PPC Executive

PPC Executive

Willenhall Full-Time 30000 - 50000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Own and optimise PPC campaigns for three brands, driving quality leads and results.
  • Company: Join a dynamic in-house team focused on impactful paid search strategies.
  • Benefits: Enjoy hybrid working, private healthcare, and a competitive salary with performance-based rewards.
  • Why this job: Take charge of your PPC career with freedom to innovate and make a real impact.
  • Qualifications: 2+ years of PPC experience, especially with Google Ads and Bing Ads; data-driven mindset required.
  • Other info: No agency distractions—focus solely on delivering outstanding PPC results.

The predicted salary is between 30000 - 50000 £ per year.

We are looking for a PPC Executive who knows how to make ads work. You will take full ownership of our paid search strategy across 3 brands - running smart, lean campaigns that drive quality leads and real results. This is not an agency role; it is in-house, which means focus. You will have the freedom to test, refine, and scale without being pulled in a hundred directions. Your mission? Turn budget into performance. And when you do, you will be well rewarded.

What You Will Be Doing:

  • Running and refining Google and Bing campaigns with full control over budget and bidding strategies
  • Writing sharp, high-converting ad copy that actually gets clicks
  • Running A/B tests and optimising landing pages for conversions
  • Tracking, analysing, and improving performance daily
  • Reporting results in a way that makes it easy for decision-makers to act

What You Will Bring:

  • At least 2 years of hands-on PPC experience, especially Google Ads and Bing Ads (Facebook Ads is a bonus but not essential)
  • You know your way around scripts, GA4, and Google Tag Manager
  • You can build and understand a tracking setup (and fix one if needed)
  • You are a data storyteller, using numbers to guide decisions, not just fill slides
  • You love testing, learning, and improving. Always.
  • You are commercially switched-on and results-focused
  • You can work solo or as part of a small but mighty team
  • You are organised, accountable, and proactive - no need for hand-holding

Benefits include:

  • A role where your results directly shape your rewards
  • £30,000 basic with on target earnings of £45,000 - £50,000
  • Private health care
  • Hybrid working
  • The chance to do the best PPC work of your career without layers of red tape

Ready to take full ownership of an organisation's PPC channel and be rewarded for performance, not promises? Let's talk.

PPC Executive employer: MTD Training

As a PPC Executive at our company, you'll thrive in an environment that champions innovation and results-driven performance. With the freedom to fully own your paid search strategy across multiple brands, you'll enjoy a supportive work culture that prioritises your professional growth and offers competitive rewards for your achievements. Located in a dynamic setting, we provide hybrid working options and a commitment to your well-being through private healthcare, making us an exceptional employer for those seeking meaningful and impactful work.
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Contact Detail:

MTD Training Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PPC Executive

✨Tip Number 1

Familiarise yourself with the latest trends in PPC advertising, especially on Google Ads and Bing Ads. This will not only help you understand the current landscape but also allow you to speak confidently about your strategies during interviews.

✨Tip Number 2

Prepare to discuss specific campaigns you've managed in the past. Be ready to share insights on how you optimised ad copy, adjusted bidding strategies, and improved conversion rates. Real examples will showcase your hands-on experience.

✨Tip Number 3

Brush up on your data analysis skills. Since the role requires tracking and improving performance, being able to interpret data and present it effectively will set you apart from other candidates.

✨Tip Number 4

Showcase your ability to work independently and as part of a team. Highlight experiences where you've taken initiative or collaborated successfully, as this aligns with the in-house focus of the role.

We think you need these skills to ace PPC Executive

PPC Campaign Management
Google Ads Expertise
Bing Ads Proficiency
Ad Copywriting
A/B Testing
Landing Page Optimisation
Performance Tracking and Analysis
Data Interpretation
Google Analytics 4 (GA4)
Google Tag Manager
Budget Management
Bidding Strategy Development
Problem-Solving Skills
Attention to Detail
Organisational Skills
Proactive Attitude

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your PPC experience, especially with Google Ads and Bing Ads. Include specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PPC and your understanding of the role. Mention your ability to run and refine campaigns, and how you can turn budget into performance, aligning your skills with the company's needs.

Showcase Your Data Skills: In your application, emphasise your experience with data analysis and storytelling. Provide examples of how you've used data to guide decisions and improve campaign performance, as this is crucial for the role.

Highlight Your Testing Experience: Discuss your experience with A/B testing and optimising landing pages. Share specific instances where your testing led to improved conversion rates, showcasing your proactive approach to learning and improvement.

How to prepare for a job interview at MTD Training

✨Showcase Your PPC Expertise

Be prepared to discuss your hands-on experience with Google Ads and Bing Ads. Highlight specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your capability to take ownership of their paid search strategy.

✨Demonstrate Data-Driven Decision Making

Since the role requires a data storyteller, come equipped with examples of how you've used analytics to inform your PPC decisions. Discuss how you've tracked performance, analysed data, and made adjustments to improve campaign outcomes.

✨Prepare for A/B Testing Discussions

Expect questions about your experience with A/B testing and optimising landing pages. Be ready to explain your process for testing ad copy and landing page variations, as well as how you measure success and implement changes based on results.

✨Emphasise Your Organisational Skills

As the role requires someone who is organised and proactive, share examples of how you've managed multiple campaigns or projects simultaneously. Discuss your approach to prioritising tasks and ensuring that deadlines are met without compromising quality.

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