Business Development Representative - Stirling
Business Development Representative - Stirling

Business Development Representative - Stirling

Dunfermline Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive brand visibility and market share growth in local stores.
  • Company: Join AG Barr, a leading UK drinks company with a commitment to diversity and community.
  • Benefits: Enjoy flexible holidays, healthcare plans, discounts, and free products!
  • Why this job: Be part of a vibrant team making a real impact in the beverage industry.
  • Qualifications: Full driving licence and strong communication skills required; no experience necessary!
  • Other info: Open to all applicants; we value growth and potential over perfect qualifications.

The predicted salary is between 28800 - 43200 £ per year.

Business Development Representative – Stirling

Join to apply for the Business Development Representative – Stirling role at myGwork – LGBTQ+ Business Community

Business Development Representative – Stirling

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Join to apply for the Business Development Representative – Stirling role at myGwork – LGBTQ+ Business Community

This job is with AG Barr Plc, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

Job Title: Business Development Representative – Stirling

Location: Field Based

Are you ready to Be Your Best Barr None?

We are all about Being Your Best Barr None and having a career with real Moments that Matter!

AG Barr has been quenching the nation’s thirst for over 145 years and is home to some of the UK’s most loved drinks brands.

Employing around 850 people across four business units and seven UK locations, we are proud to be a responsible business that takes care of our people, values diversity, gives something back to our communities and works to minimise our environmental impact.

At our core is Barr Soft Drinks, home to some of the UK’s most loved soft drinks. Whether it’s the iconic IRN-BRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand or the unique range of BARR flavours, we brighten people’s lives with refreshingly different drinks.

We also have a number of exciting owned brands within our portfolio, including the functional drinks brand Boost, FUNKIN which operates in the exciting and growing cocktail market and MOMA, which crafts quality oats into great tasting oat drinks and porridges.

There\’s never been a better time to join us!

What We’re Looking For…

As a Business Development Representative, you will be sitting within the National Field Sales Team and supporting our Symbols & Independents (S&I) business, the role requires the jobholder to take responsibility for supporting and delivering market share growth across a defined portfolio of stores regardless of their Route To Market (RTM).

Focusing mainly on driving AG Barr core brand distribution and visibility within Impulse outlets within a given territory to achieve ‘model store’ status. The job holder will ensure the visibility of AG Barr brands is maximised through the placement of campaign and brand Point Of Sale (POS), with a particular focus on supporting our ongoing energy portfolio distribution plan where this role will be viewed as key.

The job holder will form part of a broader territory team and as such will demonstrate strong teamwork skills and the ability to input into a broader team

Your Responsibilities Will Include…

As a Business Development Representative your responsibilities will include;

  • Health Safety & Wellbeing – adopt a “Safety First” mindset and comply with all required H&S standards associated with this role. For example following agreed Safe Systems of work, Pristine Principles, Site Risk Assessments etc
  • Driving distribution – of AG Barr Focus lines – ensuring specific stores are stocking our “must stock” lines & showcasing new product development.
  • Embedding our energy portfolio and Focus 5 Brands – Drive improved rate of sale and distribution on key energy and 500ml packs regardless of Route To Market
  • Sales KPI delivery – including but not exclusive to; market share growth, scorecard improvement, new accounts opened, display, point of sale placement, availability, etc
  • Brand Plan Activation/In-Store Activation – Selling and communicating brand plans at a local level, educating retailers and ensuring the key business messages are relayed effectively and any associated KPIs are achieved e.g. for tactical activation and new products.
  • Relationship Building – Ability to work cross-functionally – Participate in targeted tactical activity drives as briefed by your Field Sales Manager such as new product launches and Christmas merchandising.
  • Demonstrating market share growth in defined territory through scorecard improvement
  • Presenting brands via a prepared presentation and securing a commitment to purchase, educating the retailer on the Soft Drink category and where necessary support with any remerchandising required.
  • Completing admin as and when required e.g. order sheets or any call reports
  • Build brand awareness through excellent execution at the point of purchase
  • Build distribution that matches our brand portfolio to the customer type regardless of route to market
  • Improving the distribution of key brands in line with the company marketing plan

What You’ll Bring…

The successful candidate will have;

  • Full driving licence essential
  • Strong communication skills
  • Ability to work in a team and good personal leadership
  • Self Motivated with the ability to work unsupervised
  • A good standard of presentation skills
  • Ability to communicate internally using account performance data and able to demonstrate strong in-store execution
  • Fluent in English
  • Flexibility to attend monthly team meetings that may require overnights

What We Offer…

We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent.

We look after our employees by offering a competitive salary and benefits package which includes;

  • Up to 33 days holiday (depending on shift pattern)
  • Flexible holiday trading
  • Living Wage Employer
  • Healthcare Cash Plan
  • Peppy Health
  • Flexible benefits e.g. discounts & cashback, gym memberships, technology purchases etc
  • Life assurance
  • Save as you earn scheme
  • Staff sales discount
  • Free AG Barr products throughout your working day
  • Pension
  • Annual salary review
  • Ongoing professional development

And much more!

To find out more about what it is like to work for AG Barr, please visit our careers platform here.

We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.

While we have highlighted our ideal requirements for this role, we are realistic that the successful candidate probably won\’t meet every single requirement in this advert, but we are big advocates of people growing in role. So even if you don’t meet every single requirement, we encourage you to submit an application – you may be just what we are looking for! Apply now!

Speculative CVs from agencies will not be accepted.

Latest closing date for applications is 12th September 2025.

Please note, we may close vacancies early where we receive significant numbers of applications, so apply now!

Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Sales and Business Development

  • Industries

    Food & Beverages

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Business Development Representative - Stirling employer: myGwork - LGBTQ+ Business Community

AG Barr Plc is an exceptional employer that champions diversity and inclusivity, making it a fantastic place for individuals to thrive in their careers. With a strong commitment to employee development, competitive benefits including up to 33 days of holiday, and a vibrant work culture that values teamwork and innovation, employees can expect meaningful growth opportunities while contributing to the success of some of the UK's most beloved drinks brands. Located in Stirling, this role offers the chance to be part of a responsible business that prioritises community engagement and environmental sustainability.
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Contact Detail:

myGwork - LGBTQ+ Business Community Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Representative - Stirling

Tip Number 1

Familiarise yourself with AG Barr's product range, especially their core brands like IRN-BRU and RUBICON. Understanding the products you’ll be promoting will help you communicate effectively with retailers and demonstrate your passion for the brand.

Tip Number 2

Network within the industry, particularly with professionals who have experience in sales or business development roles. Attend relevant events or join online forums to connect with others who can provide insights or even referrals for the position.

Tip Number 3

Prepare to showcase your teamwork skills during the interview process. Think of examples from past experiences where you successfully collaborated with others to achieve a common goal, as this role emphasises working within a territory team.

Tip Number 4

Demonstrate your self-motivation by sharing instances where you took initiative in previous roles. This will highlight your ability to work unsupervised, which is crucial for a field-based position like this one.

We think you need these skills to ace Business Development Representative - Stirling

Strong Communication Skills
Teamwork and Collaboration
Self-Motivation
Presentation Skills
Sales Strategy Development
Relationship Building
Market Analysis
Point of Sale (POS) Management
Flexibility and Adaptability
Time Management
Customer Service Orientation
Data Analysis and Reporting
Problem-Solving Skills
Knowledge of the Food & Beverage Industry

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description for the Business Development Representative position. Understand the key responsibilities and required skills, such as strong communication and teamwork abilities.

Tailor Your CV: Customise your CV to highlight relevant experience and skills that align with the job requirements. Emphasise your sales achievements, teamwork experiences, and any relevant industry knowledge to stand out.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific AG Barr brands you admire and how your background makes you a great fit for driving brand visibility and market share growth.

Highlight Your Soft Skills: In your application, emphasise soft skills like self-motivation, flexibility, and strong presentation abilities. These are crucial for a Business Development Representative, especially when working independently in the field.

How to prepare for a job interview at myGwork - LGBTQ+ Business Community

Know the Company and Its Products

Before your interview, take some time to research AG Barr Plc and its product range. Familiarise yourself with their most popular drinks like IRN-BRU and RUBICON. This knowledge will help you demonstrate your genuine interest in the company and its offerings.

Showcase Your Sales Skills

As a Business Development Representative, you'll need strong sales skills. Prepare examples from your past experiences where you've successfully driven sales or improved market share. Be ready to discuss how you can apply these skills to AG Barr's products.

Emphasise Teamwork and Communication

This role requires collaboration with a broader territory team. Highlight your ability to work well in a team and communicate effectively. Share specific instances where your teamwork led to successful outcomes, especially in sales or marketing contexts.

Prepare for Scenario-Based Questions

Expect scenario-based questions that assess your problem-solving abilities and decision-making skills. Think about potential challenges you might face in the role and how you would address them, particularly regarding brand visibility and distribution.

Business Development Representative - Stirling
myGwork - LGBTQ+ Business Community
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