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- Tasks: Join us as an Associate Technical Writer, focusing on user-centric content strategy and SEO performance.
- Company: IQVIA is a global leader in clinical research and healthcare intelligence, dedicated to improving patient outcomes.
- Benefits: Enjoy flexible working options, professional development opportunities, and a vibrant team culture.
- Why this job: Be part of a mission-driven company that values innovation and makes a real impact on healthcare.
- Qualifications: No prior experience required; just bring your passion for content, SEO, and a desire to learn.
- Other info: Opportunity to work with diverse teams and contribute to exciting projects in the healthcare sector.
The predicted salary is between 28800 - 48000 £ per year.
Job Description Summary
The Senior User Focused Content Strategist is responsible for delivery of user focused content research, planning and strategy workflow for our clients. This includes full responsibility for delivery of defined content audits, competitor analysis, user focused research and creating or briefing content that drives client organic performance, ultimately contributing to the lifetime value of the clients to our business.
Key areas of responsibility
Drive ongoing performance on SEO campaigns by ensuring the most relevant and effective user focused content is created or briefed to the client to create.
Conduct client and competitor site user focused content audits to inform content strategy.
Conduct keyword and topic research to inform user focused content strategy.
Measure and report on success of new content added through our strategy and workflow.
Perform ongoing reviews of clients user focused content performance and discussing any required changes to tactics and practices, as well as reviewing commercial content and feeding back to the Organic Search Team.
Ensure that personal delivery targets are met and work completed to standard and deadline.
Ownership of own client portfolio taking responsibility for their user focused content performance.
Utilise available tools and Google Analytics data to analyse and develop leading strategies for our clients.
Assist in the coaching and development of the wider business following guidance from the Head of Organic Search.
Work with Content Marketing team to integrate our user focused content strategy with content marketing campaigns when possible.
Work closely with the wider Organic Search team to ensure the wider content strategy and user experience is conducive to our clients KPIs.
Attend client meetings/conference calls when required.
Attend or support with new client pitches and review meetings when needed.
Carry out additional reasonable ad-hoc duties as required by the business.
Continually grow the UFC process, making changes to it where necessary, building new audits, etc.
Train other team members where relevant in UFC processes or tools
Complete Sales work when required, providing keyword research to show potential clients what we can do for them.
Produce relevant documents, such as KCCs, and other bespoke documents when required.
Skills
Exceptional understanding of content and its impact on organic search and digital – essential
Proven ability to brief or create targeted, valuable, engaging and unique user focused content – essential
Demonstrable working knowledge of SEO & Content Marketing strategies – essential
Strong analytical skills and ability to understand, report and act on data – essential
Ability to work within a team and on own initiative – essential
Drive to meet and exceed individual and team delivery targets – essential
Strong Internal And External Communication Skills – Essential
Desire and ability to learn quickly on the job – essential
The ability to present to clients in a confident manner – essential
An understanding of the commercials of online marketing and ecommerce – desirable
Understanding of the wider marketing mix and integration of digital – desirable
IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com
IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create connections that accelerate the development and commercialization of innovative medical treatments. Everything we do is part of a journey to improve patient outcomes and population health worldwide.
To get there, we seek out diverse talent with curious minds and a relentless commitment to innovation and impact. No matter your role, everyone at IQVIA contributes to our shared goal of helping customers improve the lives of patients everywhere. Thank you for your interest in growing your career with us.
EEO Minorities/Females/Protected Veterans/Disabled
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Assoc Technical Writer employer: Nanosep AB
Contact Detail:
Nanosep AB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assoc Technical Writer
✨Tip Number 1
Familiarise yourself with the latest SEO trends and content strategies. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Prepare examples of your previous work that demonstrate your ability to create user-focused content. Be ready to discuss how your contributions have positively impacted organic search performance.
✨Tip Number 3
Network with professionals in the industry, especially those who work in content strategy or SEO. This can provide you with insights into the company culture and expectations, which can be beneficial during the interview process.
✨Tip Number 4
Stay updated on the company's recent projects and achievements. Showing that you are informed about their work can set you apart and demonstrate your genuine interest in joining their team.
We think you need these skills to ace Assoc Technical Writer
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of an Associate Technical Writer. Familiarise yourself with user-focused content strategies and SEO principles, as these are crucial for the role.
Tailor Your CV: Customise your CV to highlight relevant experience in content creation, SEO, and analytics. Use specific examples that demonstrate your ability to produce engaging user-focused content and your understanding of digital marketing.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content strategy and your analytical skills. Mention how your previous experiences align with the job requirements and express your enthusiasm for contributing to the company's goals.
Showcase Your Skills: In your application, emphasise your strong communication skills and your ability to work both independently and as part of a team. Provide examples of how you've successfully met targets or improved content performance in past roles.
How to prepare for a job interview at Nanosep AB
✨Understand User-Focused Content
Make sure you have a solid grasp of what user-focused content means. Be prepared to discuss how it impacts SEO and digital marketing, as this role heavily relies on creating engaging and valuable content that resonates with users.
✨Showcase Your Analytical Skills
Be ready to demonstrate your analytical abilities. Discuss how you've used data to inform content strategies in the past, and be prepared to talk about tools like Google Analytics that you've used to measure content performance.
✨Prepare for Client Interactions
Since the role involves client meetings and presentations, practice articulating your ideas clearly and confidently. Think of examples where you've successfully communicated complex information to clients or stakeholders.
✨Familiarise Yourself with Competitor Analysis
Research how to conduct competitor site audits and keyword research. Being able to discuss your approach to analysing competitors will show that you understand the strategic side of content creation and can contribute effectively to the team.
