Most events will be in central London however regular travel across the UK is required to attend and host events, with occasional international travel for partner events.
Key Responsibilities
- Event planning and delivery – own end-to-end delivery of Colibri and partner (AWS, Microsoft, Databricks) events, including webinars, roundtables, conferences and sponsorships: venue sourcing, logistics, budget management and on-site hosting.
- Attendance generation – build and execute invitation campaigns, partner co-marketing activity and targeted prospect lists to drive registrations and maximise show-up rate.
- Post-event conversion – run a disciplined follow-up cadence, book meetings and work closely with the sales team to convert attendees into pipeline.
- CRM marketing – build segmentation, campaigns and nurture flows in CRM systems, maintaining accurate data to support attendance generation, follow-up and reporting.
- Reporting and continuous improvement – track attendance, conversion and pipeline sourced from events, feeding insights back into event strategy and budget allocation.
Skills, Knowledge and Expertise
- Proven track record planning, organising and hosting events – conferences, roadshows, exhibitions or client hospitality.
- Experience driving attendance and registrations for in-person and virtual events, using invitation and follow-up campaigns.
- Broad event and client-facing experience; a background outside B2B technology is welcomed – hospitality, professional services or agency experience is equally relevant.
- Experience working closely with sales or SDR functions to convert leads into booked meetings.
- Highly organised, with the ability to manage multiple events and supplier relationships simultaneously.
- Confident and personable, comfortable hosting and engaging senior stakeholders face to face.
- Relentless follow-up discipline and a conversion-focused, closer mindset.
- Commercially minded, understanding events as a pipeline-generation activity rather than delivery for its own sake.
- Experience using a CRM (e.g. Salesforce, HubSpot) for campaign management, segmentation and data hygiene.
- Experience operating within a PE-backed, high-growth or fast-changing business.
Benefits
- Remote-first working with flexibility around customer needs.
- Exclusive access to AWS & Databricks certifications, training, and partner tools.
- A collaborative culture of technical excellence and continuous learning.
- Competitive salary and long-term growth opportunities.
Event and Field Marketing Executive in London employer: Nasstar
Nasstar is an exceptional employer that fosters a collaborative and innovative work culture, allowing Senior GenAI & AI Systems Engineers to thrive in a remote setting across the UK. With a strong emphasis on mentorship and professional development, employees are encouraged to grow their skills while working on cutting-edge AI initiatives for diverse clients. The company also offers unique opportunities for networking through occasional travel to company events, making it a rewarding place for those seeking meaningful and impactful work.
