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- Tasks: Lead the Cadbury's Desserts portfolio and drive commercial performance.
- Company: Join Müller, a beloved UK brand partnered with Cadbury's.
- Benefits: Enjoy a competitive salary, bonus scheme, company car, and flexible benefits.
- Other info: Inclusive workplace culture that values diverse backgrounds.
- Why this job: Make a real impact on one of the UK's most iconic brands.
- Qualifications: Experience in brand strategy and team leadership required.
The predicted salary is between 60000 - 75000 £ per year.
Location: Market Drayton (hybrid)
Contract: Permanent
Müller has been a much-loved household brand in the UK for over 30 years. From Müller Corner and Müller Rice to Biotiful, our products are chosen by millions every day. We are proud to partner with Cadbury's, the UK's number one FMCG brand, as the official license partner within chilled desserts.
As Cadbury's Senior Licensing Manager, you will be a senior leader within the UK marketing team, with full ownership of the Cadbury's Desserts portfolio. This is a highly visible role, responsible for driving commercial performance, long-term growth strategy and the licensing partnership with Mondelez.
Main Tasks and Responsibilities:
- Commercial delivery: Lead the Cadbury's Desserts licensing partnership, working closely with Mondelez to ensure alignment on commercial delivery, brand activation and operations. Deliver P&L KPIs across revenue, volume and profit through robust monthly performance reviews and cross-functional action planning. Partner with Sales, customers and site teams to ensure flawless execution of plans and end-to-end delivery.
- Brand strategy: Define and lead the brand strategy, informed by consumer insight, Müller brand fundamentals and brand equity data. Align with the Treats segment lead and Mondelez on strategic priorities, growth ambitions and targets. Own the long-term growth plan, creating a compelling vision for the portfolio and engaging key stakeholders.
- Brand activation: Lead cross-agency teams to deliver insight-led, impactful brand activation. Work closely with Shopper Marketing and Sales to bring the brand calendar to life in market. Engage retailers on future plans, securing buy-in and shared ambition.
- Team leadership: Coach and develop direct reports, setting clear objectives and raising performance standards. Role model Müller values, demonstrating accountability, collaboration and a growth mindset.
What You'll Receive:
- Competitive salary
- Bonus scheme
- Company car
- Contributory pension plan
- Life assurance
- Employee Assistance Programme
- Generous annual leave increasing with service.
- Flexible benefits programme
- Access to a Rewards Benefits Programme, giving you a range of discounts across 800 retailers online and in store.
This is a rare opportunity to lead one of the UK's most iconic brands within a business that empowers people to make a real impact. Join us and help put a Müller in every fridge.
At Müller, we're committed to creating an inclusive workplace where everyone feels they belong. We welcome applications from all backgrounds and encourage people to apply even if they don't meet every requirement listed. If you need reasonable adjustments at any stage of the recruitment process, please let us know - we're happy to support you.
Senior Licensing Manager (Cadbury's) in Market Drayton employer: Müller
Contact Detail:
Müller Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Licensing Manager (Cadbury's) in Market Drayton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Cadbury's or Müller. A friendly chat can open doors and give you insights that job descriptions just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Müller’s brand values and recent campaigns. Show us how your experience aligns with their goals, especially in commercial delivery and brand strategy.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. Focus on articulating your leadership style and how you’d drive the Cadbury's Desserts portfolio to success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Müller family. Don’t miss out!
We think you need these skills to ace Senior Licensing Manager (Cadbury's) in Market Drayton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Licensing Manager role. Highlight your experience in brand strategy and commercial delivery, as these are key for us at Müller. Use specific examples that showcase your achievements in similar roles.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this position. Share your passion for the Cadbury's brand and how your skills align with our goals. Keep it engaging and personal – we want to see your personality shine through!
Showcase Your Leadership Skills: As a senior leader, it's crucial to demonstrate your team leadership abilities. Include examples of how you've coached and developed teams in the past. We love seeing candidates who can inspire and elevate those around them.
Apply Through Our Website: We encourage you to apply directly through our website. This ensures your application gets to the right people quickly. Plus, it’s a great way to explore more about Müller and our values before you hit 'submit'!
How to prepare for a job interview at Müller
✨Know Your Cadbury's Inside Out
Before the interview, dive deep into Cadbury's brand history, values, and current market position. Understand their product range, especially in chilled desserts, and be ready to discuss how you can contribute to their growth strategy.
✨Showcase Your Commercial Acumen
Prepare to discuss your experience with P&L management and how you've driven commercial performance in previous roles. Bring specific examples of how you've achieved KPIs and what strategies you implemented to ensure success.
✨Engage with Brand Activation Ideas
Think about innovative brand activation strategies that could work for Cadbury's Desserts. Be ready to share your ideas on how to engage consumers and retailers effectively, demonstrating your understanding of shopper marketing.
✨Demonstrate Leadership Skills
As a Senior Licensing Manager, you'll need to lead teams effectively. Prepare to discuss your leadership style, how you've coached and developed team members in the past, and how you embody Müller’s values of accountability and collaboration.