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- Tasks: Lead innovative marketing strategies for live entertainment, driving ticket sales and audience growth.
- Company: Kilimanjaro Live, a top UK live entertainment company delivering extraordinary experiences.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Join a creative team and shape the future of live events with your marketing expertise.
- Qualifications: 8-12+ years in entertainment marketing, strong leadership, and digital-first marketing skills.
- Other info: Fast-paced role with a focus on collaboration and continuous improvement.
The predicted salary is between 60000 - 80000 ÂŁ per year.
Kilimanjaro Live is one of the UK’s leading live entertainment companies, delivering extraordinary experiences across live music, comedy, theatre, spoken word, and events. We are looking for a modern, digital-first, operationally excellent Head of Marketing to lead our marketing function, strengthen promoter and artist relationships, and ensure the delivery of high-performing campaigns that grow our audiences and revenue.
Role Purpose
This role leads the end-to-end marketing function, ensuring that every show, tour, and project is delivered with excellence. You will drive digital innovation, bring rigour and structure to the department, and create a high‑performing, empowered team. Success in this role requires a calm, collaborative, organised, data‑driven leader who can balance strategic vision with hands‑on delivery in a high‑volume, deadline‑driven environment.
Who You Are
- Leadership & People Management
- A coaching‑led, empowering leadership style
- Skilled at delegation, developing people, and creating role clarity
- Able to set vision, create structure, and hold others accountable without micromanaging
- Operational Excellence
- Highly organised with immaculate attention to detail
- Proven ability to run a smooth, process‑led marketing function
- Strong workflow, project management, and prioritisation skills
- Reliable, consistent, and excellent at documenting and communicating plans
- Comfortable managing dozens of concurrent campaigns in fast‑moving cycles
- Digital‑First Marketing Expertise
- Strong analytical capability: attribution, optimisation, dashboards, insight interpretation
- Hands‑on experience running or supervising digital performance campaigns
- Comfort with emerging channels and new platform opportunities
- Relationship Management (Promoters / Artists / Agents)
- Excellent stakeholder management with promoters, agents, managers, artists, and internal teams
- Proactive, transparent communicator who keeps promoters fully updated
- Skilled at managing both senior industry figures and junior team members with professionalism
- Industry Experience
- 8–12+ years of experience in entertainment or live events marketing, ideally UK live music
- Proven success managing multi‑channel campaigns with meaningful commercial outcomes
- Experience overseeing agencies and contractors
Key Responsibilities
- Strategic Leadership
- Develop and deliver forward‑thinking marketing strategies that drive ticket sales and audience growth
- Ensure a clear, digital‑first approach across all campaigns
- Lead long‑term departmental planning, innovation, and capability development
- Lead, coach, and support the marketing team, establishing clear roles, goals, and expectations
- Foster a culture of creativity, accountability, collaboration, and continuous improvement
- Build a scalable structure and operating model for a high‑volume environment
- Campaign Management
- Oversee the planning, execution, optimisation, and post‑analysis of all campaigns
- Ensure every promoter receives timely, accurate marketing plans, updates, and spend reporting
- Maintain consistent quality and brand standards across all outputs
- Drive paid media performance and digital innovation
- Establish dashboards and analytics frameworks enabling real‑time optimisation
- Ensure CRM, email, and automation programmes support conversion and engagement goals
- Stakeholder Engagement
- Act as the primary marketing contact for promoters, agents, managers, artists, and senior internal leaders
- Build strong cross‑functional relationships with Ticketing, Finance, and Operations
- Budget & Resource Management
- Manage departmental budgets and promoter marketing P&Ls with commercial discipline
- Oversee agency selection, briefing, evaluation, and performance
- Process & Workflow Excellence
- Implement and maintain marketing workflows, systems, calendars, and reporting
- Ensure clear campaign documentation, promoter updates, and internal communication
- Continuously optimise ways of working
Head of Marketing employer: Music Week
Contact Detail:
Music Week Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, gigs, or even online. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out to companies you admire, like Kilimanjaro Live, and express your interest. A well-timed email can make a big impression.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Show Your Passion for Live Entertainment: When you're writing your application, let your love for live music, comedy, and events shine through. We want to see that you’re not just looking for a job, but that you genuinely care about creating extraordinary experiences for audiences.
Be Data-Driven: Since we’re all about digital-first marketing, make sure to highlight your analytical skills. Share examples of how you've used data to drive successful campaigns in the past. This will show us that you can balance creativity with a strategic mindset.
Demonstrate Leadership Skills: We’re looking for someone who can lead and empower a team. In your application, mention your leadership style and provide examples of how you've developed people and created clarity in roles. This will help us see how you can fit into our collaborative culture.
Keep It Organised and Clear: Your application should reflect the organisational skills we value. Make sure it’s well-structured, easy to read, and free from errors. A clear application shows us that you pay attention to detail, which is crucial for managing multiple campaigns.
How to prepare for a job interview at Music Week
✨Know Your Stuff
Before the interview, dive deep into Kilimanjaro Live's recent campaigns and projects. Familiarise yourself with their digital-first approach and think about how your experience aligns with their goals. This will show that you're genuinely interested and ready to contribute.
✨Showcase Your Leadership Style
Be prepared to discuss your coaching-led leadership style. Share specific examples of how you've empowered your team in the past, set clear roles, and fostered a culture of creativity and accountability. This is crucial for a role that requires strong people management skills.
✨Demonstrate Operational Excellence
Highlight your organisational skills by discussing how you've managed multiple campaigns simultaneously. Bring up any tools or processes you've implemented to ensure smooth operations and effective communication. This will resonate well with their need for a highly organised candidate.
✨Engage with Stakeholders
Prepare to talk about your experience in managing relationships with promoters, artists, and internal teams. Share examples of how you've maintained transparent communication and built strong partnerships. This will showcase your ability to engage effectively with key stakeholders.