to drive collaboration across business areas and functions.
  • Strong presentation skills with ability to deliver key information to large audiences and senior leadership
  • Ability to adapt and be resilient within an ever‑changing environment and event landscape
  • Strong capability for stakeholder management; confident in influencing and negotiating with both internal colleagues and external partners whilst maintaining key relationships
  • Demonstrates integrity, motivates team members and is recognized as a valuable team player
  • Enthusiastic, self‑starter with a positive attitude and a commitment to delivering at the highest standard

Management Requirements

  • Strong track record of managing a team (minimum 5+)
  • Ability to communicate effectively and deliver key information to all team members
  • Proven track record of supporting and developing team members

Travel

  • Willingness to travel within EMEA and US, work long hours and weekends when required

Benefits Information

To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS. NO RELOCATION ASSISTANCE WILL BE PROVIDED.

The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.

WHO WE ARE:

NFL Core Values:

  • Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
  • Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
  • Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
  • Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
  • Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
  • Execute: We take action with precision, delivering results that drive our goals forward.
  • Inspire: We motivate others through vision, energy, and a commitment to excellence.
  • Live Our Values: We embody our core principles in every decision and action.
  • Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
  • Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact.

WHO YOU ARE:

Talent Attributes: What we expect for our employees:

  • Embody an enthusiastic, proactive can‑do attitude
  • Embrace grit, free from ego or entitlement
  • Excel as a relationship builder, with the ability to influence
  • Eager learner, driven by passion rather than just ambition
  • Encompasses an incredible work ethic with an agile mindset

Director, Events (External Agency Staff) employer: National Football League (NFL)

The NFL is an exceptional employer, offering a dynamic work environment in London that fosters creativity and collaboration. With a strong commitment to employee growth, the company provides extensive opportunities for professional development while promoting a culture of respect, integrity, and teamwork. Employees enjoy the unique advantage of working within a globally recognised brand, engaging in exciting events across EMEA, and contributing to memorable fan experiences.
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Contact Detail:

National Football League (NFL) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director, Events (External Agency Staff)

✨Network Like a Pro

Get out there and connect with people in the industry! Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Show Off Your Skills

When you get the chance to meet potential employers, make sure to showcase your event management skills. Bring along a portfolio of past events you've managed, complete with photos and metrics that highlight your success. This will help you stand out from the crowd!

✨Ace the Interview

Prepare for interviews by researching the company and understanding their values and objectives. Be ready to discuss how your experience aligns with their needs, especially in managing large-scale events. Practice common interview questions and think of examples that demonstrate your problem-solving abilities.

✨Apply Through Our Website

Don’t forget to check out our website for job openings! Applying directly through our site not only shows your interest but also ensures your application gets into the right hands. Plus, it’s a great way to stay updated on new opportunities as they arise.

We think you need these skills to ace Director, Events (External Agency Staff)

Event Management
Operational Delivery
Public Event Planning
Budget Management
Agency Management
Team Leadership
Stakeholder Management
Sports Marketing
Problem-Solving Skills
Communication Skills
Presentation Skills
Adaptability
Relationship Building
Commercial Acumen
Knowledge of American Football

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Director, Events role. Highlight your experience in managing large-scale events and how it aligns with our goals at StudySmarter. We want to see how you can bring your unique flair to our team!

Showcase Your Budgeting Skills: Since budget management is key for this role, don’t forget to include specific examples of how you've successfully managed event budgets in the past. We love numbers, so show us how you’ve delivered events on target while keeping costs in check!

Demonstrate Your Leadership Style: We’re looking for someone who can lead a team effectively. Share your experiences in managing teams and how you’ve motivated them to achieve success. Let us know how you handle challenges and keep everyone on track!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the StudySmarter family!

How to prepare for a job interview at National Football League (NFL)

✨Know Your Events Inside Out

Make sure you’re well-versed in the specifics of event management, especially within the sports sector. Familiarise yourself with the NFL's past events and their impact on fan engagement. This will show your passion and understanding of what it takes to deliver a best-in-class experience.

✨Budgeting Brilliance

Brush up on your budgeting skills! Be prepared to discuss how you’ve managed large budgets in the past, particularly up to £2 million. Bring examples of how you identified risks and opportunities in previous roles, as this will demonstrate your financial acumen and strategic thinking.

✨Showcase Your Leadership Style

As a Director, your leadership style is crucial. Think about how you’ve motivated teams and managed cross-functional relationships. Be ready to share specific examples of how you’ve developed team members and driven success through collaboration.

✨Engage with Stakeholders

Prepare to discuss your experience in managing relationships with various stakeholders, including local authorities and event agencies. Highlight your negotiation skills and how you’ve maintained key partnerships, as this will be vital for the role.

Director, Events (External Agency Staff)
National Football League (NFL)

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