At a Glance
- Tasks: Join our CRM team to optimise multi-channel campaigns and drive performance.
- Company: MVF is a leading marketing company focused on maximising customer satisfaction and conversion value.
- Benefits: Enjoy flexible working options, collaborative culture, and opportunities for personal growth.
- Why this job: Be part of a dynamic team that values innovation and creativity in marketing strategies.
- Qualifications: No specific experience required; just bring your passion for marketing and problem-solving skills.
- Other info: This role offers a chance to make a real impact on the company's success.
The predicted salary is between 28800 - 48000 £ per year.
Our Team
The CRM team is a collaborative group of exceptionally talented marketers. We are responsible for the hundreds of millions of automated post-sign-up messages with our customers via multiple channels with the aim of maximising MVF’s value we generate per conversion, helping qualification of our leads and maximising both customer and client satisfaction by keeping them informed of the process they are going through with MVF.
The Role
As a CRM Executive, you are accountable for the performance of your allocated markets and campaigns in the CRM team. This includes financial performance (short term and lifetime) vs targets, whilst ensuring you are working effectively with your relevant cross-functional segments of MVF to ensure we are maximising CRM opportunities and supporting MVF’s key strategies. The strategies you decide upon for commercial success in your allocated markets should be well thought through, iterated upon, delivered and communicated to align with team-wide strategies. You should also exhibit behaviours and skills that are continuously improved against MVF values! Collaboration across the team and with stakeholders is hugely important and should help the whole team to improve against its goals.
Responsibilities:
- Delivery, optimisation and scheduling of multi-channel (mostly email, but also SMS and Web Push) campaigns to optimise your gross profit contribution to MVF’s targets
- Prioritisation of your own time and tasks to deliver effectively against the most important team initiatives
- Contribution towards improving our team delivery processes to ensure we are becoming more effective
- Content and user experiences that you create are relevant, personalised to your audience and constantly improved to a standard you can be proud of
- Exciting testing and innovation upon content and user experiences to constantly improve campaign performance
- Analysis and data-driven decision making to create your own commercial strategies for each audience that will deliver performance against targets and client budgets
- Excellent collaboration with the entire CRM team and other teams in MVF
- Finding opportunities through learning about your audience, the industry and the CRM marketing landscape so you can deliver new and innovative solutions
- Personal contribution towards coming up with and delivering on the team’s roadmap and key initiatives
What Success Looks Like:
- You’ll make a positive difference towards the company vision and commercial goals
- You will deliver excellently and consistently against responsibilities above within the CRM executive role
- You’ll enjoy your work and approach it with the right attitude, aligning yourself with the MVF values
Our Ideal MVFer:
- Logical problem solver
- Commercially savvy and able to define and prioritise high-value tasks effectively
- Is passionate about delivering world-class content, both through visual design and copywriting
- Creates unique and engaging UX journeys for our users to follow
- Seeks to learn every day and helps to improve the team and the company
- Understands the importance of data-driven decisions and uses these to improve commercial performance
CRM Executive CRM · Old Street, London | UK · employer: MVF
Contact Detail:
MVF Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive CRM · Old Street, London | UK ·
✨Tip Number 1
Familiarise yourself with CRM tools and platforms that are commonly used in the industry. Understanding how to leverage these tools will not only enhance your skill set but also demonstrate your readiness to hit the ground running.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive decisions in past roles. Being able to discuss specific metrics and outcomes will highlight your ability to contribute to MVF's commercial strategies.
✨Tip Number 3
Network with current or former employees of MVF, especially those in the CRM team. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach during the interview process.
✨Tip Number 4
Stay updated on the latest trends in CRM marketing and customer engagement. Being knowledgeable about new strategies and technologies will show your passion for the field and your commitment to continuous improvement.
We think you need these skills to ace CRM Executive CRM · Old Street, London | UK ·
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM, marketing, and data analysis. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for CRM and your understanding of MVF's goals. Mention specific examples of how you've successfully managed campaigns or improved processes in previous roles.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data to drive decisions in past roles. Highlight any experience with multi-channel campaigns and how you optimised performance based on analytics.
Demonstrate Collaboration Experience: Since collaboration is key in this role, include examples of how you've worked effectively with cross-functional teams. Emphasise your ability to communicate and align strategies with others to achieve common goals.
How to prepare for a job interview at MVF
✨Showcase Your Analytical Skills
As a CRM Executive, you'll need to demonstrate your ability to analyse data and make informed decisions. Prepare examples of how you've used data to drive campaign performance in the past, and be ready to discuss specific metrics you tracked.
✨Emphasise Collaboration
Collaboration is key in this role. Be prepared to talk about your experience working with cross-functional teams. Highlight instances where your teamwork led to successful outcomes, and show that you value input from others.
✨Demonstrate Your Creativity
The role requires innovative thinking for content and user experiences. Bring examples of campaigns or projects where you introduced creative solutions. Discuss how you approached testing and optimisation to improve results.
✨Align with MVF Values
Understanding and aligning with MVF's values is crucial. Research the company's culture and values beforehand, and think about how your personal values align with theirs. Be ready to express this alignment during the interview.