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- Tasks: Lead content marketing strategy and create engaging content across various platforms.
- Company: Dynamic health-focused organisation with a commitment to innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Make a real impact in health communication while working with diverse stakeholders.
- Qualifications: Exceptional writing skills, health knowledge, and experience in content creation.
- Other info: Collaborative environment with opportunities to mentor and lead a creative team.
The predicted salary is between 36000 - 60000 £ per year.
Must have exceptional written and verbal English skills. Comfortable conducting interviews with health professionals and engaging with diverse stakeholders (e.g., patients, partners, and influencers).
Health experience & understanding (life sciences degree is helpful).
- Content Creation and Strategy: Proven experience creating and managing content (blogs, podcasts, newsletters, and social media). Ability to align content strategy with business objectives and SEO best practices.
- Interviewing Skills: Skilled at conducting professional interviews, especially with subject matter experts like health professionals. Comfortable handling technical and sensitive topics with tact and professionalism.
- Social Media Expertise: Demonstrated ability to grow and manage multiple social media platforms (Instagram, X.com, Facebook, YouTube, LinkedIn). Experience in creating campaigns that resonate with different audiences.
- Brand and Messaging Alignment: Expertise in developing content that reflects and strengthens brand identity. Experience in managing tone and messaging consistency across all platforms.
- SEO Knowledge: Strong understanding of SEO principles and keyword optimization. Proven track record of improving organic search traffic through content.
- Email Marketing & Newsletters: Experience creating compelling newsletters targeting patients, partners, and healthcare professionals. Familiarity with tools like Mailchimp, HubSpot, or ActiveCampaign.
- Event and Conference Management: Experience in planning and managing conference materials, including presentations, booths, and collateral. Ability to coordinate with event organizers and internal teams to ensure successful representation.
- Partnership and Influencer Marketing: Track record of managing influencer collaborations and brand partnerships. Ability to foster relationships with industry thought leaders and leverage partnerships to amplify brand reach.
- Project Management Skills: Organized and capable of managing multiple projects simultaneously. Experience using tools like Asana, Trello, or Monday.com to track progress. Ability to lead and mentor a team of content creators, social media managers, and designers. Experience collaborating cross-functionally with other departments (e.g., marketing, sales, and research).
- Analytical and Data-Driven: Familiarity with tools like Google Analytics, SEMrush, or Ahrefs to measure content performance. Experience analyzing campaign results and optimizing based on data.
Head of Content Marketing in City of London employer: MyCareer+
Contact Detail:
MyCareer+ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Content Marketing in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the health and content marketing space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best content pieces, whether it's blogs, podcasts, or social media campaigns. Make sure it reflects your ability to align with business objectives and SEO best practices. This will give potential employers a taste of what you can do!
✨Tip Number 3
Prepare for interviews by researching the company and its content strategy. Be ready to discuss how your experience aligns with their goals, especially in health content. Practise answering common interview questions and think about how you can showcase your interviewing skills with health professionals.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals who can help us grow. Keep an eye on our job listings and make sure your application stands out by tailoring it to the specific role and showcasing your relevant experience.
We think you need these skills to ace Head of Content Marketing in City of London
Some tips for your application 🫡
Show Off Your Writing Skills: Since we're looking for someone with exceptional written English skills, make sure your application is polished and professional. Use clear, concise language and showcase your ability to communicate effectively right from the start.
Tailor Your Content Experience: Highlight your experience in content creation and strategy. Whether it's blogs, podcasts, or social media, we want to see how you've aligned content with business objectives and SEO best practices. Make it relevant to what we do!
Demonstrate Your Interviewing Prowess: We value strong interviewing skills, especially with health professionals. Share examples of how you've handled technical topics with tact and professionalism. This will show us you're comfortable engaging with diverse stakeholders.
Be Data-Driven: Mention any tools you’ve used to analyse content performance, like Google Analytics or SEMrush. We love candidates who can back up their strategies with data, so don’t shy away from sharing your analytical side!
How to prepare for a job interview at MyCareer+
✨Master Your Content Strategy
Before the interview, brush up on your content creation and strategy skills. Be ready to discuss how you've aligned content with business objectives in the past. Think of specific examples where your content improved engagement or traffic, especially in the health sector.
✨Show Off Your Interviewing Skills
Since the role involves interviewing health professionals, prepare to demonstrate your interviewing prowess. Consider practising with a friend or colleague, focusing on how you handle sensitive topics with professionalism and tact. Bring examples of past interviews you've conducted to showcase your experience.
✨Get Social Media Savvy
Familiarise yourself with the latest trends on platforms like Instagram, X.com, and LinkedIn. Be prepared to discuss how you've grown social media accounts and created campaigns that resonate with diverse audiences. Highlight any specific metrics or successes you've achieved in previous roles.
✨Be Data-Driven
Brush up on your analytical skills and be ready to talk about how you've used tools like Google Analytics or SEMrush to measure content performance. Prepare to share insights from past campaigns and how you optimised content based on data. This will show your potential employer that you're not just creative but also strategic.
