At a Glance
- Tasks: Build relationships with media agencies and drive revenue through tailored proposals.
- Company: Join Mumsnet, the UK's leading community for parents, known for trust and influence.
- Benefits: Enjoy a competitive salary, hybrid working, and perks like a ChatGPT Pro account.
- Other info: Dynamic environment with clear progression for high performers and fun team events.
- Why this job: Gain real autonomy and ownership while selling a brand you can be proud of.
- Qualifications: 1-2 years in media sales or agency roles; strong communication and commercial mindset.
The predicted salary is between 35000 - 35000 € per year.
Who We Are
Mumsnet is the UK’s leading community for parents, with unparalleled trust and influence and a highly engaged, loyal user base. We’re purpose-driven, placing our users at the heart of everything we do and we’re committed to sustainable growth and fostering a workplace where everyone can thrive and have fun. Mumsnet is on a mission to help make parents’ lives easier. With 8 million monthly users, we’re one of the UK’s most trusted and influential media platforms. Brands and agencies come to us because we understand families better than anyone else.
The Role
This is a brilliant role for someone early in their media career who is ready to step up, own a patch, and become a great seller. You’ll join our agency sales team reporting to the Head of Agency Sales, with two clear remits.
- You will own a defined patch of independent agencies, building relationships with planners and buyers, responding to briefs, developing tailored proposals and driving revenue against a quarterly target.
- You will support senior colleagues across the team with the major holding group accounts contributing to briefs, building proposal decks, attending agency meetings and learning how the most senior commercial relationships in the market get managed.
This is a role with real autonomy from day one and a clear path of progression for high performers. You will be selling one of the most trusted brands in UK media, with a market-leading audience proposition and a commercial team that will invest in helping you become brilliant at your job.
What You’ll Be Doing
- Build and maintain strong working relationships with planners, buyers and senior contacts at a defined patch of independent media agencies.
- Respond to briefs and RFPs with tailored, audience-led proposals that win business and build long-term agency advocacy.
- Proactively brief and re-brief agencies on Mumsnet’s proposition, audience and capabilities, generate demand, don’t just respond to it.
- Own pipeline end to end for your patch: prospecting, qualification, response, negotiation, close and renewal.
- Hit (and beat) a quarterly revenue target.
- Support senior account leads on the major holding groups - contributing to brief responses, proposal decks and pitch preparation.
- Attend agency meetings alongside senior colleagues and start building your own contacts within the holding group ecosystem.
- Learn from the team how senior commercial relationships are managed at the highest level, and apply those lessons back to your own patch.
- Develop a deep working knowledge of how media agencies plan and buy, and how Mumsnet fits into that picture.
- Stay close to parenting trends, category news and competitor activity so you can bring sharp, proactive ideas to your patch.
- Maintain rigorous CRM hygiene, pipeline discipline and accurate forecast inputs.
- Embed AI in your workflow to improve account research, audience insight, proposal development and pipeline management.
- Collaborate closely with Planning, Editorial, Product and Marketing to shape compelling, differentiated proposals.
Requirements
We care most about drive, intellectual sharpness and the desire to become a great seller. Tenure matters less than trajectory, we want to back someone who is going to outperform their experience level.
Essential
- 1–2 years’ experience in a media sales role (publisher / platform) or in a media agency (planning, buying, account management).
- Solid fundamental media knowledge: how agencies plan and buy, what a media plan is, comfort talking about CPMs, audience targeting and campaign metrics.
- Genuinely ambitious, you want to be a great seller and have the drive to get there fast.
- Self-starter mindset, you don’t wait to be told what to do, and you take ownership of outcomes.
- Strong communicator who is comfortable building relationships face-to-face with agency contacts.
- Commercial mindset, comfortable with numbers, pricing and prioritisation.
- Operational discipline: CRM hygiene, follow-through and accurate forecasting.
- Wants to sell a brand they are proud of, clear alignment with Mumsnet’s purpose and values.
Desirable
- Existing relationships at planner or buyer level at independent media agencies.
- Exposure to parenting, FMCG, retail, grocery or health categories.
- Fluency with AI tools to enhance research, proposals and productivity.
- Experience working in a scale-up or entrepreneurial media business.
What This Role Is Not
It is also not a passive desk role. You’ll be expected to hustle, to own your patch and to drive outcomes with autonomy from day one and a clear path of progression for high performers.
Benefits
- Salary: £35,000
- Hybrid working — 2 days in the London office (Wednesday & Thursday)
- 10 Weeks Work from Anywhere
- ChatGPT Pro Account for AI learning
- Real autonomy and ownership from day one
- The chance to work on projects that shape how one of the UK's best-known digital brands operates
- Buy More Holiday Scheme — Sometimes 25 days just isn't enough
- Cycle2Work Scheme*
- Employee Assistance Programme
- Mumsnet Workplace Pension Scheme
- Electric Vehicle Scheme*
- Leisure & Retail Perks via Perkbox
- BUPA Private Medical or Dental Cover*
- Enhanced Parental Leave
- Monthly Team Social Events
- Annual Team Bonus Opportunities
Benefits with an asterisk are eligible upon successful completion of probationary period.
Agency Partnerships Executive in London employer: Mumsnet
Mumsnet is an exceptional employer, offering a vibrant work culture that prioritises employee growth and autonomy. With a commitment to sustainable practices and a supportive environment, employees can thrive while contributing to a purpose-driven mission that resonates with millions of parents across the UK. The role of Agency Partnerships Executive provides real ownership from day one, alongside opportunities for professional development and collaboration with a passionate team dedicated to making a difference in the media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Agency Partnerships Executive in London
✨Tip Number 1
Get to know the agency landscape! Research the independent agencies in your patch and understand their needs. This way, when you reach out, you can tailor your approach and show them how Mumsnet can help them achieve their goals.
✨Tip Number 2
Network like a pro! Attend industry events, webinars, or even casual meet-ups. Building relationships face-to-face is key, so don’t be shy about introducing yourself and chatting with planners and buyers.
✨Tip Number 3
Be proactive! Don’t just wait for briefs to come in; reach out to agencies with ideas that align with their campaigns. Show them you’re not just a seller but a partner who understands their audience and can bring value.
✨Tip Number 4
Keep your CRM game strong! Make sure you’re updating your pipeline regularly and tracking your interactions. This will help you stay organised and ensure you never miss an opportunity to follow up or close a deal.
We think you need these skills to ace Agency Partnerships Executive in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see that you genuinely care about helping parents and are excited about the opportunity to work with Mumsnet.
Tailor Your Proposal:Just like you'll be doing in the role, make sure your application is tailored to us. Highlight your relevant experience and how it aligns with what we're looking for in an Agency Partnerships Executive. Personal touches go a long way!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and fluff. Make it easy for us to see why you're the perfect fit for the team!
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our community!
How to prepare for a job interview at Mumsnet
✨Know Your Audience
Before the interview, take some time to research Mumsnet and its audience. Understand their values and how they connect with parents. This will help you tailor your responses and show that you're genuinely interested in the role and the company.
✨Showcase Your Sales Skills
Be prepared to discuss your previous sales experiences, even if they're from a different industry. Highlight your ability to build relationships, respond to briefs, and drive revenue. Use specific examples to demonstrate your success and how you can apply those skills to the Agency Partnerships Executive role.
✨Ask Insightful Questions
Prepare thoughtful questions about the agency sales team and how they collaborate with other departments. This shows your interest in the role and helps you understand how you can contribute to Mumsnet's mission. Plus, it gives you a chance to engage with your interviewers on a deeper level.
✨Embrace Your Autonomy
Since this role offers real autonomy, be ready to discuss how you take ownership of your work. Share examples of times when you've proactively driven outcomes or tackled challenges without waiting for direction. This will demonstrate that you're a self-starter who thrives in a dynamic environment.
