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- Tasks: Join our Paid Social team to create and optimise campaigns across Facebook, Instagram, TikTok, and LinkedIn.
- Company: MVF is a leading digital marketing company known for its innovative approach and entrepreneurial spirit.
- Benefits: Enjoy flexible hours, hybrid working, 25+ days holiday, health coverage, and an award-winning wellbeing programme.
- Why this job: Be at the forefront of digital marketing, flex your creativity, and make a real impact on campaign strategies.
- Qualifications: 3+ years in performance marketing, expert in Facebook Ads, strong analytical skills, and creative problem-solving.
- Other info: Opportunity to lead projects and collaborate with talented teams while enjoying free breakfast in the office.
The predicted salary is between 36000 - 60000 £ per year.
Life in the Paid Social team offers the ultimate combination of flexing your creativity and building cutting-edge data analysis skills, both highly sought after in the digital marketing industry! The team specialises across our core Social channels, including Facebook, Instagram, TikTok & LinkedIn. The key to our success is both our entrepreneurial spirit, testing all kinds of weird and wonderful creatives, alongside our razor-sharp analytical ability, drawing meaningful insights from our tests, to inform future strategy. Being at the forefront of Paid Social advertising, we collaborate regularly with our Social Channel Partners to produce game-changing case studies, and have many more planned this year!
What we're offering you:
- Flexible hours and summer hours
- Hybrid working
- Competitive holiday benefits - 25 days a year paid holiday, plus 8 bank holidays (increases 1 day a year up to 30 days)
- Closed for Christmas holidays
- Work from anywhere for 2 weeks a year
- Life Assurance and Income Protection to protect your loved ones
- Benefits allowance for health, dental, and vision coverage
- Defined Contribution Pension and Salary Sacrifice Scheme
- Be Well: Our award-winning wellbeing and mental health programme to support all MVFers and their families
- Family Forward support for our MVF parents and their mini-mes
- Free breakfast when in the office
- 2 charity days a year
The Role:
MVF’s Paid Social team is seeking a Facebook Ads specialist to help accelerate our growth. The Paid Social Specialist role encompasses elements of generating high-performing creative, high-level campaign execution and project management within a performance marketing context.
Responsibilities:
- Campaign strategy & execution - Build, optimise and grow paid social campaigns to drive growth and exceed commercial targets
- Generate high-performing creative - Work with MVF’s in-house creative design team to bring your creative ideas to life
- Market & product research - Collaborate with Operations and Sales to understand client needs and craft compelling creative that engages client’s ideal customer profile
- Stakeholder management - Building relationships with other MVF teams, keeping them up to date with campaign performance, issues and opportunities
- Problem solving - Be creative and innovative in your approach to problem solving
- Thought leadership - You’ll be at the forefront of shaping our strategy, finding new and innovative ways to approach campaign management
- Executing on high-value projects - You’ll get a chance to have your input on what longer-term capability-improving projects we work on, and even lead on your brilliant ideas
- Process improvement - Help us to always look for ways to improve and build a world class Paid Social performance marketing team!
Our Ideal MVFer:
- Have a minimum of 3 years of hands-on performance marketing experience (direct response/lead generation/e-commerce) on at least one Paid Social Marketing channel
- Expert in Facebook Ads Manager
- Experience designing and/or conceptualising high performing creative and writing winning ad copy
- Strong analytical and numerical skills - comfortable working with large data sets
- Experience developing logical campaign testing structures with clear hypotheses
- Passionate about Digital Marketing and Paid Social channels
- Experience in managing junior Paid Social executives is desirable
Paid Social Specialist employer: MVF
Contact Detail:
MVF Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Specialist
✨Tip Number 1
Familiarise yourself with the latest trends and updates in Facebook Ads Manager. Being well-versed in the platform's features and capabilities will not only boost your confidence but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Showcase your creativity by preparing a portfolio of high-performing ad campaigns you've worked on. Highlighting your ability to generate engaging content will set you apart from other candidates and align perfectly with our focus on innovative creatives.
✨Tip Number 3
Network with professionals in the digital marketing space, especially those who specialise in Paid Social. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could enhance your application.
✨Tip Number 4
Prepare to discuss your analytical skills in detail during interviews. Be ready to share examples of how you've used data to inform campaign strategies and improve performance, as this is a key aspect of the role we're looking to fill.
We think you need these skills to ace Paid Social Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, especially with Facebook Ads. Include specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and Paid Social channels. Mention how your creativity and analytical skills align with the role's requirements, and provide examples of how you've successfully generated high-performing creatives.
Showcase Your Analytical Skills: Since strong analytical skills are crucial for this role, consider including a section in your application that outlines your experience with data analysis. Highlight any tools or methodologies you’ve used to draw insights from campaign performance.
Demonstrate Problem-Solving Abilities: Use your application to illustrate your problem-solving skills. Share specific instances where you faced challenges in campaign management and how you creatively overcame them, showcasing your innovative approach.
How to prepare for a job interview at MVF
✨Showcase Your Creativity
As a Paid Social Specialist, creativity is key. Prepare to discuss examples of high-performing creatives you've developed in the past. Bring along any case studies or metrics that demonstrate your success in engaging target audiences.
✨Demonstrate Analytical Skills
Be ready to talk about your experience with data analysis. Highlight specific instances where you've drawn insights from campaign performance data to inform strategy. Familiarise yourself with common metrics and how they impact campaign success.
✨Understand the Role of Collaboration
This role involves working closely with various teams. Prepare to discuss how you've successfully collaborated with others in previous roles, particularly in terms of stakeholder management and keeping teams informed about campaign performance.
✨Prepare for Problem-Solving Scenarios
Expect to face hypothetical scenarios during the interview that test your problem-solving skills. Think of creative solutions you've implemented in the past and be ready to explain your thought process and the outcomes.
