At a Glance
- Tasks: Craft the narrative for a groundbreaking product category and create reusable marketing assets.
- Company: Join Napster, a leader in AI technology with a collaborative culture.
- Benefits: Flexible vacation, comprehensive health plans, and competitive compensation.
- Other info: Dynamic environment with opportunities for growth and innovation.
- Why this job: Be the author of a compelling story that shapes the future of AI.
- Qualifications: Experience in product marketing and strong storytelling skills.
The predicted salary is between 80000 - 100000 £ per year.
Author the story of a category that doesn't have one yet.
About Napster
Napster offers lifelike AI agents that meet your customers wherever they are, and collaborate with your employees as coworkers. Agents that meet your customers on your website, inside your app, on a kiosk in a hospital lobby or a quick-service counter. And agents that work right next to your people, a real crew for every single employee.
The opportunity
Napster is creating a category, and a category this new is won or lost on whether the world can understand it. That is your charge. You own the canonical product narrative, the story of what Napster's agents do, and you make it so clear and so reusable that every channel, every seller, and every partner tells the same compelling version. This is the rare product marketing seat where you are not decorating someone else's narrative. You are the author of it.
This is a high-ownership role for someone who can build a canonical narrative out of a fast-moving product line, think in reusable systems rather than one-off decks, and turn deep technical truth into language a buyer feels.
In this role, you will:
- Own the canonical narrative: the positioning and story across every surface, written once and adopted everywhere.
- Build the asset system: solution books, evidence assets, launch messaging, and battle cards the whole company pulls from.
- Build the naming and messaging system that scales as the portfolio grows, so the same thing is called the same thing everywhere.
- Shape pricing and packaging as you grow into the seat.
- Hold the bar on every asset that goes out under the story.
Your first 90 days
You audit what exists, define the canonical story, and ship the first solution books for our priority motions. You stand up a way of working that keeps assets current as the product moves. By day 90 the test is simple: sales and partners reach for your assets instead of asking for bespoke ones.
How you'll know it's working
- Sales and partners report clearer messaging and fewer one-off asks.
- Asset reuse climbs.
- Collateral turns around in hours.
- Naming conflicts disappear.
Who you'll work with
You are the source the Microsoft co-sell work adapts from. The forward-deployed team hands you the field proof that makes assets real. You work across Sales, Partnership, and Product without owning their domains, which is exactly the leverage of the role.
Competencies
- Narrative Authorship. You build one canonical story out of a fast-moving product line and make it stick across every channel.
- Systems over Decks. You think in reusable assets a whole company pulls from, not one-off slides.
- Technical Translation. You turn deep product truth into language a buyer feels, without losing what is true.
- AI-First Operator. You build the narrative system with AI: message tests, positioning drafts, and channel assets generated and pressure-tested fast, with you as the editor who sets the bar rather than the bottleneck who writes every line.
- Pricing and Packaging Sense. You have owned pricing and packaging, or worked hand in glove with those who do.
- Leads through Clarity. You move Sales, Partnership, and Product without owning them, by being the clearest voice in the room.
Why this is one of the best seats, period
Most product marketers inherit a story. You will write the one a whole company, and its biggest channel, repeats. If naming new things is the work you love most, this is the seat.
Benefits
- Paid Time-Off: We offer flexible vacation time with 10 company holidays.
- Health Plans: We offer robust medical, dental, and vision plans for you and your dependents. Disability, life insurance, and FSA benefits are also available.
- Wellness: Access to Teladoc and an EAP.
- Parental Leave: Paid leave.
- Retirement Savings: Contribute pretax earnings to our 401(k) Plan.
Our Culture
- Impact: Play a crucial role in our growth journey.
- Culture: Join a vibrant team valuing creativity and collaboration.
- Growth: Thrive in a fast-paced, dynamic environment.
- Reward: Enjoy competitive compensation, equity opportunities, and comprehensive benefits.
Ready to shape our future? Apply now and be part of something extraordinary! We’re looking for more forward-thinking, collaborative people to be part of our innovation journey and mission to push the boundaries of technology. If you’re ready to help us achieve this vision, we’d love to hear from you! At Napster Corp, we're looking for people who are invigorated by our values and driven to change the world, not those who simply check off boxes.
Napster Corp embraces a diversity of backgrounds and experiences and provides equal opportunity for all applicants and employees. We strive to build a company that reflects a global audience.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Lead in Chelmsford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Napster Corp. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Napster Corp. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Napster Corp. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Napster Corp.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Lead in Chelmsford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Napster Corp.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Napster Corp.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Napster Corp.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Napster Corp.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Napster Corp. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Napster Corp., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
