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- Tasks: Manage sales and events, ensuring memorable experiences and driving revenue.
- Company: Vibrant hospitality business creating dynamic spaces for people to connect.
- Benefits: Competitive salary, bonus, and benefits in a fun work environment.
- Why this job: Be the face of exciting events and build lasting relationships in the community.
- Qualifications: Experience in hospitality sales and events, with strong organisational skills.
- Other info: Join a collaborative team and enjoy opportunities for growth and networking.
The predicted salary is between 32000 - 40000 £ per year.
Vibrant and dynamic events venue in London, UK. £37-40,000 salary plus bonus and benefits.
We’re working with a growing, people-first hospitality business creating vibrant and dynamic spaces and experiences that bring people together. This is an exciting opportunity for a confident, commercially minded Sales & Events Manager to own a venue’s sales pipeline and events delivery, from first enquiry through to guest follow-up and play a key role in driving profitable bookings and memorable experiences.
Reporting day-to-day to the General Manager (with a dotted line into the Sales & Marketing Director), you’ll be responsible for converting enquiries into high-quality events, building repeat business and acting as a visible ambassador in the local market. Your mission is simple: drive revenue, enhance guest experience, and build long-term relationships, all while keeping standards high and operations aligned.
What you’ll be responsible for:
- Owning the venue’s inbound and proactive sales pipeline (corporate, private hire, group bookings and events)
- Responding to enquiries quickly, warmly and professionally
- Qualifying enquiries thoroughly and building tailored, margin-protective proposals
- Driving conversion through confident pricing, upselling and clear next steps
- Building key accounts and repeat bookers to generate predictable revenue
- Proactively sourcing new leads via networking, local outreach and partnerships
- Acting as a local brand ambassador at networking events, showcases and industry meet-ups
- Planning and delivering events end-to-end, ensuring seamless handover to Operations
- Being the primary client contact pre-event and during key moments where required
- Leading post-event follow-up to drive reviews, referrals and repeat bookings
- Using CRM systems with discipline: accurate pipelines, forecasting and reporting
- Collaborating closely with Marketing, Operations and fellow venue teams
What success looks like:
- A healthy, well-managed sales pipeline with accurate forecasting
- Strong enquiry response times and high conversion rates
- Increased repeat business through great relationships and aftercare
- Seamless event delivery with no surprises for guests or operations
- Clear visibility on performance, opportunities and risks
- Consistent contribution to filling quieter trading periods
About you:
- Experience in hospitality sales and events (multi-site a plus)
- Confident managing enquiries, pricing and proposals end-to-end
- Commercially sharp with a strong eye on margin and upsell
- Highly organised, calm under pressure and great with people
- Comfortable networking and building relationships in the local market
- Collaborative, proactive and detail-oriented
Closing date for applications: Friday 20th February 2026. Please note, owing to significant interest in roles we advertise and to ensure a fair and consistent process, all applications will be reviewed and responded to via LinkedIn post-closing date.
Sales and Events Manager in City of London employer: mum
Contact Detail:
mum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and Events Manager in City of London
✨Tip Number 1
Get networking! Attend local events and meet-ups to connect with potential clients and industry peers. The more people you know, the better your chances of landing that Sales & Events Manager role.
✨Tip Number 2
Be proactive in following up on enquiries. A quick, warm response can set you apart from the competition. Show your enthusiasm and confidence in handling their needs right from the start!
✨Tip Number 3
Showcase your past successes! When chatting with potential employers, share specific examples of how you've driven revenue and enhanced guest experiences in previous roles. Numbers speak volumes!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Sales and Events Manager in City of London
Some tips for your application 🫡
Show Your Personality: When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of flair into your cover letter. Remember, we’re looking for someone who can connect with people and create memorable experiences.
Tailor Your Application: Make sure to tailor your CV and cover letter to the Sales & Events Manager role. Highlight your relevant experience in hospitality sales and events, and showcase how your skills align with our mission to drive revenue and enhance guest experiences.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that get straight to the heart of your experience and achievements. Use bullet points where necessary to make it easy for us to read!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen and ready to join our vibrant team!
How to prepare for a job interview at mum
✨Know Your Venue Inside Out
Before the interview, make sure you research the venue thoroughly. Understand its unique selling points, past events, and target audience. This will help you demonstrate your enthusiasm and show how you can contribute to driving sales and enhancing guest experiences.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific situations, like managing a last-minute booking or dealing with a difficult client. Prepare examples from your past experience that showcase your problem-solving skills and ability to maintain high standards under pressure.
✨Showcase Your Networking Skills
Since building relationships is key in this role, be ready to discuss your networking strategies. Share examples of how you've successfully sourced leads or built partnerships in the past. This will highlight your proactive approach and ability to act as a brand ambassador.
✨Demonstrate Your Commercial Acumen
Be prepared to talk about pricing strategies and upselling techniques you've used before. Show that you understand the importance of margin protection and how it contributes to the overall success of the venue. This will prove you're not just focused on bookings, but also on profitability.
