Product Marketing Specialist – Institutional Private Assets

Your Team Responsibilities

Join Us in Shaping the Future of Private Markets. Private markets are experiencing significant growth—and MSCI is uniquely positioned to bring clarity, comparability, and connectivity to this evolving asset class. We act as an independent solutions provider of research-quality data, analytics, and insights, helping Limited Partners (“LPs”) and other industry participants navigate the complexity of private markets and make more informed investment decisions across their total portfolios. You’ll join a fast-growing, high-visibility team that drives global go-to-market strategy, audience engagement, and product positioning for one of MSCI’s most dynamic businesses: Private Assets.

About the Role: We are looking for a high-performing, commercially minded Senior Associate to lead and execute marketing programs, with a primary focus on EMEA-based institutional investors as well as total portfolio solutions. This is a strategic, cross-functional role where you’ll take ownership of campaigns from end to end—crafting compelling narratives, identifying key audiences, launching initiatives across multiple channels, and measuring their impact. You’ll work closely with Product, Sales, Research, and global marketing colleagues to elevate MSCI’s presence with EMEA’s most sophisticated investors.

Your Key Responsibilities:

• Develop and execute integrated marketing campaigns targeting LPs and asset owners across private equity, private credit, infrastructure, and real assets.
• Shape messaging, positioning and value propositions for LP-focused solutions.
• Lead creation and localization of compelling content—including thought leadership, sales enablement, digital assets, and event materials.
• Strategize and deliver regional programs across digital, social, email, and in-person channels, aligned to commercial goals.
• Collaborate across global product, research, and sales teams to align messaging and identify high-impact marketing opportunities.
• Track performance and deliver insights to optimize campaign effectiveness and demonstrate ROI.
• Stay ahead of competitive dynamics and market needs to continuously evolve audience engagement.

Your skills and experience that will help you excel:

• 6–8 years of B2B marketing experience in asset management, private markets, fintech, or financial services.
• Deep interest and expertise in private markets and institutional investment trends.
• Strong campaign management skills, with experience leading multi-channel programs from concept to execution.
• Outstanding writing and storytelling skills, with a knack for distilling complex topics into clear, impactful messaging.
• Collaborative, adaptable, and proactive—comfortable operating in a fast-paced, global environment.
• Proven experience managing cross-functional stakeholders and aligning marketing with commercial outcomes.
• Familiarity with platforms like Salesforce, Pardot, Airtable, and Highspot is a plus.
• Strategic mindset paired with hands-on execution and attention to detail.
• Analytical approach to decision-making, with the ability to use data to optimize and communicate impact.

About MSCI:

What we offer you: Transparent compensation schemes and comprehensive employee benefits, tailored to your location, ensuring your financial security, health, and overall wellbeing. Flexible working arrangements, advanced technology, and collaborative workspaces. A culture of high performance and innovation where we experiment with new ideas and take responsibility for achieving results. A global network of talented colleagues, who inspire, support, and share their expertise to innovate and deliver for our clients. Global Orientation program to kickstart your journey, followed by access to our Learning@MSCI platform, LinkedIn Learning Pro and tailored learning opportunities for ongoing skills development. Multi-directional career paths that offer professional growth and development through new challenges, internal mobility and expanded roles. We actively nurture an environment that builds a sense of inclusion belonging and connection, including eight Employee Resource Groups. At MSCI we are passionate about what we do, and we are inspired by our purpose – to power better investment decisions. You’ll be part of an industry-leading network of creative, curious, and entrepreneurial pioneers. This is a space where you can challenge yourself, set new standards and perform beyond expectations for yourself, our clients, and our industry.

MSCI is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research, data, and technology, we power better investment decisions by enabling clients to understand and analyze key drivers of risk and return and confidently build more effective portfolios. We create industry-leading research-enhanced solutions that clients use to gain insight into and improve transparency across the investment process.

MSCI Inc. is an equal opportunity employer. It is the policy of the firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, gender, gender identity, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy (including unlawful discrimination on the basis of a legally protected parental leave), veteran status, or any other characteristic protected by law. MSCI is also committed to working with and providing reasonable accommodations to individuals with disabilities.