At a Glance
- Tasks: Lead audience growth and shape artist narratives across digital platforms.
- Company: Join Dirty Hit, a vibrant label with a passion for music and innovation.
- Benefits: Enjoy a competitive salary, private medical insurance, and 28 days annual leave.
- Other info: Hybrid role with a supportive team environment and excellent career development opportunities.
- Why this job: Make an impact in the music industry while working with emerging and global artists.
- Qualifications: 3+ years in digital marketing, strong social media skills, and Adobe Creative Suite experience.
The predicted salary is between 35000 - 45000 £ per year.
Dirty Hit are looking for a digitally native marketer to lead audience growth and shape how our artists exist online. You will work across a roster spanning emerging talent through to globally recognised, festival-headlining artists. Building audiences, identifying cultural moments and translating them into thoughtful, artist-first narratives. Based in West London, you’ll be surrounded by industry specialists in a supportive environment in which you can learn, collaborate and innovate.
Who are we looking for?
- 3+ years experience in digital marketing, content strategy, or social media (music industry essential).
- Strong understanding of social platforms and audience behaviour.
- Must be able to demonstrate success in growing and engaging audiences across digital platforms.
- Experience creating or directing digital content, with regular hands-on use and proven experience with Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) to create social assets.
- Ability to balance long-term planning with reactive execution.
- Strong organisational skills and ability to manage multiple projects.
- Confident communicator and collaborator.
What you’ll do:
- Build and grow engaged audiences across a diverse roster.
- Develop and execute long-term digital strategies that extend beyond release cycles.
- Use analytics and insight to understand audiences and continuously refine strategy.
- Identify and interpret trends, platform behaviours and cultural moments, applying them in ways that feel authentic to each artist.
- Shape artist narratives across social platforms, ensuring consistency and progression over time.
- Create, edit, and commission social content across formats.
- Plan and implement organic posting schedules and seeding strategies.
- Work with streaming platforms (e.g. Spotify for Artists) to track performance, audience behaviour, and release impact.
- Work closely with product managers, artists, and creative teams to align digital activity with wider campaigns.
- Manage publishing across platforms including Instagram, TikTok, X, Facebook and YouTube Shorts.
This is a hybrid role (Monday to Thursday in the office, Friday’s WFH) and in return this role can expect a great working environment, a competitive salary and a super benefits package including private medical insurance and 28 days annual leave, plus public holidays. Dirty Hit is passionate about encouraging the best possible and most talented people to join the team – regardless of their gender, ethnicity, age, disability, sexual orientation, religion or political beliefs. If you like the sound of what you see we’d love to chat. Please submit your CV and a note as to why you think you’d be just who we need to see.
Audience Development & Digital Manager in London employer: Music Week
At Dirty Hit, we pride ourselves on being an exceptional employer, offering a vibrant and inclusive work culture in the heart of West London. Our team thrives on collaboration and innovation, providing ample opportunities for professional growth while working with a diverse roster of artists. With a competitive salary, comprehensive benefits including private medical insurance, and a flexible hybrid working model, we are dedicated to fostering a supportive environment where creativity and talent can flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Audience Development & Digital Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Music Week and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Music Week are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Music Week on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Music Week. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Audience Development & Digital Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Music Week. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Music Week:Show us that you’ve done your homework! In your application, briefly mention what you admire about Music Week’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Music Week
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Music Week will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Music Week, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
