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- Tasks: Lead BALI's membership strategy and drive growth, engagement, and retention.
- Company: Join the British Association of Landscape Industries, a leader in the UK landscaping sector.
- Benefits: Enjoy autonomy, strategic influence, and the chance to shape member experiences.
- Why this job: Make a real impact in a member-led organisation with creative initiatives.
- Qualifications: Proven experience in membership functions and strong leadership skills required.
- Other info: Collaborative environment with opportunities for professional growth and development.
The predicted salary is between 36000 - 60000 £ per year.
We are working exclusively with the British Association of Landscape Industries (BALI), the leading trade association for the UK landscaping sector, to secure their next Head of Membership. The Head of Membership is a senior leadership opportunity for an experienced membership professional to shape and deliver BALI's membership strategy. Reporting directly to the Chief Executive, you will take ownership of membership growth, engagement and retention, ensuring the Association delivers outstanding value to its members and meets its long-term business objectives. You will lead and develop the membership team, oversee the full membership journey and experience, and manage flagship initiatives such as the National Landscape Awards and National Conference. This role offers high levels of autonomy, strategic influence, creativity and responsibility, ideal for someone who combines commercial insight with strong people leadership and a passion for member-led organisations.
Key Responsibilities
- Own and deliver BALI's membership strategy in line with the Association's business plan.
- Drive membership growth, engagement and retention, with creative and strategic input, ensuring a high-quality member experience.
- Lead, manage and develop the membership team, supporting strong performance and capability.
- Create and deliver the annual membership plan, with full responsibility for budgets and financial performance.
- Oversee membership systems, insight and reporting, using data to monitor performance against targets.
- Work collaboratively across the organisation to deliver joined-up member value.
- Own and deliver flagship membership initiatives, including the National Landscape Awards and National Conference.
- Manage external agencies and suppliers supporting membership activity.
About You
You will be a strategic, commercially minded membership leader with:
- Experience leading or significantly contributing to a membership function, with evidence of growing, engaging and retaining members.
- Strong people leadership skills, with the ability to support, motivate and develop high-performing teams.
- Confidence managing budgets and using performance insight and data to inform decisions and demonstrate impact.
- Ability to work collaboratively at senior level, building trusted relationships with members, colleagues and external stakeholders.
- A proactive, strategic and solutions-focused approach, with the ability to balance long-term thinking and hands-on delivery.
Head of Membership employer: Murray McIntosh
Contact Detail:
Murray McIntosh Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Membership
✨Tip Number 1
Network like a pro! Attend industry events, conferences, and meet-ups to connect with people in the landscaping sector. Building relationships can open doors to opportunities that aren’t advertised.
✨Tip Number 2
Showcase your expertise! Create a personal brand on platforms like LinkedIn by sharing insights, articles, or even your thoughts on industry trends. This will help you stand out as a thought leader in membership strategy.
✨Tip Number 3
Prepare for interviews by researching BALI’s current initiatives and challenges. Tailor your responses to demonstrate how your experience aligns with their goals, especially around membership growth and engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Membership
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Membership role. Highlight your experience in membership growth and engagement, and show us how your skills align with BALI's mission.
Showcase Your Leadership Skills: We want to see your people leadership abilities shine through! Share examples of how you've motivated and developed teams in the past, especially in a membership context.
Be Data-Driven: Since this role involves managing budgets and using performance insights, include specific examples of how you've used data to drive decisions and improve member experiences. Numbers speak volumes!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Murray McIntosh
✨Know Your Membership Strategy
Before the interview, dive deep into BALI's current membership strategy. Understand their goals and challenges, and think about how your experience can align with their vision. This will show that you're not just interested in the role, but also invested in their mission.
✨Showcase Your Leadership Style
Be ready to discuss your leadership approach and how you've successfully managed teams in the past. Prepare examples of how you've motivated and developed high-performing teams, as this is crucial for the Head of Membership role.
✨Bring Data to the Table
Since the role involves using data to monitor performance, come prepared with examples of how you've used insights to drive membership growth or engagement. Highlight specific metrics or outcomes to demonstrate your impact.
✨Engage with Their Flagship Initiatives
Familiarise yourself with BALI's flagship initiatives like the National Landscape Awards and National Conference. Think about innovative ideas you could bring to these events and be ready to discuss how you would enhance member value through them.
