At a Glance
- Tasks: Lead the Cadbury's Desserts portfolio and drive commercial performance.
- Company: Join Müller, a beloved UK brand partnered with Cadbury's.
- Benefits: Enjoy a competitive salary, bonus scheme, and flexible benefits.
- Other info: Inclusive workplace with opportunities for personal growth.
- Why this job: Make a real impact on one of the UK's most iconic brands.
- Qualifications: Experience in brand strategy and team leadership required.
The predicted salary is between 60000 - 80000 € per year.
Müller has been a much-loved household brand in the UK for over 30 years. From Müller Corner and Müller Rice to Biotiful, our products are chosen by millions every day. We are proud to partner with Cadbury's, the UK's number one FMCG brand, as the official license partner within chilled desserts.
As Cadbury's Senior Licensing Manager, you will be a senior leader within the UK marketing team, with full ownership of the Cadbury's Desserts portfolio. This is a highly visible role, responsible for driving commercial performance, long-term growth strategy and the licensing partnership with Mondelez.
Main Tasks and Responsibilities:- Commercial delivery: Lead the Cadbury's Desserts licensing partnership, working closely with Mondelez to ensure alignment on commercial delivery, brand activation and operations. Deliver P&L KPIs across revenue, volume and profit through robust monthly performance reviews and cross-functional action planning. Partner with Sales, customers and site teams to ensure flawless execution of plans and end-to-end delivery.
- Brand strategy: Define and lead the brand strategy, informed by consumer insight, Müller brand fundamentals and brand equity data. Align with the Treats segment lead and Mondelez on strategic priorities, growth ambitions and targets. Own the long-term growth plan, creating a compelling vision for the portfolio and engaging key stakeholders.
- Brand activation: Lead cross-agency teams to deliver insight-led, impactful brand activation. Work closely with Shopper Marketing and Sales to bring the brand calendar to life in market. Engage retailers on future plans, securing buy-in and shared ambition.
- Team leadership: Coach and develop direct reports, setting clear objectives and raising performance standards. Role model Müller values, demonstrating accountability, collaboration and a growth mindset.
What You'll Receive: In return for your commitment, drive and enthusiasm, we offer our employees numerous benefits as part of your employment, including: Competitive salary, Bonus scheme, Company car, Contributory pension plan, Life assurance, Employee Assistance Programme, Generous annual leave increasing with service, Flexible benefits programme. In addition, our employees have access to a Rewards Benefits Programme, giving you a range of discounts across 800 retailers online and in store.
This is a rare opportunity to lead one of the UK's most iconic brands within a business that empowers people to make a real impact. Join us and help put a Müller in every fridge. At Müller, we're committed to creating an inclusive workplace where everyone feels they belong. We welcome applications from all backgrounds and encourage people to apply even if they don't meet every requirement listed. If you need reasonable adjustments at any stage of the recruitment process, please let us know - we're happy to support you.
Senior Licensing Manager (Cadbury's) employer: Müller
Müller is an exceptional employer, offering a dynamic work environment in Market Drayton where innovation meets tradition. As a Senior Licensing Manager for Cadbury's, you'll enjoy competitive benefits, including a bonus scheme and flexible working arrangements, while being part of a collaborative culture that prioritises personal growth and impactful contributions. Join us to lead one of the UK's most beloved brands and make a meaningful difference in the FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Licensing Manager (Cadbury's)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Cadbury's or Müller. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Cadbury's Desserts portfolio and think about how your experience aligns with their brand strategy. Show them you’re not just another candidate, but someone who gets their vision.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. Get comfortable talking about your achievements and how they relate to the role of Senior Licensing Manager. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Müller team and making an impact with Cadbury's.
We think you need these skills to ace Senior Licensing Manager (Cadbury's)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Licensing Manager role. Highlight your experience in brand strategy and commercial delivery, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the Cadbury's brand and how you can drive its growth. Be sure to mention any relevant experience that showcases your leadership and strategic thinking.
Showcase Your Achievements:When detailing your past roles, focus on your achievements rather than just responsibilities. Use metrics where possible to demonstrate your impact, like revenue growth or successful brand activations. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s straightforward and ensures your application goes directly to us. Plus, you’ll find all the info you need about the role and our company culture there!
How to prepare for a job interview at Müller
✨Know Your Cadbury's Inside Out
Before the interview, dive deep into Cadbury's brand history, values, and current market position. Understand their product range, especially in the desserts category, and be ready to discuss how your experience aligns with their brand strategy.
✨Showcase Your Commercial Acumen
Prepare to discuss specific examples of how you've driven commercial performance in previous roles. Be ready to talk about P&L management, revenue growth, and how you’ve successfully executed brand activation strategies.
✨Engage with Team Leadership Examples
As a Senior Licensing Manager, you'll need to demonstrate your leadership skills. Share stories about how you've coached and developed teams, set objectives, and fostered a collaborative environment to achieve business goals.
✨Align with Their Vision
Understand Müller’s long-term growth ambitions and be prepared to discuss how you can contribute to that vision. Think about how you can engage stakeholders and drive alignment with Mondelez on strategic priorities.
