At a Glance
- Tasks: Analyse marketing data to boost sales and improve customer engagement.
- Company: Dynamic company open to fresh ideas and innovation.
- Benefits: Highly competitive salary and immediate start for the right candidate.
- Other info: Fast-paced environment with opportunities for career advancement.
- Why this job: Make a real impact on marketing strategies and business growth.
- Qualifications: Experience in marketing analysis, Google Analytics, and CRM systems.
The predicted salary is between 35000 - 45000 £ per year.
Rewards and Benefits on Offer.
A brand-new role, where you help improve all aspects of the company's sales and marketing teams. The company is very open to new ideas to help develop new business opportunities. You will be working in a friendly, fast-moving and dynamic environment. Highly competitive salary on offer. An immediate start date for the right person.
Your Next Career Opportunity.
Our client is now seeking an experienced marketing data analyst to support the sales and marketing function. This is a great career opportunity to make a genuine and long-term impact on a company that needs your expertise.
Your New Role.
Responsible for analysing marketing performance data to help a business improve lead generation, customer engagement, campaign effectiveness, and overall commercial performance. Here are the main responsibilities typically involved:
- Analyse marketing campaign performance across digital channels such as email, social media, PPC, SEO, and websites.
- Interpret large volumes of customer and sales data to identify trends, opportunities, and areas for improvement.
- Produce regular reports, dashboards, and KPI analysis for senior management and sales teams.
- Measure ROI and effectiveness of marketing activity and recommend improvements based on data insights.
- Support lead generation activity by analysing customer behaviour, conversion rates, and campaign engagement.
- Manage and maintain CRM and marketing databases, ensuring data accuracy, segmentation, and cleansing.
- Use tools such as Google Analytics, Excel, CRM platforms, and marketing automation systems.
- Track website traffic, customer journeys, and user engagement to improve digital performance and user experience.
- Work closely with sales, marketing, and leadership teams to support commercial decision-making.
- Identify market trends, competitor activity, and customer insights to help shape future marketing strategy.
- Develop data-driven recommendations to improve customer acquisition, retention, and brand performance.
- Ensure compliance with GDPR and data protection regulations when handling customer data.
About You.
- Strong analytical and problem-solving ability.
- Data-driven.
- Previous experience supporting marketing and sales teams to improve.
- Experience with Google Analytics and CRM systems.
- Attention to detail.
- Commercial awareness.
- Strong communication and presentation skills.
Marketing Data Analyst in Newcastle upon Tyne employer: MTrec Ltd
Join a forward-thinking company that values innovation and creativity, where your role as a Marketing Data Analyst will directly influence the growth of our sales and marketing teams. Enjoy a highly competitive salary in a friendly, fast-paced environment that encourages new ideas and offers ample opportunities for professional development. With a focus on collaboration and data-driven decision-making, you'll have the chance to make a meaningful impact while working alongside passionate colleagues.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Data Analyst in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to people in the industry through LinkedIn or local meetups. We can’t stress enough how personal connections can lead to job opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching the company and its marketing strategies. We recommend practising common interview questions and having your own questions ready to show your interest and insight into their business.
✨Tip Number 3
Showcase your skills with a portfolio! If you’ve worked on any marketing campaigns or data analysis projects, compile them into a neat presentation. We love seeing real examples of your work and how you can add value.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for fresh talent to join our dynamic team!
We think you need these skills to ace Marketing Data Analyst in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Data Analyst role. Highlight your experience with data analysis, marketing performance, and any tools like Google Analytics that you've used. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can contribute to our sales and marketing teams. Be sure to mention any specific projects or achievements that demonstrate your expertise.
Showcase Your Analytical Skills:Since this role is all about analysing data, make sure to showcase your analytical skills in your application. Include examples of how you've interpreted data to drive marketing decisions or improve campaign effectiveness in previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to show us what you've got. Plus, it's super easy!
How to prepare for a job interview at MTrec Ltd
✨Know Your Data Tools
Make sure you’re familiar with the tools mentioned in the job description, like Google Analytics and CRM systems. Brush up on how to interpret data and create reports, as you might be asked to demonstrate your knowledge during the interview.
✨Showcase Your Analytical Skills
Prepare examples of how you've used data to drive marketing decisions in the past. Be ready to discuss specific campaigns where your analysis led to improved performance or ROI, as this will highlight your problem-solving abilities.
✨Understand the Company’s Market
Research the company’s current marketing strategies and their competitors. Being able to discuss market trends and how they could impact the business will show that you’re proactive and genuinely interested in helping them succeed.
✨Communicate Clearly
Since strong communication skills are essential for this role, practice explaining complex data insights in a simple way. You might need to present your findings to non-technical team members, so clarity is key!
