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- Tasks: Implement and optimise marketing automation campaigns across various digital channels.
- Company: Join The Munro Agency, a dynamic marketing agency focused on affordable automation solutions for SMEs.
- Benefits: Enjoy hybrid work flexibility, annual bonuses, and comprehensive training opportunities.
- Why this job: Perfect for creative minds passionate about digital marketing and technology in a supportive environment.
- Qualifications: Basic knowledge of marketing automation tools and a keen interest in content creation required.
- Other info: Access to city centre co-working spaces and opportunities for professional growth.
The predicted salary is between 28800 - 43200 £ per year.
We are looking for a Marketing Automation Manager to join our agency. You should have some basic knowledge of Marketing Automation tools such as HubSpot, SharpSpring, Pardot, or Marketo – however, full training will be supplied. This role is ideal for someone who loves the written word as a key tool in persuasive marketing and has an interest in technology and digital tools to help businesses automate and grow. We are looking for a digital marketer who has a passion for online marketing and all things creative. The role will involve implementing, tracking, and optimizing our clients’ marketing automation campaigns across a wide range of digital channels.
Location: Glasgow, UK – Hybrid work. While this is a flexible hybrid role and you are welcome to work at home, this role is suited to someone who can attend customer meetings on-site in and around Glasgow. You will also have full access to city centre co-working space and meeting rooms.
Your responsibilities:
- Implement marketing campaigns using automation
- Manage and train our clients on automation tools
- Produce content for web pages, blogs, email campaigns, and social media posts
- Support the Marketing Director with customer accounts
- Implement and manage digital marketing campaigns
- Measure and report the performance of campaigns and assess them against set KPIs
What are the role requirements?
- Interested in digital marketing technology and automation
- A keen interest in creating content and copywriting
- Up-to-date knowledge of the latest trends and digital marketing best practices
- Analytical and reporting skills, able to identify insights from data
- An organized approach and ability to manage your own workload
- Great team-working, presentation, and communication skills
Who exceeds in this role?
- Top performers in the position will have strong communication, time management, and adaptability to be set up for success remotely
- Experience working in a high-growth environment
- Passion for helping businesses grow and curiosity for the tech industry
- Humility and enthusiasm in their work
What are some of the benefits of working at The Munro Agency?
- Annual employee bonuses
- Interactive employee training and onboarding
- Training for Marketing Automation and certification
About The Munro Agency: The Munro Agency is a marketing agency that is on a mission to provide powerful, yet affordable marketing and sales automation solutions to SMEs. Our customer base is predominantly based in the UK and USA with a heavy focus on B2B. As an employer, the company strives to foster a dynamic work environment that sets its team members up for success and growth.
Marketing Automation Manager employer: Munro Agency Ltd
Contact Detail:
Munro Agency Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Automation Manager
✨Tip Number 1
Familiarise yourself with the marketing automation tools mentioned in the job description, like HubSpot or Marketo. Even if you don't have extensive experience, showing that you've explored these platforms can demonstrate your initiative and eagerness to learn.
✨Tip Number 2
Engage with online communities or forums related to digital marketing and automation. This will not only enhance your knowledge but also help you network with professionals in the field, which could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss recent trends in digital marketing during your interview. Being able to articulate your thoughts on current best practices will show your passion for the industry and your commitment to staying updated.
✨Tip Number 4
Practice your presentation and communication skills, as these are crucial for the role. Consider doing mock presentations to friends or family to build confidence and ensure you can convey your ideas clearly and effectively.
We think you need these skills to ace Marketing Automation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with marketing automation tools, even if it's basic. Emphasise any relevant skills in content creation and digital marketing that align with the job description.
Craft a Compelling Cover Letter: Use your cover letter to showcase your passion for digital marketing and technology. Mention specific examples of how you've used persuasive writing in past roles and express your enthusiasm for the opportunity at The Munro Agency.
Showcase Analytical Skills: In your application, provide examples of how you've measured and reported on campaign performance in previous roles. Highlight your ability to derive insights from data, as this is crucial for the role.
Research The Munro Agency: Familiarise yourself with The Munro Agency's mission and values. Understanding their focus on SMEs and B2B marketing will help you tailor your application and demonstrate your alignment with their goals.
How to prepare for a job interview at Munro Agency Ltd
✨Showcase Your Passion for Digital Marketing
Make sure to express your enthusiasm for digital marketing and automation during the interview. Share examples of how you've engaged with marketing technologies or any personal projects that demonstrate your interest in this field.
✨Familiarise Yourself with Automation Tools
Even though full training will be provided, having a basic understanding of tools like HubSpot, SharpSpring, Pardot, or Marketo can set you apart. Do some research on these platforms and be ready to discuss their features and benefits.
✨Prepare Content Samples
Since the role involves content creation, bring along samples of your writing, whether it's blog posts, social media content, or email campaigns. This will showcase your ability to craft persuasive marketing messages.
✨Demonstrate Analytical Skills
Be prepared to discuss how you've used data to measure campaign performance in the past. Highlight any experience you have with reporting and analytics, as this is crucial for optimising marketing automation campaigns.
