Head of B2B Sales Growth
Head of B2B Sales Growth

Head of B2B Sales Growth

Full-Time 72000 - 108000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead B2B sales growth across Europe, managing team performance and strategy execution.
  • Company: Muse Group empowers music makers with innovative apps and tools for creativity.
  • Benefits: Enjoy a dynamic startup culture, remote work options, and opportunities for professional growth.
  • Why this job: Join a passionate team revolutionising the music industry and make a real impact.
  • Qualifications: 5+ years in B2B sales management, preferably in music, tech, or digital content sectors.
  • Other info: This is a full-time director-level position based in Birmingham, UK.

The predicted salary is between 72000 - 108000 Β£ per year.

Muse Group empowers music makers. We create the world’s most popular apps for playing, recording, and composing music. Through our innovative learning tools, expansive music catalogs, and free open-source software, we make it easier for millions β€” from beginners to experienced musicians β€” to be creative every day. Our talented team of music lovers collaborates all over the globe, from Limassol to Seoul, Boston to Berlin. We’re an ambitious company with the drive and culture of a startup β€” with many more exciting Muse Group developments to come.

At the end of 2023, Hal Leonard Company combined with Muse Group and together are now a single company that aims to revolutionise the music industry by using their expertise and resources to offer innovative solutions for musicians, teachers, and music lovers around the world. We have a Sales division that is responsible for the distribution of our products, including physical books, digital books, scores, and musical instruments. Additionally, our B2B Sales Growth Team focuses on acquiring new partners by establishing relationships with music retailers, educational institutions, and other strategic partners.

We are looking for a commercially driven Head of B2B Sales Growth to lead and manage the execution of our B2B sales growth strategy across European markets. This role is central to accelerating revenue, improving team performance, and embedding a repeatable sales system focused on daily actions and measurable outcomes. You will be responsible for the full sales rhythm across the Team in Europe ensuring every team member delivers against clear targets and growth initiatives.

Key Responsibilities:
  • Lead the full B2B sales growth across Europe, including regular meetings with team members and their performance reviews.
  • Ensure the disciplined use of HubSpot, Confluence, and Metabase to capture activity, monitor pipeline, and track progress to plan.
  • Oversee team segmentation with clear KPIs for each commercial stream.
  • Develop and enforce growth plans for new and priority accounts (top 25, 50, 100) including expansion targets.
  • Build and roll out sales playbooks across each motion and lead weekly usage inspections to ensure active adoption.
  • Monitor daily activity levels, pipeline movement, and conversion performance, intervening early where gaps appear.
  • Own commercial planning and quarterly reviews for top accounts across key territories.
  • Drive revenue through long-tail account development, reorder workflows, and consistent account engagement.
  • Gather and communicate customer insights to product, marketing, and content teams to improve value delivery and GTM alignment.
  • Close co-operation with the Revenue team.
Required Experience:
  • 5+ years experience managing B2B sales teams or regional sales execution in music, tech, SaaS, EdTech or digital content sectors with full revenue ownership.
  • Hands-on expertise in sales systems (HubSpot, Metabase, Confluence) and dashboard-driven performance management.
  • Experience working across multiple sales motions with frequent measurement cycles and short feedback loops.
  • Ability to coach, lead, and enforce performance standards with clarity and speed.
  • Comfortable navigating both enterprise accounts and fragmented customer bases.
  • Background in the music industry is a plus.
Seniority level: Director
Employment type: Full-time
Job function: Sales and Business Development
Industries: Technology, Information and Internet

Head of B2B Sales Growth employer: Muse Group

Muse Group is an exceptional employer for those passionate about music and technology, offering a dynamic work culture that fosters creativity and collaboration across global teams. With a strong focus on employee growth, we provide opportunities for professional development and the chance to lead innovative projects that shape the future of the music industry. Located in Birmingham, our vibrant office environment encourages teamwork and engagement, making it an ideal place for ambitious individuals looking to make a meaningful impact.
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Contact Detail:

Muse Group Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Head of B2B Sales Growth

✨Tip Number 1

Familiarise yourself with Muse Group's products and services. Understanding their offerings will not only help you in interviews but also demonstrate your genuine interest in the company and its mission to empower music makers.

✨Tip Number 2

Network with professionals in the music and tech industries. Attend relevant events or join online forums where you can connect with individuals who may have insights into Muse Group or similar companies, which could give you an edge in your application.

✨Tip Number 3

Prepare to discuss your experience with sales systems like HubSpot and Metabase. Be ready to share specific examples of how you've used these tools to drive performance and manage teams effectively, as this is crucial for the role.

✨Tip Number 4

Research the current trends in the B2B sales landscape, especially within the music and tech sectors. Being knowledgeable about industry challenges and opportunities will allow you to engage in meaningful conversations during interviews.

We think you need these skills to ace Head of B2B Sales Growth

B2B Sales Strategy Development
Team Leadership
Performance Management
Sales Systems Expertise (HubSpot, Metabase, Confluence)
Pipeline Management
Account Segmentation
Sales Playbook Development
Revenue Growth Planning
Customer Relationship Management
Data-Driven Decision Making
Coaching and Mentoring
Market Analysis
Collaboration with Cross-Functional Teams
Understanding of the Music Industry

Some tips for your application 🫑

Tailor Your CV: Make sure your CV highlights relevant experience in B2B sales, particularly in the music, tech, or SaaS sectors. Use specific metrics to demonstrate your success in previous roles, such as revenue growth or team performance improvements.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the music industry and how your background aligns with Muse Group's mission. Highlight your leadership skills and experience with sales systems like HubSpot and Metabase, as these are crucial for the role.

Showcase Your Achievements: When detailing your work history, focus on achievements that relate to the key responsibilities of the role. Discuss how you've developed sales strategies, managed teams, and driven revenue growth in previous positions.

Prepare for the Interview: If selected for an interview, be ready to discuss your approach to managing a B2B sales team and how you would implement growth plans at Muse Group. Familiarise yourself with their products and recent developments to show your genuine interest in the company.

How to prepare for a job interview at Muse Group

✨Understand the Company Culture

Before your interview, take some time to research Muse Group's culture and values. They pride themselves on being an ambitious company with a startup mentality. Show that you resonate with their mission of empowering music makers and can contribute to their innovative environment.

✨Demonstrate Your Sales Expertise

Be prepared to discuss your previous experience managing B2B sales teams, particularly in sectors like music, tech, or SaaS. Highlight specific achievements and how you've driven revenue growth in past roles, as this will be crucial for the Head of B2B Sales Growth position.

✨Familiarise Yourself with Sales Tools

Since the role requires hands-on expertise in sales systems like HubSpot, Metabase, and Confluence, make sure you can speak confidently about your experience with these tools. Be ready to explain how you've used them to monitor performance and drive sales success.

✨Prepare for Scenario-Based Questions

Expect to face scenario-based questions that assess your problem-solving skills and ability to lead a team. Think of examples where you've had to intervene early in a sales process or develop growth plans for key accounts, and be ready to share these insights during the interview.

Head of B2B Sales Growth
Muse Group
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