At a Glance
- Tasks: Lead Naked Nutrition's international e-commerce growth and strategy across the UK and EU.
- Company: Join a transparent, innovative supplement brand with over 1 million customers.
- Benefits: Gain ownership of a high-impact channel with competitive compensation and growth opportunities.
- Other info: Work directly with the founder in a dynamic, low-bureaucracy environment.
- Why this job: Make a real impact in expanding a proven brand into new global markets.
- Qualifications: 5+ years in e-commerce with full P&L ownership and experience in launching new markets.
The predicted salary is between 63000 - 77000 £ per year.
About Naked Nutrition
Founded in 2014, Naked Nutrition is a direct-to-consumer supplement brand built around radical transparency - minimal ingredients, no artificial additives, and nothing to hide.
With over 1 million customers, 50K+ five-star reviews, and distribution across Shopify Plus, Amazon, and Walmart, we're a proven brand with significant room to grow.
This is a rare opportunity to join a lean, founder-led team and have genuine ownership over a high-impact channel.
The Role
We’re looking for an experienced International E-Commerce Manager or Director in the UK or EU to own and grow Naked Nutrition’s business across the UK and EU while leading our expansion into new global markets.
You’ll have ownership of the international P&L, set the strategy for each country and solving the commercial, operational, and regulatory challenges that come with growing across markets.
You’ll work directly with the CMO and founder, with the autonomy to make decisions and turn strategy into measurable results.
- What You’ll Own
- International P&L Own revenue, profitability, budgets, forecasting, and performance across the UK and EU.
Identify what is working, what is not, and where resources should be invested.
- Existing-market growth Develop country-specific strategies to accelerate growth across our established markets, accounting for differences in customers, competition, pricing, channels, and product demand.
- New-market expansion Evaluate and launch new markets from beginning to end—including market sizing, financial modeling, channel strategy, regulatory requirements, localization, logistics, and launch planning.
- Country strategy and budgets Set acquisition strategy and allocate budgets by market across DTC and Amazon.
Manage performance through our Google agency and internal Amazon advertising manager.
- Localization and compliance Ensure our products, websites, listings, packaging, and marketing are properly localized and compliant in each market.
Coordinate with internal teams and outside specialists to resolve issues quickly.
- Agency and partner management Select and manage local agencies, consultants, distributors, and other external partners.
Set clear expectations and hold partners accountable for performance.
- Performance analysis and problem-solving Dig into market-level data, identify the real causes of underperformance, and develop practical solutions.
Provide clear reporting and recommendations to the CMO and founder.
What We’re Looking For
Must-haves
- 5+ years of experience in e-commerce
- Previous full P&L ownership with responsibility for both revenue and profitability
- Experience with EU Amazon marketplaces
- Proven experience successfully launching new geographic markets
- Experience working for a supplement, nutrition, health, or wellness brand
- Strong commercial judgment and the ability to build market-level strategies and budgets
- Exceptional problem-solving skills—you can navigate unfamiliar regulatory, operational, and commercial challenges without waiting for a playbook
- Experience growing e-commerce businesses across the UK and European Union
- Highly analytical and able to turn data into clear decisions and action
Nice to Have
- Experience with Shopify Plus
- Experience expanding a Western consumer brand into Asia
- Familiarity with supplement regulations, product registrations, labeling, and localization
- Experience with international pricing, fulfillment, VAT, and cross-border operations
- Comfort working directly with a founder in a fast-moving, low-bureaucracy environment
Locations
Head of International E-Commerce in Hampshire, Portsmouth employer: Naked Nutrition Marketing
Naked Nutrition is an exceptional employer that champions a culture of transparency and innovation, offering employees the chance to make a significant impact in the fast-paced world of international e-commerce. With a focus on personal ownership and growth, team members are empowered to develop strategies and drive results across diverse markets, all while enjoying the benefits of working within a lean, founder-led team. Located in the UK or EU, this role provides unique opportunities for professional development and collaboration with industry leaders, making it an ideal environment for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of International E-Commerce in Hampshire, Portsmouth
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Naked Nutrition Marketing are looking for when hiring for a Head of International E-Commerce.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Naked Nutrition Marketing for the Head of International E-Commerce, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Naked Nutrition Marketing as a Head of International E-Commerce, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Naked Nutrition Marketing’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of International E-Commerce.
We think you need these skills to ace Head of International E-Commerce in Hampshire, Portsmouth
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Naked Nutrition Marketing, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Naked Nutrition Marketing's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Naked Nutrition Marketing. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Naked Nutrition Marketing
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Naked Nutrition Marketing uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Naked Nutrition Marketing. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!