At a Glance
- Tasks: Lead product marketing for renewable energy across various B2B networks.
- Company: Join myenergi, a leader in innovative renewable energy technology.
- Benefits: Enjoy free EV charging, private medical insurance, and 25 days holiday.
- Other info: Be part of a diverse team committed to innovation and inclusivity.
- Why this job: Make a real impact in the renewable energy sector while driving product success.
- Qualifications: 5+ years in B2B product marketing with a passion for sustainability.
The predicted salary is between 36000 - 60000 £ per year.
- Lead go-to-market planning and execution for new products and updates.
- Tailor product positioning and messaging for distributors, wholesalers, retailers, and installers.
- Gather and analyse partner and customer insights to inform marketing and product development.
- Own customer and installer experience & insights, including research, NPS tracking, feedback loops, and journey optimisation.
- Monitor competitor activity, market trends and regulatory changes.
- Develop sales and marketing collateral such as datasheets, presentations and case studies.
- Create training and education tools for installers and sales teams.
- Deliver integrated B2B campaigns to drive adoption and partner engagement.
- Work closely with sales, product, engineering and marketing to align strategy and execution.
- Provide regular market feedback to guide product improvements and roadmap planning.
- Ensure messaging and content are consistent with brand strategy and support subsidiaries with localisation., Challenge the norm and set new standards
- Try new ideas and learn fast
- Focus on progress, not perfection
- Speak up, even when it's hard
- Empowered - Own the outcome
- Take responsibility for your work and results
- Make informed decisions
- Welcome challenge and give it respectfully
- Put customers first
- United - Work as one
- Collaborate and share openly
- Communicate clearly and honestly
- Support each other
- Think beyond your team
- Purposeful - Do work that matters
- Consider the impact of your decisions
- Help customers save money and cut carbon
- Build technology that is made to last
- Deliver value through continuous improvement
We are looking for an experienced Product Marketing Lead (B2B) to lead product marketing across our distributor, wholesaler, retailer and installer networks. This role sits at the intersection of sales, marketing, product and engineering, ensuring that our renewable energy products are effectively positioned, communicated and adopted in the market. The successful candidate will bring at least 5 years of experience working with B2B partners in the renewable energy sector, with a strong track record of developing go-to-market strategies, delivering compelling campaigns, and gathering customer insights to drive product and commercial success. This role will also act as the clear owner of customer and installer experience & insights, ensuring that feedback loops, research, and journey optimisation inform both product and marketing strategy., Minimum 5 years' experience in product marketing, channel marketing, or B2B marketing in the renewable energy, cleantech, or related technology sector. - Proven experience working with distributors, wholesalers, retailers, or installers (ideally across electrical, energy, or EV-related industries).
- Strong understanding of customer and channel dynamics in B2B2C models.
- Demonstrated ability to develop and deliver go-to-market strategies and product campaigns.
- Skilled at analysing customer insights and market data to shape strategy.
- Excellent communication and stakeholder management skills, with the ability to work across commercial and technical teams.
- Strong project management, organisational, and prioritisation skills.
- Familiarity with CRM and marketing automation tools (e.g. HubSpot) is a plus.
- Passion for renewable energy, sustainability, and the transition to a low-carbon future.
myenergi is a growing global clean-tech manufacturer dedicated to removing the barriers to a greener future. Known for our award-winning zappi EV charger and our intelligent home energy management ecosystem, we empower customers to control, store, and optimise their self-generated energy. - With an expanding international presence and ambitious plans for continued global growth, we're shaping the future of smart, flexible homes, leading innovation in solar, EV, and battery technology to create a cleaner, more sustainable future for all.
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Product Marketing Lead (B2B) in Stallingborough employer: myenergi Ltd
At myenergi, we pride ourselves on fostering a positive and inclusive work culture that empowers our employees to thrive. As a Receptionist at our Stallingborough HQ, you will enjoy a supportive environment with opportunities for career development, alongside benefits such as private medical insurance, enhanced holiday allowances, and a commitment to mental health support. Join us in making a meaningful impact while enjoying perks like free EV charging and birthday leave, all within a dynamic and purpose-driven team.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Lead (B2B) in Stallingborough
✨Tip Number 1
Network like a pro! Get out there and connect with people in the renewable energy sector. Attend industry events, webinars, or even local meetups. The more you engage, the better your chances of landing that Product Marketing Lead role.
✨Tip Number 2
Showcase your expertise! Create a portfolio that highlights your go-to-market strategies and successful campaigns. Use real examples to demonstrate how you've driven product adoption and customer insights in previous roles.
✨Tip Number 3
Prepare for interviews by researching myenergi and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. Tailor your responses to show you're the perfect fit for their team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the myenergi family. Don’t miss out on this opportunity!
We think you need these skills to ace Product Marketing Lead (B2B) in Stallingborough
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in B2B marketing, especially in the renewable energy sector. We want to see how your skills align with our needs, so don’t hold back on showcasing relevant achievements!
Showcase Your Passion:Let your enthusiasm for renewable energy shine through! We love candidates who are genuinely passionate about sustainability and the transition to a low-carbon future. Share any personal projects or experiences that reflect this passion.
Be Data-Driven:Since we value insights, make sure to include examples of how you've used data to inform your marketing strategies. Whether it’s customer feedback or market trends, we want to see how you’ve leveraged insights to drive success.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at myenergi Ltd
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand myenergi's products and their unique selling points. Familiarise yourself with the renewable energy sector, especially how your potential role as a Product Marketing Lead can influence product positioning and customer engagement.
✨Prepare for B2B Scenarios
Since this role focuses on B2B marketing, think of specific examples from your past experience where you've successfully developed go-to-market strategies or campaigns. Be ready to discuss how you gathered customer insights and used them to drive product success.
✨Showcase Your Communication Skills
As you'll be working closely with various teams, it's crucial to demonstrate your excellent communication skills. Prepare to share instances where you've effectively collaborated with sales, product, and engineering teams to align strategies and achieve common goals.
✨Stay Updated on Market Trends
Research current trends in the renewable energy market and be prepared to discuss how these could impact myenergi's products. Showing that you're proactive about understanding competitor activity and regulatory changes will highlight your commitment to the role.
