At a Glance
- Tasks: Analyse marketing data to boost sales and improve customer engagement.
- Company: Join a dynamic company open to fresh ideas and innovation.
- Benefits: Highly competitive salary, immediate start, and a friendly work environment.
- Other info: Great opportunity for career advancement in a fast-paced setting.
- Why this job: Make a real impact on business growth with your analytical skills.
- Qualifications: Experience in marketing analysis and proficiency in Google Analytics and CRM systems.
The predicted salary is between 35000 - 45000 £ per year.
A brand-new role, where you help improve all aspects of the company's sales and marketing teams. The company is very open to new ideas to help develop new business opportunities. You will be working in a friendly, fast-moving and dynamic environment. Highly competitive salary on offer. An immediate start date for the right person.
Our client is now seeking an experienced marketing data analyst to support the sales and marketing function. This is a great career opportunity to make a genuine and long-term impact on a company that needs your expertise.
Your New Role:
- Responsible for analysing marketing performance data to help a business improve lead generation, customer engagement, campaign effectiveness, and overall commercial performance.
- Analyse marketing campaign performance across digital channels such as email, social media, PPC, SEO, and websites.
- Interpret large volumes of customer and sales data to identify trends, opportunities, and areas for improvement.
- Produce regular reports, dashboards, and KPI analysis for senior management and sales teams.
- Measure ROI and effectiveness of marketing activity and recommend improvements based on data insights.
- Support lead generation activity by analysing customer behaviour, conversion rates, and campaign engagement.
- Manage and maintain CRM and marketing databases, ensuring data accuracy, segmentation, and cleansing.
- Use tools such as Google Analytics, Excel, CRM platforms, and marketing automation systems.
- Track website traffic, customer journeys, and user engagement to improve digital performance and user experience.
- Work closely with sales, marketing, and leadership teams to support commercial decision-making.
- Identify market trends, competitor activity, and customer insights to help shape future marketing strategy.
- Develop data-driven recommendations to improve customer acquisition, retention, and brand performance.
- Ensure compliance with GDPR and data protection regulations when handling customer data.
About You:
- Strong analytical and problem-solving ability.
- Data-driven.
- Previous experience supporting marketing and sales teams to improve.
- Experience with Google Analytics and CRM systems.
- Attention to detail.
- Commercial awareness.
- Strong communication and presentation skills.
Marketing Data Analyst for Growth & Insights employer: MTrec Ltd Commercial
Join a forward-thinking company that values innovation and creativity, where your role as a Marketing Data Analyst will directly influence the growth of our sales and marketing teams. Enjoy a competitive salary in a vibrant, collaborative environment that encourages professional development and offers ample opportunities for career advancement. With a focus on data-driven decision-making, you'll play a crucial part in shaping strategies that drive business success while working alongside passionate colleagues who are committed to making a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Data Analyst for Growth & Insights
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your analytical prowess and how you've improved marketing performance in the past. This will help you stand out during interviews.
✨Tip Number 3
Prepare for those interviews! Research the company, understand their marketing strategies, and come armed with data-driven insights that could help them improve. This shows you're genuinely interested and ready to contribute.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills. Plus, it gives us a chance to see your application first-hand and get you in front of the right people quickly.
We think you need these skills to ace Marketing Data Analyst for Growth & Insights
Some tips for your application 🫡
Show Off Your Analytical Skills:Make sure to highlight your analytical prowess in your application. We want to see how you've used data to drive marketing decisions in the past. Share specific examples that demonstrate your ability to interpret data and make recommendations.
Tailor Your Application:Don’t just send a generic CV and cover letter. We’re looking for candidates who understand our needs. Tailor your application to reflect how your experience aligns with the responsibilities listed in the job description, especially around campaign performance and customer insights.
Be Data-Driven:Since this role is all about data, make sure your application reflects a data-driven mindset. Use metrics and results from your previous roles to showcase your impact. Numbers speak louder than words, so let them do the talking!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at MTrec Ltd Commercial
✨Know Your Data Tools
Familiarise yourself with Google Analytics, CRM platforms, and any marketing automation systems mentioned in the job description. Be ready to discuss how you've used these tools in past roles to analyse data and drive marketing performance.
✨Showcase Your Analytical Skills
Prepare examples of how you've interpreted large volumes of customer and sales data to identify trends and opportunities. Highlight specific instances where your insights led to improved lead generation or campaign effectiveness.
✨Understand the Company’s Market
Research the company’s current marketing strategies and their competitors. Be prepared to discuss market trends and how you can contribute to shaping future marketing strategies based on your findings.
✨Communicate Clearly
Practice explaining complex data insights in a simple and engaging way. Strong communication skills are key, so think about how you can present your analysis and recommendations effectively to both technical and non-technical audiences.
