At a Glance
- Tasks: Lead analytics to shape client engagement and marketing strategies across EMEA.
- Company: Join Invesco, a global leader in investment management with an inclusive culture.
- Benefits: Enjoy flexible working, generous leave, healthcare, and wellness benefits.
- Other info: Mentor junior analysts and enhance analytics maturity across the region.
- Why this job: Make impactful decisions using data in a dynamic, collaborative environment.
- Qualifications: Degree in a quantitative field and experience in digital or marketing analytics.
The predicted salary is between 60000 - 80000 £ per year.
This job is with Invesco, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. As one of the world's leading independent global investment firms, Invesco is dedicated to rethinking possibilities for our clients. By delivering the combined power of our distinctive investment management capabilities, we provide a wide range of investment strategies and vehicles to our clients around the world.
We have an outstanding benefits package which includes:
- Company-provided healthcare
- A generous annual leave allowance
- Flexible working options, including hybrid working arrangements
- Generous pension provisions
- Income protection
- Health and wellness benefits
- Volunteering days
- Enhanced parental leave
- Life insurance
As a Manager, EMEA Go to Market Analytics, you'll steer analytics that directly shape how we engage clients, allocate spend, and measure performance across the region. You will sit within the Marketing Analytics function and report to the Associate Director, GTM Analytics EMEA & NA.
Your mandate: Translate data into decisions. Not dashboards for the sake of dashboards, but actual GTM choices: what we do, why we do it, and how we adapt when reality inevitably disagrees with the plan.
Responsibilities Include:
- Partnering closely with EMEA Marketing, Sales, Digital, and external agencies to ensure our analytics work is clear, actionable, and tied to commercial outcomes.
- Working with channel owners, product marketers, and planners to understand briefs and expectations.
- Helping shape campaigns and always on GTM activity by grounding strategy in evidence-not vibes.
- Using data to answer the 'so what?'
- Surfacing insights that point to clear actions, trade offs, and opportunities.
- Enabling teams to optimise spend, improve targeting, and strengthen client engagement.
- Identifying use cases where predictive models, segmentation, or machine learning can actually move the needle.
- Collaborating with the central advanced analytics team to build and deploy solutions-from forecasting to next best action logic-keeping things practical and business ready.
- Working with media, digital, and analytics agencies to ensure deliverables are aligned, measurable, and rooted in our GTM priorities.
- Manage scopes, timelines, and expectations without losing the plot.
- Mentoring junior analysts and be a multiplier for analytics maturity across the region.
- Advising, coaching, socializing good practices, and generally raise the bar for how EMEA teams use data.
What You Can Bring:
- Degree in a quantitative, analytical, or communications related field (Statistics, Mathematics, Marketing Science, etc.).
- Proven experience in digital or marketing analytics roles, ideally in a B2B or client centric environment.
- Agency experience is a plus, especially if you've survived attribution debates.
- Strong understanding of multi channel marketing-SEO, SEM, paid media, web journeys, the works.
- Technical capability in SQL, Python/R, Tableau, PowerBI, AWS, and strong familiarity with GA360 and Adobe Analytics.
- Confident communicator who can translate analysis into decisions and influence stakeholders.
- Strategic thinking, but not allergic to rolling up sleeves and digging into data pipelines or campaign structure.
We promote a working environment that welcomes everyone and creates inclusive teams, celebrates difference and encourages everyone to be themselves at work. Our commitment to the community and environmental, social and governance investing: We partner with charitable organisations globally to make an impact in the communities where we live and work. Our people are encouraged to support the charities they feel most passionate about. We are also committed to environmental, social and governance (ESG) investing.
Manager, Marketing Analytics in Henley on Thames employer: myGwork - LGBTQ+ Business Community
Invesco is an exceptional employer that champions inclusivity and offers a dynamic work environment where employees can thrive. With a robust benefits package, including flexible working options and generous parental leave, Invesco fosters a culture of collaboration and growth, empowering its team members to make impactful decisions through data-driven insights. Located in a vibrant area, employees have access to numerous professional development opportunities and are encouraged to engage with the community, making it a truly rewarding place to work.
Contact Details:
myGwork - LGBTQ+ Business Community Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Marketing Analytics in Henley on Thames
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Knowing Invesco's values and recent projects will help you connect your skills to their needs.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience in marketing analytics can drive results for Invesco. Keep it concise and impactful.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about the role.
We think you need these skills to ace Manager, Marketing Analytics in Henley on Thames
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Manager, Marketing Analytics role. Highlight your experience in digital or marketing analytics, especially in a B2B environment, and show how your skills align with Invesco's needs.
Showcase Your Analytical Skills:Since this role is all about translating data into decisions, be sure to include specific examples of how you've used analytics to drive business outcomes. Mention any tools you're proficient in, like SQL or Python, to demonstrate your technical capabilities.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language to explain your achievements and how they relate to the responsibilities listed in the job description. We want to see your potential shine through!
Apply Through Our Website:Don't forget to submit your application via Invesco's external careers page. This ensures your application is processed correctly and gives you the best chance to stand out in the selection process. We can't wait to hear from you!
How to prepare for a job interview at myGwork - LGBTQ+ Business Community
✨Know Your Numbers
As a Manager in Marketing Analytics, you'll need to demonstrate your analytical prowess. Brush up on key metrics relevant to the role, such as ROI, conversion rates, and customer engagement statistics. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Technical Skills
Familiarity with SQL, Python/R, and analytics tools like Tableau or PowerBI is crucial. Prepare to discuss specific projects where you utilised these skills. Maybe even bring along a portfolio of your work to showcase your technical capabilities and problem-solving approach.
✨Understand Invesco's Market Position
Research Invesco’s current market strategies and recent campaigns. Being able to discuss their approach to client engagement and how your experience aligns with their goals will show that you're genuinely interested and invested in the company.
✨Prepare for Scenario Questions
Expect questions that ask you to solve hypothetical problems or analyse case studies. Practice articulating your thought process clearly and logically. This will help you demonstrate your strategic thinking and ability to adapt when faced with challenges.