At a Glance
- Tasks: Execute and optimise multi-channel paid media campaigns to drive product visibility and revenue growth.
- Company: Join a dynamic marketing team in a fast-paced, supportive environment.
- Benefits: Competitive salary, hybrid working model, and professional development opportunities.
- Why this job: Make a measurable impact with data-driven campaigns and collaborate with talented teams.
- Qualifications: 2-3 years of experience in performance marketing, especially with Google Ads and Meta Ads.
- Other info: Exciting opportunity for career growth in a newly created position.
The predicted salary is between 30000 - 35000 £ per year.
We are looking for a proactive and data-driven Paid Media Executive to support the execution and optimisation of multi-channel paid media campaigns. Working closely with the Paid Media Manager, you will help drive product visibility, revenue growth, and customer acquisition.
This role is ideal for someone with 2-3 years of hands-on experience managing performance marketing campaigns across Google Ads and Meta Ads for an ecommerce brand. Previous agency-side experience is advantageous.
This is a newly created position due to the expansion of in-house paid media capabilities. It's perfect for someone who thrives in a fast-paced environment, takes ownership of their work, and collaborates well with cross-functional teams.
Key Responsibilities- Support the day-to-day execution and optimisation of Paid Search and Paid Social campaigns, with a strong focus on Meta Ads.
- Build, monitor, and refine audiences, targeting strategies, and bid optimisation tactics.
- Run regular A/B tests to determine optimal copy, audience, and bidding strategies.
- Stay up to date with industry trends, platform updates, and best practices.
- Conduct regular performance analysis, providing insights and recommendations to improve ROAS and campaign efficiency.
- Use tools such as Meta Ads Manager, GA4, Looker Studio, and third-party attribution platforms to inform data-driven decisions.
- Work closely with ecommerce and marketing teams to support campaign development.
- Share paid media insights across teams to inform wider marketing activity.
- 2-3 years of D2C experience in performance marketing with hands-on campaign execution.
- Proven track record of delivering strong results for ecommerce brands.
- Up-to-date knowledge of Paid Search and Paid Social platforms including Google Ads, Meta Ads, Pinterest Ads, and TikTok Ads.
- Proficient in GA4, Looker Studio, and Google Sheets.
- Comfortable working both autonomously and collaboratively.
- Results-driven with a team-focused mindset.
- Agency background.
- Meta Blueprint certification.
- Experience with third-party attribution tools (e.g. Wicked Reports).
- Experience with shopping feed/product management tools (e.g. Shoptimised).
- Join a supportive and ambitious marketing team.
- Make a measurable impact through data-driven campaigns.
- Hybrid working model.
- Professional development and training opportunities.
Paid Media Executive employer: Mulberry Recruitment
Contact Detail:
Mulberry Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to demonstrate your hands-on experience with Google Ads and Meta Ads, so make it shine!
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the latest trends and tools in paid media. Be ready to discuss how you've optimised campaigns in the past and what strategies you’d bring to the table.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Paid Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Media Executive role. Highlight your experience with Google Ads and Meta Ads, and don’t forget to mention any specific results you've achieved in previous campaigns. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your skills align with our needs. Be sure to mention your hands-on experience and any agency-side work you've done. We love a good story!
Showcase Your Data Skills: Since this role is all about data-driven decisions, make sure to highlight your proficiency with tools like GA4 and Looker Studio. Share examples of how you've used data to optimise campaigns in the past. We’re all about those insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come in through our own channels!
How to prepare for a job interview at Mulberry Recruitment
✨Know Your Stuff
Make sure you brush up on your knowledge of Google Ads and Meta Ads. Be ready to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This shows that you’re not just familiar with the tools but have real hands-on experience.
✨Showcase Your Data Skills
Since this role is data-driven, be prepared to talk about how you've used analytics tools like GA4 and Looker Studio in your previous roles. Bring examples of how your insights led to improved campaign performance or ROAS, as this will highlight your analytical mindset.
✨Be Ready for A/B Testing Talk
A/B testing is crucial in paid media. Have a couple of examples ready where you ran tests, what you were testing, and what the outcomes were. This will demonstrate your ability to optimise campaigns effectively and your understanding of audience targeting.
✨Cultural Fit Matters
This position requires collaboration with various teams, so be prepared to discuss how you work within a team. Share experiences where you took ownership of a project or contributed to a team goal. This will show that you can thrive in a fast-paced environment and are a team player.