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- Tasks: Manage digital marketing campaigns across major platforms like Google and Facebook.
- Company: Muzz is the world's largest Muslim dating app, aiming to become a billion-dollar tech brand.
- Benefits: Enjoy remote work options, generous holiday, equity, and fun team socials.
- Why this job: Join a fast-paced startup making a real impact with a diverse and talented team.
- Qualifications: 4+ years in performance marketing, especially for mobile apps, with strong analytical skills.
- Other info: Bonus points for language skills in French, German, or Turkish; must commute to London twice a week.
The predicted salary is between 43200 - 72000 £ per year.
Muzz is the world's largest Muslim dating and marriage app. We have over 13 million members and have helped more than 600,000 couples get married. We are on our way to becoming the first $1 billion Muslim tech brand - but we need your help! We are looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in more than 15 markets. Want an exciting challenge at a fast-paced startup? Keep reading.
Day to day:
- Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
- Creating a global paid strategy
- Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
- Running an experiment roadmap to help us understand what works best
- Working closely with our data science team to make smart decisions
- Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework
Requirements:
- 4+ years’ experience in performance marketing, with a focus on mobile app campaigns across the EU and/or Türkiye.
- Experience running campaigns across various ad platforms like Google, Facebook, TikTok, Snap, Apple Search, and other social media advertising.
- Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
- Strong understanding of BI tools such as Tableau, Looker, or Power BI
- Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
- A deep knowledge of the latest paid social and SEO trends – including an understanding of the technical side
- Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
- Eager to learn, you’ll bring passion and expertise to the exciting future we are building
- Able to commute to Aldgate, London at least twice a week for London based hire, otherwise fully remote
- BONUS: French, German or Turkish language skills
Why join Muzz?
- We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London.
- Join our fast growing team and work on an amazing product that’s changing the world.
- A great product - We’re the leading app in this space with over 12 million members worldwide and counting!
- Level up quickly - Work with talented, generous people on the kinds of challenges you’ll be proud to share.
- A diverse team - We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!
- Meaningful equity - We’re all working together to succeed and everyone on the team gets a slice of the pie.
- A hackathon every quarter - We value curiosity and building something wacky (but useful!). Every quarter we organise into random teams and together we build, code, and prototype. Prizes and dinner complete the day!
- International travel - We fly the whole team to somewhere amazing twice a year to connect and have fun.
- Regular socials - Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?
- Generous Holiday / PTO - All full-time members get at least 33 days of holiday, regardless of where they live.
Senior Performance Marketing Manager (EU) employer: Muzz
Contact Detail:
Muzz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager (EU)
✨Tip Number 1
Familiarise yourself with Muzz's unique market position and user base. Understanding the nuances of the Muslim dating landscape will help you tailor your performance marketing strategies effectively.
✨Tip Number 2
Showcase your experience with mobile app campaigns specifically in the EU and Türkiye. Highlighting successful case studies or metrics from previous roles can demonstrate your capability to drive results in similar markets.
✨Tip Number 3
Prepare to discuss your familiarity with various ad platforms like Google, Facebook, and TikTok. Be ready to share insights on how you've leveraged these tools to optimise campaigns and improve ROI.
✨Tip Number 4
If you have language skills in French, German, or Turkish, make sure to mention them during your discussions. These skills could set you apart from other candidates and show your ability to connect with diverse audiences.
We think you need these skills to ace Senior Performance Marketing Manager (EU)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, especially with mobile app campaigns. Include specific metrics and achievements that demonstrate your success in managing campaigns across platforms like Google, Facebook, and TikTok.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention your familiarity with Muzz and its mission, and explain how your skills align with their needs, particularly in digital marketing across multiple markets.
Showcase Technical Skills: Emphasise your experience with MMPs like AppsFlyer or Adjust, and BI tools such as Tableau or Looker. Provide examples of how you've used these tools to drive campaign success and make data-driven decisions.
Highlight Language Proficiency: If you have language skills in French, German, or Turkish, be sure to mention them. This could set you apart from other candidates and show your ability to work in diverse markets.
How to prepare for a job interview at Muzz
✨Know Your Platforms
Familiarise yourself with the specific ad platforms mentioned in the job description, such as Google, Facebook, TikTok, and Snap. Be prepared to discuss your experience with these platforms and how you've successfully managed campaigns on them.
✨Showcase Your Analytical Skills
Since the role involves working closely with data science teams and using BI tools, be ready to demonstrate your analytical skills. Bring examples of how you've used data to inform marketing strategies and decision-making in previous roles.
✨Understand the Company’s Mission
Muzz is focused on creating meaningful connections within the Muslim community. Research the company’s mission and values, and think about how your personal values align with theirs. This will help you convey genuine interest during the interview.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and project management skills. Think of past experiences where you faced challenges in performance marketing and how you overcame them, especially in a fast-paced environment.
