Donor Engagement and Retention Manager, The Donor Engagement and Retention Manager is a new role at Muslim Hands - with the right candidate able to shape and make this role their own. You will lead on developing the donor retention strategy from scratch - creating multi-channel journeys to onboard new donors and nurture existing. You will also lead on a re-engagement strategy for donor's who have not donated to Muslim Hands in over a year. You will be able to interpret audience insights and design journeys to meet each segment's needs. You will work collaboratively with the wider team and cross-departmental to deliver your strategy with the donor's needs first.
- Develop a retention strategy for our donor base including one off donors, regular givers, major donors and lapsed donors. Work collaboratively with wider teams to execute this strategy.
- Responsible for retention budget.
- Develop multi-channel supporter journeys including onboarding, feedback, re-engagement etc. in order to retain donors - this could include the following channel mix as well as others: email, SMS, WhatsApp, App, Web pages, social media, telemarketing.
- Work collaboratively with back-office teams to set up these journeys then continuously monitor and optimise.
- Monitor retention metrics in line with KPIs and provide monthly reports to seniors and the wider organisation.
- Develop and execute feedback strategy with field offices.
- Oversee donor care function with support of donor care manager - be clear on inbound metrics and performance.
- Donor first approach to all communications - champion this across the team and organisation. Responsible for handing any queries from official fundraising bodies such as the Fundraising Regulator in partnership with governance and programmes teams. Passion for helping vulnerable people across the globe living in poverty or emergency zones.
- Minimum 5 years+ experience in a fundraising team with knowledge of UK fundraising regulations.
- Strong analytical skills and understanding of retention metrics.
- Strategic thinking skills.
- Clear and confident communicator.
- Self-starter - this is a new role to build and shape into your own. Candidates must have the right to work in the UK. The successful applicant will be required to undergo a DBS check, where applicable, in accordance with the requirements of the role. Candidates should have a relevant qualification or equivalent professional experience demonstrating the skills and expertise required for this position. (Up to) £50,000.00 per annum (commensurate with experience)
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Donor Engagement and Retention Manager in Nottingham employer: Muslim Hands
Muslim Hands is an exceptional employer that fosters a supportive and inclusive work culture, ideal for those looking to make a meaningful impact in the humanitarian sector. Located in Nottingham, the organisation offers flexible working arrangements, competitive salaries, and ample opportunities for professional growth as it embarks on ambitious plans for expansion. Joining our team means being part of a passionate community dedicated to making a difference across the globe.
