At a Glance
- Tasks: Support marketing strategies in the oncology sector and lead customer-centric campaigns.
- Company: Join a global healthcare leader with a commitment to innovation and integrity.
- Benefits: Flexible hybrid work, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and strategic thinking.
- Why this job: Make a real impact in healthcare while developing your marketing skills.
- Qualifications: Bachelor’s degree and experience in pharmaceutical or healthcare marketing preferred.
The predicted salary is between 40500 - 49500 £ per year.
The Associate Marketer (AM) is part of a diverse team of relevant subject matter experts and should be responsive to the business needs to support the implementation of the UK strategic & tactical plan. They will work across multiple indications at different stages of the product lifecycle within the Oncology Business Unit. The AM will report into the Strategic Marketing Lead.
Key activities:
- Understand the needs of our customer base; information requirements, format, channel preference and influencers
- Work with the Marketing team and Centralised Digital Marketing team to interpret insights and develop operational brand plans with omnichannel customer engagement plans
- Build therapeutic and product knowledge
- Adopt the L3 Next framework to ensure consistent planning with robust analysis and execution of campaigns aligned to strategy
- Lead responsibility of marketing‑led customer‑centric campaigns, ensuring delivery against strong KPIs and performance measures
- Work with the cross‑functional team to ensure delivery on operational plans
- Work with Agile principles and support the cross‑functional team to achieve this effectively
- Provide innovation through testing new marketing channels, new types of content and new channel execution strategies
- Manage the ABPI certification of content via the Medical‑Legal approval process
- Agency management
- Campaign budget management
Key capabilities – ability to:
- Collaborate effectively with others to achieve shared goals, including ability to work with specialist functions, e.g. Sales, Medical Affairs, Corporate Affairs, Centralised Digital Marketing and Strategic Insights
- Apply strategic thinking and planning frameworks to build effective operational plans
- Develop content and implement channel activities aligned to the delivery of operational plans
- Strong planning and organisation skills
- Embrace a growth mindset, utilising a test and learn approach to develop and refine customer engagement strategies, tactics, measurable deliverables and ROI
- Ability to digest complex clinical information and interpret its relevance to UK market
- Create and analyse insights to better understand the value we can deliver to patients and oncology communities
- Committed to understanding and meeting customer needs
- Communicate confidently - strong verbal, written and presentation skills
- Ability to lead without authority
- Ethics and integrity
Skills & Experience
- Essential: Bachelor’s degree or equivalent experience
- Experience in pharmaceutical, healthcare or related marketing roles
- Strong analytical, organisational and project management skills
- Working knowledge of the ABPI Code of Practice
Desirable: Experience or exposure within Oncology therapy areas
Required Skills: Agency Management, Business Growth Strategies, Customer Marketing, Customer Relationship Management (CRM), Digital Marketing, Marketing Budget Management, Marketing Communications Planning, Marketing Content Strategy, Marketing Management, Marketing Planning, Marketing Strategies, Omnichannel Marketing, Strategic Planning, Strategy Development
Employment Details:
- Employee Status: Regular
- Relocation: No relocation
- VISA Sponsorship: No
- Travel Requirements: No Travel Required
- Flexible Work Arrangements: Hybrid
- Shift: Not Indicated
- Valid Driving License: No
- Hazardous Material(s): N/A
Company Overview: Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.
Associate Marketer, Oncology employer: MSD Malaysia
Merck & Co., Inc. is an exceptional employer, offering a dynamic work environment in Rahway, NJ, where innovation meets a commitment to animal health and well-being. Employees benefit from a culture that prioritises collaboration, professional growth, and a strong sense of purpose, all while working with cutting-edge systems like SAP to enhance operational efficiency. With opportunities for continuous improvement and a focus on ethical integrity, Merck fosters a rewarding atmosphere for those looking to make a meaningful impact in global healthcare.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Marketer, Oncology
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for MSD Malaysia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like MSD Malaysia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with MSD Malaysia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at MSD Malaysia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Marketer, Oncology
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit MSD Malaysia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of MSD Malaysia:Show us that you’ve done your homework! In your application, briefly mention what you admire about MSD Malaysia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at MSD Malaysia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at MSD Malaysia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At MSD Malaysia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
