At a Glance
- Tasks: Lead Muzz's global SEO strategy and drive organic growth across our platform.
- Company: Join a profitable startup backed by Y Combinator, making waves in the tech world.
- Benefits: Enjoy generous holiday, equity options, and a monthly learning day.
- Other info: Experience international travel and fun team-building activities twice a year.
- Why this job: Be part of a diverse team transforming the dating landscape for millions.
- Qualifications: 4+ years of SEO experience with a strong technical and analytical mindset.
The predicted salary is between 56700 - 69300 £ per year.
Aldgate, London, Hybrid (3 Days in office)
Did you see one of our viral campaigns, like findmohamedawife.com? Or maybe you know one of the 800,000 couples who met through Muzz? Whatever brought you here, now’s the perfect time to join a team on its way to becoming the first billion-dollar Muslim app. We’re looking for an ambitious Growth SEO Manager to drive the growth of Muzz.com.
You’ll own our global SEO strategy end-to-end, from technical health and content to how Muzz shows up in a search landscape being rapidly reshaped by AI. This isn’t a role where you’ll simply monitor rankings and send monthly reports. You’ll own our website as a product, SEO roadmap, identify growth opportunities, work directly with Product and Engineering to ship improvements and build SEO into a meaningful acquisition channel for Muzz.
If you love figuring out how people discover things, turning search behaviour into growth opportunities and staying ahead of where search is going next, this could be the role for you.
- 4+ years of SEO experience with a proven track record of growing organic traffic, conversions and/or signups.
- Strong technical SEO expertise, including site architecture, indexing, crawlability, internal linking, structured data/schema, metadata and Core Web Vitals.
- Strong understanding of on-page and content SEO, including keyword and entity research, content briefs, landing-page optimisation and evergreen content.
- Experience developing and executing SEO strategies across multiple international markets and languages.
- Hands-on experience with Google Search Console, Google Analytics and third-party SEO tools such as Semrush, Ahrefs or similar.
- Strong understanding of AI Search and how it is changing organic discovery, including AI Overviews, ChatGPT, Gemini and Perplexity.
- A clear point of view on how brands can improve their visibility and earn citations in AI-generated answers.
- Familiarity with measuring AI visibility through metrics such as citation frequency, share of voice and sentiment, using tools such as Semrush’s AI toolkit, SE Ranking, Profound or Nozzle.
- Solid understanding of off-page SEO, including backlinks, digital PR, outreach and link-building strategies.
- Comfortable working directly with Product and Engineering teams, translating SEO requirements into actionable technical improvements.
- Strong analytical and problem-solving skills, with the ability to turn search data into clear priorities and growth opportunities.
- Strong project management and stakeholder communication skills, with the ability to manage a roadmap and get things shipped.
- A strong growth mindset. You’re interested in the commercial impact of SEO, not just rankings and traffic.
- Curious, proactive and comfortable working in a fast-paced startup environment where the playbook isn’t always written yet.
Day to day:
- Own Muzz’s global SEO strategy, roadmap and priorities across key markets.
- Grow organic traffic, website signups and SEO-driven acquisition across Muzz.com.
- Identify and prioritise SEO opportunities through keyword, competitor, search intent and market research.
- Improve technical SEO, including site architecture, indexing, crawlability, internal linking, metadata, schema and Core Web Vitals.
- Work closely with Product and Engineering to identify, prioritise and ship SEO improvements.
- Own the SEO content strategy across landing pages, evergreen content and the blog.
- Create content briefs and optimise existing content based on search intent, keywords, entities and competitive opportunities.
- Partner with local Marketing Specialists to adapt SEO content for different markets, languages and audiences.
- Develop Muzz’s approach to AI Search and improve visibility across Google AI Overviews, ChatGPT, Gemini, Perplexity and other emerging search platforms.
- Monitor AI visibility, including citation frequency, share of voice and sentiment, and identify opportunities to improve Muzz’s presence.
- Develop off-page SEO strategies across backlinks, digital PR, outreach and partnerships.
- Monitor rankings, organic traffic, conversions, signups and other SEO performance metrics.
- Use tools such as Google Search Console, Google Analytics and third-party SEO platforms to identify issues and growth opportunities.
- Report on SEO performance, communicate key insights and turn learnings into clear actions.
- Work with the Performance Marketing team to make Muzz.com a meaningful and efficient acquisition channel.
- Continuously test, learn and adapt the SEO strategy as search behaviour and technology evolve.
Must-Haves:
- Technical SEO expertise: You have the technical knowledge to own site architecture, indexing, crawlability, schema, internal linking and Core Web Vitals, and can confidently work with engineers to get improvements shipped.
- Growth & analytical mindset: You don’t optimize for rankings for the sake of rankings. You understand how organic traffic translates into signups and growth, and can use data to prioritise the work that will have the biggest impact.
- AI Search expertise: You understand how AI is changing search and have a clear perspective on how brands can earn visibility and citations across AI-powered search experiences.
- Ownership & stakeholder management: You can own an SEO roadmap from strategy through execution, communicate clearly with Product, Engineering and Marketing teams, and get things over the line in a fast-moving environment.
Why join Muzz?
- We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London.
- Join our fast growing team and work on an amazing product that’s changing the world.
- A great product: We’re the leading app in this space with over 12 million members worldwide and counting!
- Work with talented, generous people on the kinds of challenges you’ll be proud to share.
- A diverse team: We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!
- Meaningful equity: We’re all working together to succeed and everyone on the team gets a slice of the pie.
- A day off per month to learn: We value curiosity, that’s why the last Friday of every month is set aside for you to learn and develop.
- International travel: We fly the whole team to somewhere amazing twice a year to connect and have fun. Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?
- Generous Holiday / PTO: All full-time members get at least 33 days of holiday, regardless of where they live.
Growth SEO Manager employer: Muzz
Muzz is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those looking to make a significant impact in backend development. With a focus on employee growth, you will have access to continuous learning opportunities and the chance to work with cutting-edge technologies in a supportive environment. Located in a vibrant tech hub, Muzz offers unique advantages such as flexible working arrangements and a strong emphasis on work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Growth SEO Manager
✨Dive into Digital Learning Communities
Join online forums and communities focused on digital education, like EdTech Meetups or LinkedIn groups. Engage actively—share ideas and insights, and you'll not only learn a ton but also connect with potential employers and thought leaders in the industry.
✨Showcase Your Teaching Skills
Create content that demonstrates your understanding of digital learning—think blogs, videos, or even free online workshops. This could catch the eye of companies like Muzz looking for innovative thinkers. Plus, it’s a great way to practice your presentation skills!
✨Utilise University Career Services
If you're still in education or have access to an alumni network, make the most of your university's career services. They often have exclusive job listings and workshops tailored to students wanting to break into full-time roles in education technology.
✨Apply Directly Via Company Websites
When you come across roles like Growth SEO Manager at Muzz, make sure to apply directly through their website. It not only shows you're serious but sometimes you'll find positions listed there that may not be on job boards yet. Keep an eye on those!
We think you need these skills to ace Growth SEO Manager
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Muzz, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Muzz and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Muzz
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Muzz might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Muzz.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
