Senior Creative - FTC (FAST TV)

This 3‑month FTC role at UKTV focuses on our FAST TV offering. The Senior Creative leads brand‑led campaigns that emotionally connect with audiences, support the entertainment portfolio, and contribute to long‑term reputation building. The role champions ideas grounded in insight, craft, and creative distinction.

Responsibilities

• Translate marketing briefs into creative responses that move the needle for UKTV channels and the streamer U.
• Develop insight‑driven concepts that speak to audiences’ motivations and passions.
• Read audience data and social listening to inform your thinking and creative responses.
• Collaborate during internal brainstorms to flesh out tone, look, and feel (including talent).
• Lead creative development across channel campaigns, brand storytelling, and multi‑format ideas, presenting concepts to senior Marcomms members.
• Create 360 campaigns across AV, OOH, social, partnerships and experiential media, ensuring all assets align with the big idea.
• Direct shoots, write compelling scripts, and guide post‑production and edit.
• Collaborate with marketing, design, and agency partners to bring brand consistency and originality to every campaign.
• Explain editorial decisions to stakeholders.
• Challenge and interpret briefs to uncover creative opportunities that align with brand and performance goals.
• Guide and support junior creatives, contributing to a high‑performing and creatively ambitious culture.
• Apply creative effectiveness and audience insight at every stage of development.
• Use industry awareness to bring fresh inspiration and push creative boundaries.

Key Requirements

Experience

• Significant senior creative experience in TV, media, or entertainment.
• A track record of standout AV, social, and OOH work that delivers impact and builds brands.
• Experience directing talent and managing creative through all production stages.
• Comfortable working within a variety of campaign budgets with speed and efficiency.

Knowledge

• Deep understanding of TV, social, and entertainment industry and audience behaviour.
• Familiarity with principles of brand‑building, creative effectiveness, and campaign measurement.
• Strong grasp of storytelling, tone, and emotional resonance of an idea.

Skills

• Concepting and delivering cross‑platform ideas.
• Strong scriptwriting, directing, and editing experience.
• Ability to interpret and challenge briefs with insight and purpose.
• Proficiency in Adobe Creative Suite, especially Premiere.
• Excellent presenter – persuasive, inspiring, and credible with senior stakeholders.

Personal Qualities

• A strategic storyteller who translates insight and objectives into compelling creative.
• Content‑obsessed with a strategic mindset and sharp eye for detail, always up‑to‑date with latest work.
• A team player who builds on others’ ideas and elevates cross‑disciplinary work.
• Craft‑obsessed: cares about execution – from music and edit rhythm to tone and message.
• Curious and open, welcoming feedback, embracing new tools (including AI).
• Commercially savvy, understanding the impact on reputation, recognition, and business results.
• Calm under pressure, resilient and energized when deadlines are tight.
• A leader by example, guiding others by doing the work well and pushing for even better outcomes.

Hybrid Working

UKTV operates in a hybrid environment. The split of time spent in office or at home is agreed with your manager based on the role, team requirements, and personal preference.

Diversity & Inclusion Commitment

UKTV is committed to ensuring a level playing field. We welcome applications from everyone. We strive to create a culture of fairness and respect where every person feels included and empowered to do their best work.