Senior CRM Manager

Senior CRM Manager

Full-Time 40000 - 50000 € / year (est.) Home office (partial)
mydentist

At a Glance

  • Tasks: Lead CRM campaigns to enhance patient communications and drive engagement.
  • Company: Join mydentist, the UK's leading provider of affordable dental care.
  • Benefits: Enjoy competitive salary, up to 30 days holiday, and health perks.
  • Other info: Hybrid working, supportive team, and great career development opportunities.
  • Why this job: Make a real impact on 4 million patients while growing your career.
  • Qualifications: Experience with CRM platforms, preferably HubSpot, and multi-channel marketing.

The predicted salary is between 40000 - 50000 € per year.

Your future, as a Senior CRM Campaigns Manager at mydentist. You’ll be joining our Marketing Team within our Support Centre, which is in Greater Manchester (M26 1GG). This is a fantastic opportunity to make a difference to mydentist’s 4 million patients by transforming our customer communications. The role is permanent and full time. Hybrid working arrangements, with a split between being in the office and working from home. Supportive and experienced team. You will benefit from free onsite parking and Kearsley train station is just a short walk away. With an onsite mini market shop and casual seating space inside and outside (for the sunnier days).

Working at mydentist means you’ll be part of the UK’s leading provider of affordable dental care, which has over 500 practices nationwide and supports 4 million patients. Here, you’ll be trusted to do your best work, balancing your career around your life. We’re ambitious, focusing on the big picture and transforming how we deliver dentistry. Supported by a talented and driven team, everyone is free to be themselves, where respect is a given and we’re always there for one another.

Your future, your benefits

  • Competitive Salary
  • Holidays rising to 30 days per year with service (plus bank holidays)
  • Health and wellbeing benefits; including a virtual GP service and Employee Assistance Programme helpline which includes free counselling sessions
  • Access to fantastic discounts at cinemas, major retail brands, restaurants and coffee chains - simple and easy to access making it possible to save hundreds of pounds a year
  • Recognition schemes including Support Centre Heroes and service awards

Your future, your role

As a Senior CRM Campaigns Manager, you’ll already be a high achiever operating as part of an experienced Marketing team. You will be used to planning and executing existing marketing plans, to support overall annual business objectives. You will also have innovated and introduced new multi-channel high performing marketing programs into businesses. You may now be looking to use those skills in a new environment in the growing healthcare sector.

  • Support the implementation of HubSpot as our primary CRM tool to optimise our marketing automation opportunities.
  • Help to develop and execute a CRM strategy focused on patient acquisition, retention, and treatment uptake.
  • Build effective automated online customer journeys.
  • Work across functions with multiple stakeholders.
  • Help to drive a data-driven culture, setting clear KPIs and performance benchmarks.
  • Develop sophisticated audience segments and targeting.
  • Ensure 100% GDPR compliance and data hygiene.

An ideal candidate will have extensive experience working with large CRM platforms, preferably HubSpot. They will also have experience across multi-site networks, preferably in healthcare or consumer retail services. Enjoy being part of a team that’s passionate about supporting our practices and ultimately helping the nation smile.

Your future starts here. Build a fulfilling career with us, where you'll find the opportunity to develop your skills and shape your work life with the support of a caring and inclusive team who support one another. Click to apply now!

Senior CRM Manager employer: mydentist

At mydentist, we pride ourselves on being a supportive and inclusive employer, offering a dynamic work environment in Greater Manchester where you can truly make an impact on the lives of 4 million patients. With competitive salaries, generous holiday allowances, and a strong focus on employee wellbeing, we empower our team members to thrive both personally and professionally. Join us to be part of a passionate marketing team that values innovation and collaboration, all while enjoying the benefits of hybrid working and convenient onsite amenities.

mydentist

Contact Detail:

mydentist Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior CRM Manager

Tip Number 1

Network like a pro! Reach out to current employees at mydentist on LinkedIn or through mutual connections. A friendly chat can give you insider info and might just get your foot in the door.

Tip Number 2

Prepare for the interview by researching mydentist’s values and recent campaigns. Show us you’re not just another candidate; demonstrate how your experience aligns with our mission to transform customer communications.

Tip Number 3

Practice your pitch! Be ready to discuss specific examples of how you've driven successful CRM strategies in the past. We want to hear about your innovative ideas and how you can bring them to our team.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining our team.

We think you need these skills to ace Senior CRM Manager

CRM Strategy Development
HubSpot
Marketing Automation
Data-Driven Decision Making
KPI Setting
Audience Segmentation
GDPR Compliance

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Senior CRM Manager role. Highlight your experience with CRM platforms like HubSpot and any relevant marketing campaigns you've executed. We want to see how your skills align with our goals!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about transforming customer communications in healthcare. Share specific examples of your past successes and how they relate to our mission at mydentist.

Showcase Your Data Skills:Since this role involves driving a data-driven culture, make sure to highlight your experience with KPIs and audience segmentation. We love candidates who can demonstrate their analytical skills and how they've used data to improve marketing strategies.

Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be one step closer to joining our supportive team at mydentist!

How to prepare for a job interview at mydentist

Know Your CRM Inside Out

Make sure you’re well-versed in CRM platforms, especially HubSpot. Brush up on how to optimise marketing automation and develop customer journeys, as these are key aspects of the role. Being able to discuss your previous experiences with CRM tools will show that you’re ready to hit the ground running.

Showcase Your Multi-Channel Experience

Prepare examples of successful multi-channel marketing campaigns you've executed in the past. Highlight how you’ve innovated and introduced new strategies, particularly in healthcare or consumer retail services. This will demonstrate your ability to adapt and thrive in a similar environment at mydentist.

Understand the Patient Journey

Familiarise yourself with the patient acquisition and retention strategies specific to the healthcare sector. Be ready to discuss how you would develop effective audience segments and targeting strategies that align with mydentist’s goals. This shows you’re not just a marketer, but someone who understands the importance of patient care.

Emphasise Data-Driven Decision Making

Be prepared to talk about how you’ve used data to drive marketing decisions in your previous roles. Discuss setting KPIs and performance benchmarks, and how you ensured GDPR compliance and data hygiene. This will highlight your analytical skills and commitment to best practices, which are crucial for the Senior CRM Campaigns Manager position.