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- Tasks: Lead digital marketing strategies to boost online presence and customer engagement.
- Company: Join a forward-thinking company that values growth and innovation.
- Benefits: Enjoy competitive salary, 25 days holiday, discounts, and a supportive work environment.
- Why this job: Make a real impact in a dynamic role with opportunities for personal and professional development.
- Qualifications: 5+ years in digital marketing with strong skills in SEO, SEM, and analytics.
- Other info: Be part of a people-centric culture that encourages creativity and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Overview
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When it comes to performance, skills and experience don’t tell the whole story. They only tell uswhat to doinknown, predictable, and contextual situations.
We look for attributes as they tell us how youbehave in all situations, particularly unknown, challenging, or stressful ones when you can’t apply your learnt skills.
We have big ambitions, and we needpeople who work here to have big ambitions too.
To achieve ourgrowth plans weneed talented and driven people who are curious andcomfortable with uncertainty and step outside their comfort zone to learn and try new things.
Ifyou\\\’re the kind of person who rolls up your sleeves and gets stuck in, we want to hear from you!
WatchHERE to find out what it takes to be successful andbuild a better career at MSC.
Requisition ID : 19057
Employment Type : Full Time
Job Category : Marketing
Work Location : Wednesbury, UK
Potential WorkLocation :United Kingdom : England : Wednesbury || United Kingdom : England : West Midlands
Digital Marketing Manager
We are seeking a highly motivated Digital Marketing Manager to develop and implement comprehensive digital marketing strategies across various channels. This role is crucial for enhancing our online presence, driving traffic, customer acquisition, and retention while aligning with our business objectives.
What’s in it for you?
- With MSC you’ll have the autonomy to shape your role and develop your career with us. We believe in continuous growth, which is why you will have constant access to coaching, mentoring and an environment where personal and professional development and success are celebrated.
- Love discounts? You\\\’ll love it even more with our discounts and rewards site, which covers all the most popular brands. Whether it’s a break away, cashback on essentials or shopping for a special occasion – we’ve got you covered.
- On top of this, we give you 25 days of holiday entitlement + Bank Holidays + paid holiday leave. A company pension scheme matched up to 10% of your annual salary. Life insurance, which is 6x annual salary, plus, a discounted health cash plan and private medical insurance to support you with whatever life throws at you.
What will you be doing?
- Collaborate with the Head of Marketing and E-commerce to create and implement a digital marketing strategy that aligns with business goals
- Identify target audiences, set key performance indicators (KPIs), and develop strategies to achieve those goals
Paid Search (SEM) Management
- Plan, execute, and analyse paid search programs primarily through Google and Bing to grow brand awareness and drive sustainable profits
- Optimise and continually improve SEM programs to generate awareness, consideration, conversion, and loyalty
- Manage large, complex, and high-budget paid search campaigns, utilising advanced tools such as Bing Ads, and Google Ads
Search Engine Optimisation (SEO)
- Lead SEO efforts to boost website visibility and improve search rankings through keyword research, content optimisation, and performance tracking
- Stay updated on industry trends and search engine changes to enhance SEO strategies
Email Marketing
- Create and manage email marketing campaigns to engage customers and nurture leads
- Segment audiences and personalise content to improve campaign effectiveness while tracking performance for data-driven improvements
Analytics and Reporting
- Monitor and analyse key performance metrics across all digital marketing channels using tools like GA4
- Prepare regular performance reports, identify trends, and provide insights and recommendations to optimise marketing strategies
Collaboration and Stakeholder Management
- Work cross-functionally with Sales, Engineering, Category Management, and external partners to ensure alignment on customer needs and marketing initiatives
- Educate internal and external stakeholders on digital marketing capabilities and drive alignment to shared goals
Leadership
- Inspire and motivate the marketing team to achieve their best work
- Foster a collaborative culture within the department and throughout the company
What do you need?
- Bachelor’s degree in Digital Marketing, Marketing, Business, or a related field
- At least 5 years of experience in digital marketing, with a proven track record in driving traffic, engagement, and conversions
- Strong experience in managing SEO, SEM, email marketing, social media marketing, and content marketing campaigns
- Excellent analytical skills with the ability to analyse data and provide actionable insights
- Exceptional written and verbal communication skills
- Self-motivated with strong time management and organisational skills
- Proficiency in Google Analytics, AdWords, and other digital marketing tools; knowledge of HTML, CSS, and web design principles is a plus
W e trust that our people will be able to teach you role-specific skills, but for you to truly succeed at MSC you will embody our values and these significantly important attributes; ones that MSC believes to embody talent within our business.
Connections: Your interpersonal skills; how well you manage relationships, and how rewarding you are to deal with
Thinking: The abilities you draw upon to solve problems, learn and be agile
Creativity: How adept you are at creating solutions and working with change
Drive: Your level of ambition. The pace, energy, and enthusiasm applied to activities
Ultimately, we identify talent in people who can demonstrate our values and the behaviours required to thrive in our business. So, if you can operate effectively in a team, demonstrate customer-centricity, and are eager to make a difference then we would love to hear from you – apply today!
Why MSC?
The journey to the best version of yourself starts with us. If you’re searching for an employerthat will enable you to learn, grow and make a difference, you’ve found it.
You will feel a sense of purpose and belonging as we allow our people to have a voice and the opportunity to makea genuine impact.
We have created a psychologically safe and inclusive environment wherewe treat our associates as adults and give them autonomyto make decisions, takerisks and learn from mistakes.
You will be encouraged to challenge the norm,makedecisions and take ownership to make changes, enabling you to significantly contribute towards our business success.
Our people-centric culture will encourage you to continuously develop, both professionally and personally.
From ourculture to our forward-thinking leadership, you’ll soon realise that you have an incredible opportunity here to be your best self.
Whether your career path is vertical or squiggly we’d love to watch you grow and reach your full potential with us.
WatchHERE to find out what it’s like to work at MSC and join us as we continue to build a team of people doing their best work
We won’t just give you a job, we’ll enable you to be yourself, discover opportunity,unlock your potential, and design yourcareer.
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Digital Marketing Manager employer: MSC Industrial Supply Co.
Contact Detail:
MSC Industrial Supply Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up LinkedIn. The more connections you make, the better your chances of landing that Digital Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. Include case studies, results, and any cool campaigns you've worked on. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. Be ready to discuss how you can contribute to their growth plans and tackle challenges head-on.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and being part of our ambitious journey.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for digital marketing and how it aligns with our ambitious goals.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in digital marketing. Focus on your achievements in SEO, SEM, and email marketing, as these are key areas for us!
Show Your Analytical Skills: We love data-driven decision-making! Include examples of how you've used analytics to improve marketing strategies in your previous roles. This will demonstrate your ability to provide actionable insights, which is crucial for us.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at MSC Industrial Supply Co.
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around SEO, SEM, and email marketing. Be ready to discuss specific campaigns you've managed and the results they achieved. This shows you're not just familiar with the tools but know how to use them effectively.
✨Show Your Analytical Side
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of key performance metrics you've monitored and how you've adjusted strategies based on those insights. This will demonstrate your ability to think critically and adapt in a fast-paced environment.
✨Emphasise Collaboration Skills
Since this role involves working cross-functionally, be ready to share examples of how you've successfully collaborated with other teams. Highlight your interpersonal skills and how you've managed relationships to achieve common goals. This will show that you can thrive in a team-oriented culture.
✨Demonstrate Your Ambition and Creativity
Talk about times when you've stepped outside your comfort zone or taken initiative to try something new. Whether it's a unique campaign idea or a creative solution to a problem, showcasing your drive and creativity will resonate well with the company's values and ambitions.