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- Tasks: Lead PR strategy and communications for the NBA in Europe and the Middle East.
- Company: Join the NBA, a global leader in sports and media, inspiring fans worldwide.
- Benefits: Be part of a dynamic team with opportunities for creativity and leadership.
- Why this job: Shape the future of basketball while driving impactful campaigns and initiatives.
- Qualifications: Extensive PR experience, strong leadership skills, and a passion for sports required.
- Other info: Collaborate with NBA headquarters and manage a network of PR agencies.
The predicted salary is between 43200 - 72000 £ per year.
About us//
The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.
NBA rosters at the start of the 2023-24 season featured a record 125 international players from 40 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.
About the role//
Are you passionate about sports and communications? The NBA is seeking an experienced and dynamic Senior Director – PR & Communications to lead its strategy and public relations across Europe and the Middle East. You will have the opportunity to play a pivotal role in shaping the future of basketball in this leadership role.
As Senior Director – PR & Communications, you will oversee and implement the NBA’s communication strategy for Europe and the Middle East, creating compelling campaigns to enhance visibility, build awareness, and support commercial growth.
Reporting to the EME Vice President – Head of Content, Social & PR, you will be a key part of the Senior Leadership Team, driving initiatives that align with the NBA’s strategic goals. From managing regional communications to spearheading public relations for high-profile events like the Global Games, your role will have a direct impact on how the NBA is perceived across the region. You’ll collaborate with NBA headquarters in New York and manage an extensive network of PR agencies across Europe to ensure consistent messaging and measurable results.
Your skills and experience//
- Extensive experience in public relations and strategic communications, with significant experience in a senior leadership role.
- Proven expertise in European or Middle Eastern media and public relations, with established relationships across sports, consumer, and business media.
- A passion for sports and basketball – familiarity with US sports is a plus.
- Exceptional written and verbal communication skills, alongside the ability to think strategically and manage multiple priorities.
- Strong leadership capabilities, including managing teams, budgets, and complex projects.
- The ability to anticipate problems and identify opportunities to build/protect the NBA brand.
If you’re ready to bring your creativity, strategic insight, and passion for sports to the NBA, we want to hear from you.
Click the apply button now to make your mark.
The Executives in Sport Group are retained on behalf of the NBA to appoint a Senior Director – PR & Communications. All direct applications and CVs will be forwarded to The Executives in Sport Group.
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Please note that due to the volume of applications received, we are unable to provide specific feedback on unsuccessful applications.
Senior Director - PR & Communications employer: National Basketball Association
Contact Detail:
National Basketball Association Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Director - PR & Communications
✨Tip Number 1
Make sure to showcase your extensive experience in public relations and strategic communications. Highlight any previous roles where you led communication strategies, especially in the sports industry, as this will resonate with the NBA's mission.
✨Tip Number 2
Network with professionals in the sports media landscape, particularly those with connections to European and Middle Eastern markets. Building relationships with key media figures can give you an edge in understanding the nuances of the region.
✨Tip Number 3
Stay updated on current trends in sports communications and PR strategies. Being knowledgeable about recent campaigns or initiatives in the sports world can help you demonstrate your strategic thinking during discussions.
✨Tip Number 4
Prepare to discuss how you would enhance the NBA's visibility and brand perception in Europe and the Middle East. Having a clear vision and innovative ideas will show your passion for the role and the sport.
We think you need these skills to ace Senior Director - PR & Communications
Some tips for your application 🫡
Understand the NBA's Mission: Familiarize yourself with the NBA's mission to inspire and connect people through basketball. This understanding will help you align your application with their values and demonstrate your passion for the sport.
Highlight Relevant Experience: Emphasize your extensive experience in public relations and strategic communications, particularly in a senior leadership role. Provide specific examples of campaigns you've led that enhanced visibility and supported commercial growth.
Showcase Communication Skills: Demonstrate your exceptional written and verbal communication skills in your application. Consider including a brief writing sample or links to previous work that showcases your ability to craft compelling narratives.
Tailor Your Application: Customize your CV and cover letter to reflect the specific requirements of the Senior Director - PR & Communications role. Mention your established relationships within European or Middle Eastern media and how they can benefit the NBA.
How to prepare for a job interview at National Basketball Association
✨Show Your Passion for Sports
Make sure to express your enthusiasm for basketball and sports in general. Share personal experiences or insights that highlight your connection to the game, as this role is deeply rooted in a love for sports.
✨Demonstrate Strategic Thinking
Prepare to discuss specific examples of how you've developed and implemented successful PR strategies in the past. Highlight your ability to think strategically and manage multiple priorities, especially in high-pressure situations.
✨Leverage Your Media Relationships
Be ready to talk about your established relationships with European and Middle Eastern media. Discuss how these connections can benefit the NBA and enhance its visibility across various platforms.
✨Highlight Leadership Experience
Emphasize your leadership capabilities by sharing examples of how you've managed teams, budgets, and complex projects. Show that you can lead initiatives that align with the NBA’s strategic goals and drive measurable results.
