Senior Integrated Marketing Campaign Manager, EMEA

Nasuni is scaling rapidly, and EMEA is one of our most strategic growth regions. We are looking for a senior, commercially minded marketing campaign leader to own and drive our EMEA integrated campaign strategy, with clear accountability to enterprise pipeline growth and revenue impact. This role sits at the intersection of global campaign strategy and regional execution. You will partner closely with Global Campaigns, Product Marketing, EMEA Sales leadership, and SDR teams to design and deliver full‑funnel, multi‑channel programs that engage complex enterprise buying groups across priority industries. This is not a pure execution role. You will define regional campaign strategy, quarterly priorities, and go‑to‑market plays, while ensuring programs are localized, measurable, and directly tied to pipeline creation and deal acceleration. Success will be measured by enterprise pipeline performance, account engagement, and program ROI as Nasuni continues to expand its presence across EMEA.

Role Scope & Complexity

• Enterprise focus: complex, multi‑stakeholder buying groups (5–10+ personas) and long sales cycles
• Regional ownership: multi‑country EMEA programs requiring localization beyond translation
• Revenue accountability: direct responsibility for sourced and influenced pipeline from enterprise accounts
• Strategic ownership: accountable for campaign outcomes, not just activity or execution

Key Responsibilities

• Own the EMEA integrated campaign strategy, aligning with global campaign frameworks while defining regional priorities, quarterly programs, and GTM plays tied to revenue targets.
• Partner with Product Marketing to shape campaign objectives, messaging, value propositions, and audience segmentation for enterprise buyers.
• Architect and orchestrate full‑funnel, multi‑channel campaigns across digital, email, events, ABM, and content—designed to engage buying groups and accelerate deal progression.
• Work closely with EMEA Sales and SDR leadership on campaign planning, prioritization, and execution, including joint account and territory alignment.
• Maintain accountability for pipeline impact, including sourced and influenced pipeline, deal velocity, and conversion across MQA → SAL/SAO → SQL.
• Manage campaign timelines, budgets, agencies, and vendors to ensure high‑quality execution and measurable ROI.
• Partner with Marketing Operations to optimize lead flow, attribution, CRM alignment, and campaign reporting within Salesforce and marketing automation platforms.
• Lead localization and compliance efforts across EMEA, ensuring language, cultural relevance, consent management, and GDPR adherence.
• Continuously evaluate market trends, competitive dynamics, and emerging campaign tactics to evolve EMEA GTM effectiveness.

What Success Looks Like

• Enterprise Pipeline Growth: consistent sourced and influenced pipeline from priority enterprise accounts
• Funnel Performance: improved conversion rates, deal velocity, and buying‑group progression
• Account Engagement: increased number of engaged enterprise accounts and deeper buying‑group penetration
• Program ROI: measurable, positive ROI across EMEA campaign investments
• Sales Alignment: strong SLA adherence, effective enablement, and positive feedback from Sales leadership

Qualifications & Experience

• 7–10+ years of experience in B2B demand generation, field marketing, or integrated campaigns, with a strong focus on enterprise segments.
• Proven track record owning regional or enterprise‑level campaign strategy, not just execution of centrally built programs.
• Demonstrated experience building and scaling Demand Generation and/or ABM programs (1:few and/or 1:many) in close partnership with Sales.
• Comfortable operating in complex, multi‑country EMEA environments, including localization and regulatory considerations.
• Strong commercial acumen, with hands‑on experience in funnel math, pipeline analysis, attribution models (multi‑touch preferred), and investment prioritization.
• Advanced, hands‑on experience with a modern growth stack, including: Marketing automation (Marketo or HubSpot), CRM and reporting (Salesforce), ABX / intent platforms (e.g., 6sense, Demandbase, Bombora).
• Excellent stakeholder management, communication, and briefing skills; experienced working with agencies and external vendors.
• Working knowledge of GDPR, privacy, and consent best practices across EMEA markets.

Why Nasuni

Nasuni is transforming how enterprises manage, protect, and scale unstructured data across the hybrid cloud. As we accelerate growth across EMEA, this role offers a unique opportunity to shape regional go‑to‑market strategy, influence revenue outcomes, and help define what world‑class enterprise campaigns look like at scale. If you are energized by ownership, complexity, and building programs that directly impact revenue, and want to do it in a company entering its next phase of growth, we’d love to hear from you.

Benefits

• Best in class employee onboarding and training
• Comprehensive health, dental and vision plans
• Life and disability insurance
• Retirement plan
• Generous employee referral bonuses
• Flexible remote work policy
• Collaborative workspaces

Equal Opportunity Employer

Nasuni is an equal opportunity employer. The equal employment opportunity policy at Nasuni protects employees and job applicants from discrimination on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non‑merit based factors. These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, and training and career development programs.

Privacy Notice

This privacy notice relates to information collected (whether online or offline) by Nasuni Corporation and our corporate affiliates (collectively, “Nasuni”) from or about you in your capacity as a Nasuni employee, independent contractor/service provider or as an applicant for an employment or contractor relationship with Nasuni.