Senior Business Analyst - ECommerce and Replatform in London

Kensington Office, London

Technology and Customer Experience / Fixed Term Contract / Hybrid

Born in 1971, the roots of Mulberry are in Somerset, England. For more than fifty years, Mulberry has been a British lifestyle brand, internationally acclaimed for quality and design capturing the Mulberry Spirit. Sustainability has been part of the Mulberry ethos since the brand's inception, in recognition of our purpose-driven approach, in 2024 we proudly achieved B Corp Certification. Today, we are a global brand, but our values remain the same; we are committed to improving our impact on people and the planet. If these are values you share, we would love you to join our team.

Reporting to the Lead Business Analyst, the Senior Business Analyst will be expected to elicit and own requirements for our Ecommerce Replatform project. This role requires experience of the full project lifecycle of an Ecommerce Replatform project using third party delivery teams. The ideal candidate should be strong on the customer-facing aspects of a website (UX, checkout, personalisation, content management), understand technical dependencies and able to clearly communicate technical concepts to business stakeholders.

12-month fixed term contract | Hybrid: minimum 3 days office, maximum 2 days home | Ideally starting October

Duties & Responsibilities:

• Requirement Management - Lead workshops to define and elaborate business requirements for an Ecommerce solution e.g. UX, customer journeys, merchandising, checkout, personalisation.
• Critically evaluate requirements, reconcile conflicts, and distinguish business needs from user requests.
• Manage stakeholder relationships and help prioritise requirements across functional areas.
• Technical Collaboration - Act as primary BA interface between internal IT teams and external vendors for front-end requirements.
• Participate in joint technical sessions on cross-domain impact, logical data flows, and integration points.
• Translate complex technical concepts for business stakeholders and challenge vendor solutions.
• Understand backend systems (OMS, PIM, Inventory, Pricing) sufficiently to assess front-end feasibility and impact.
• Delivery & Documentation - Produce functional specifications, wireframe support, process flows, user journey maps, and API contract documentation.
• Obtain stakeholder sign-off and present to technical teams.
• Ensure requirements are understood by development/QA teams; facilitate clarification sessions as needed.
• Support UAT planning, go-live activities, and provide training materials.

Culture:

• Embrace and demonstrate the Mulberry values and behaviours: honesty, dynamism, and a community-oriented spirit.
• Support Mulberry to deliver an inclusive culture, through behaving in a way that is open-minded and respectful towards others, and understanding that your views, opinions, and experiences may not always be shared by your colleagues.
• Act as an ambassador for Mulberry and communicate positively about the brand.

Sustainability:

• As a certified B Corp, we are committed to using business as a force for good. You’ll be encouraged to incorporate environmentally and socially responsible practices into your work, supporting our strategy across Climate, Circularity, and Community.
• Help foster a culture where diversity is celebrated and every individual feels valued, respected, and included. Champion equity, empathy, and understanding in all interactions - internally and externally.

Skills & Experience Required:

• Experience of an Ecommerce Replatform from vendor selection to go-live, with proven storefront and backend requirement experience.
• Strong technical acumen to discuss store fronts, headless/composable architecture and front-end/backend interactions with architects and vendors.
• Understanding of typical ecommerce system integrations (OMS, PIM, inventory, pricing) to identify dependencies and assess impacts.
• Vendor management experience acting as business/technical bridge during configuration/customisation of the new solution.
• Possess clear communication, facilitation, and presentation skills for both business and technical audiences.
• Full project lifecycle experience (Agile and Waterfall) with strong scope management disciplines.
• BSc or Business Analysis qualification (IIBA, BCS or equivalent).