At a Glance
- Tasks: Lead the legal buyer journey from pre-sale to renewal, crafting impactful messaging and driving customer success.
- Company: Join a forward-thinking company focused on transforming the legal industry.
- Benefits: Attractive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic role with a focus on innovation and customer engagement.
- Why this job: Make a real difference in the legal sector while collaborating with diverse stakeholders.
- Qualifications: 5+ years in B2B SaaS marketing or customer success with strong storytelling skills.
The predicted salary is between 60000 - 80000 £ per year.
About The Role
Own our legal buyer journey end-to-end—pre‑sale to renewal.
You'll craft positioning, run launches and pilots, and drive onboarding, adoption, and expansion.
You thrive working with law firms and in‑house legal, aligning diverse stakeholders (partners, IT/security, procurement, end users) to outcomes.
Responsibilities
- Define ICPs/segments and develop positioning, value props, and messaging that resonate with legal buyers.
- Plan and execute GTM for launches: briefs, timelines, assets, internal enablement, post-launch analysis.
- Partner with Sales on pipeline creation (content, events, webinars, campaigns) and late-stage deal support.
- Design and lead onboarding, training, and change management to first value and sustained adoption.
- Monitor account health (usage, outcomes), run QBRs/EBRs, and own renewals/expansions (NRR focus).
- Contribute to customer outreach and prospecting.
- Translate customer feedback into product requirements; coordinate betas and structured rollouts.
- Create repeatable playbooks, decks, one-pagers, case studies, and demo scripts for internal and external use.
- Navigate stakeholder groups at law firms and in‑house teams (partners, practice leads, IT/security, procurement).
Qualifications
- 5+ years across B2B Saa S product marketing, growth, customer success, or account management.
- Proven impact on revenue metrics (pipeline, win rates) and retention/expansion (NRR).
- Exceptional writing/storytelling; able to translate AI capabilities into buyer value and user outcomes.
- Strong stakeholder management and executive presence; comfortable running workshops and QBRs.
- Fluent with CRM/CS tooling (e. g., Hub Spot/Salesforce, Gainsight/Churn Zero) and product analytics.
- #J-18808-Ljbffr
Go-to-Market & Customer Success Lead (Legal) in London employer: Narrative
As a Software Engineer (AI/Full-Stack) at our innovative company, you'll be part of a dynamic team that values creativity and collaboration in a fast-paced environment. We offer competitive benefits, a strong focus on employee growth through continuous learning opportunities, and a culture that encourages autonomy and initiative. Located in a vibrant tech hub, our workplace fosters a spirit of innovation, making it an excellent employer for those looking to make a meaningful impact in the legal tech space.
StudySmarter Expert Advice🤫
We think this is how you could land Go-to-Market & Customer Success Lead (Legal) in London
✨Get Involved in Law Societies
Join local law societies and attend their events – they're often a goldmine for networking and job opportunities in the legal field. Plus, it’s a great way to meet other budding lawyers and experienced solicitors who could provide vital insights and connections.
✨Tap into Online Legal Communities
Don’t underestimate the power of online platforms like LinkedIn and specific legal forums. Get active in discussions or share your thoughts on recent legal developments – this not only builds your visibility but also showcases your passion and knowledge in law.
✨Attend Career Fairs and Workshops
Look out for career fairs and workshops specifically focused on law. Many law firms, including Narrative, will be scouting for fresh talent, so bring your A-game and don’t shy away from making a memorable impression.
✨Leverage Your University’s Career Services
If you’re still in university or have recently graduated, latch onto your career services! They often have connections with law firms looking for graduates and can guide you through the application process tailored for the legal sector.
We think you need these skills to ace Go-to-Market & Customer Success Lead (Legal) in London
Some tips for your application 🫡
Highlight Your Legal Knowledge:When applying for a full-time role in legal services at Narrative, make sure to demonstrate your understanding of key legal principles and areas of law relevant to the position. Include any specific coursework, modules, or certifications, like LPC or BPTC qualifications, that showcase your legal expertise directly on your CV.
Showcase Your Research Skills:In the legal field, strong research skills are crucial. Use your application to illustrate how you've utilised these skills in past studies or work experiences – whether that's through past internships or significant projects. Mention any legal databases or tools you’re proficient in, as this can give you an edge.
Tailor That Cover Letter!:Your cover letter is your chance to shine! Make it personal by expressing your genuine interest in Narrative and the specific role of Go-to-Market & Customer Success Lead (Legal). Talk about why you want to be part of their team, how your unique experiences align with their values, and why you’re passionate about the legal sector.
Stay Formal but Friendly:While we all know the legal world can be pretty formal, don’t be afraid to let a bit of personality shine through in your written application. Use a respectful tone, but feel free to inject a little warmth; this approach can help you stand out and show you're a great fit for Narrative’s culture!
How to prepare for a job interview at Narrative
✨Know Your Legal Principles
Brush up on foundational legal principles relevant to the specific area of law you’re applying for, whether it’s corporate, criminal, or family law. We might get asked situational questions to test your knowledge, so being articulate about key concepts will make you stand out.
✨Be Ready for Case Studies
Full-time legal roles often involve case studies during interviews. Prepare to analyse a hypothetical case and discuss your approach to it. Practising this with a peer or mentor can help us refine our reasoning and articulate a solid legal argument.
✨Show Off Your Research Skills
As legal professionals, strong research skills are a must. Have examples ready of how you've effectively used legal databases or conducted thorough legal research in your past experiences. It's a great way to demonstrate your readiness for the role at Narrative.
✨Exude Professionalism and Confidence
In the legal field, professionalism is key. During the interview, we should maintain good eye contact and communicate clearly to show that we’re not just knowledgeable, but also confident. This can make a positive impression on your potential colleagues at Narrative.