At a Glance
- Tasks: Build and operate AI-powered outbound intelligence for targeted account engagement.
- Company: Join Napier, a leader in AI technology for financial crime prevention.
- Benefits: Competitive salary, flexible working, and opportunities for personal growth.
- Other info: Dynamic role focused on quality outreach, not just quantity.
- Why this job: Make a real difference in financial safety while innovating with cutting-edge AI tools.
- Qualifications: Experience as a BDR in SaaS and familiarity with AI tools required.
The predicted salary is between 50000 - 70000 £ per year.
Imagine catching criminals before they strike - that’s exactly what Napier’s AI-powered platform does! By analysing transactions and customers in real time, Napier AI’s technology empowers financial institutions to spot suspicious activity, like money laundering, and stops it in its tracks. Napier AI’s technology works like a digital detective, combining AI with smart analytics to outthink criminals and protect people’s money from becoming criminal proceeds. It’s not just about stopping crime - it’s about making the financial world safer and more trustworthy for everyone.
Collaboration, innovation and wonderful people are just some of the reasons to bring your career to Napier. Our culture is shaped by our core values that promote equality, creativity, and opportunity in everything we do.
Overview of the role
We are creating a new role: the Outbound & ABM (Account Based Marketing) Specialist. This person will build and operate the AI-powered outbound intelligence engine that enables BDRs, AEs, and the wider commercial team to engage target accounts with researched, relevant, personalised outreach.
This is not a traditional BDR role. Approximately 70% of the role is building the outbound infrastructure — account intelligence briefs, personalised outreach sequences, signal monitoring, competitive intelligence, and call preparation — using AI tools and ensuring that the leads generated are followed up on. The remaining 30% involves selective, targeted follow-up calls on the highest-priority accounts where your deep research knowledge makes you the best person to have the conversation.
The role's success is measured on both their own lead generation as well as how the outbound drives efficiency and effectiveness for the wider GTM function. Ultimately while the intelligence is the method the measurement is qualified meetings booked or engagement increased. A critical principle: this is a value model, not a volume model. AI prepares, humans decide. Nothing goes out without human review and approval. The goal is not to send more emails — it is to ensure every outreach is researched, relevant, and worth the recipient’s time.
We are looking for someone who is energised by building something new, not someone who needs an established playbook to follow. The ideal candidate has worked as a BDR within a SaaS business and has a clear understanding of the MQL- SQL- Opportunity journey and how to engage with potential buyers. They should also have leveraged AI tooling and shown proven initiative in building out processes that leverage this technology. If they have owned or established the adoption and process design of AI within GTM this would be a plus. Ideally they have experience with and a strong understanding of financial institutions (T1/T2 banks, enterprise payment firms, fintechs), and must have a data-driven approach to sales execution.
AI-Powered Outbound & ABM Specialist in London employer: Napier
At Napier, we pride ourselves on being an exceptional employer, fostering a culture of collaboration, innovation, and inclusivity. Our commitment to employee growth is evident through our focus on creativity and opportunity, allowing you to thrive in a dynamic environment where your contributions directly impact the safety of the financial world. Join us in our mission to outthink criminals and protect people's money, while enjoying the benefits of working with a passionate team dedicated to making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land AI-Powered Outbound & ABM Specialist in London
✨Tip Number 1
Get to know the company inside out! Research Napier’s AI technology and its impact on financial institutions. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn, join relevant groups, and engage in discussions about AI and financial crime prevention. This can give you insider insights and potentially a referral!
✨Tip Number 3
Prepare for those interviews by practising your pitch. Highlight your experience as a BDR and how you've used AI tools to drive results. Make sure to have examples ready that showcase your initiative and creativity.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Napier team and contributing to making the financial world safer.
We think you need these skills to ace AI-Powered Outbound & ABM Specialist in London
Some tips for your application 🫡
Show Your Passion for AI and Innovation:When writing your application, let your enthusiasm for AI and innovative solutions shine through. We want to see how you can contribute to our mission of making the financial world safer and more trustworthy.
Tailor Your Experience:Make sure to highlight your experience as a BDR in a SaaS environment. We’re looking for someone who understands the MQL-SQL-Opportunity journey, so connect your past roles to what we’re doing at Napier.
Be Data-Driven:Since this role is all about leveraging AI and data, include specific examples of how you've used data to drive sales execution. Show us your analytical side and how it can benefit our outbound strategy.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Napier
✨Know Your AI Tools
Make sure you’re familiar with the AI tools that are relevant to the role. Research how they can be used in outbound marketing and lead generation. Be ready to discuss specific examples of how you've leveraged AI in your previous roles.
✨Understand the Financial Landscape
Brush up on your knowledge of financial institutions, especially T1/T2 banks and fintechs. Being able to speak confidently about industry trends and challenges will show that you’re not just a candidate, but a potential asset to the team.
✨Demonstrate Your Initiative
Prepare to share instances where you’ve taken the initiative to build processes or improve systems in your past roles. This is key for a position that values innovation and creativity, so have some solid examples ready to go.
✨Focus on Quality Over Quantity
Since this role emphasises a value model over a volume model, be prepared to discuss how you ensure your outreach is personalised and relevant. Think about how you can demonstrate your understanding of quality engagement in your previous experiences.
