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For Companies At a Glance
- Tasks: Lead the marketing and commercialization of innovative safety services to protect people worldwide.
- Company: Join MSA Safety, a purpose-driven company focused on innovation and safety.
- Benefits: Full-time role with competitive salary and opportunities for professional growth.
- Why this job: Make a real difference in public safety while driving impactful marketing strategies.
- Qualifications: 5+ years in B2B marketing or sales, preferably in service design and productization.
- Other info: Dynamic work environment with a focus on collaboration and strategic thinking.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose‑driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers' greatest problems so they can go home safe each and every day. Are you in? Read on for more details about this particular role.
Responsibilities
- Service Offerings Commercialization: Define, design, and maintain a catalog of service offerings (training, labor, parts, connected solutions). Collaborate with Service Director, Regional Service Managers, Global Product Leaders and Regional Marketing teams to ensure consistent roll‑out and competitive positioning. Develop comprehensive Spare Parts and Paid Training strategies. Build new service product offerings (e.g. Rentals) and innovative business models to address emerging customer needs (e.g. Performance‑based contracts).
- Business case development & profitability analysis: Create business cases for new service offerings, including market opportunity assessment and ROI analysis. Calculate profitability and margin impact for existing and proposed services. Partner with Finance and Pricing teams to ensure offerings/monetization models meet financial targets and align with strategic objectives.
- Marketing Strategy & Demand Generation: Create and execute marketing strategies for service products, including messaging, campaigns, and collateral. Develop demand creation programs and promotional activities to support revenue growth with installed base customers and new customers. Drive content development (case studies, testimonials, campaigns) to support adoption and awareness. Drive lead generation and monitor campaign effectiveness. Develop and manage marketing programs for Service Authorized Partners. Support channel partner development through targeted activities and events.
- Market Analysis & Positioning: Work with Pricing teams to implement competitive pricing strategies aligned with profitability goals. Map Customer Journeys to drive Customer‑Centric Services and Solutions strategies. Conduct market research, VOC/VOD activities, and competitive analysis to identify opportunities.
- Sales Enablement & Training: Ensure that value propositions are clearly communicated and understood across stakeholders. Develop playbooks and training materials for Sales, Service, and Channel Partners. Support major quotations and bids where service offerings are included.
- Digital Marketing & Brand Building: Expand brand recognition of service products through digital channels and social media. Collaborate with MarCom/Web teams for online campaigns and content strategy.
Qualifications
- Bachelor’s degree in Business/Marketing or relevant technical field.
- Minimum 5 years in Marketing or Sales (B2B), ideally in After Sales/Service.
- Experience with SaaS/HaaS or managed services, and Solutions Marketing.
- Financial Analysis & Pricing Models.
- Experience in Service design & productization.
- Strong project management, analytical, and communication skills.
- Ability to work cross‑functionally and internationally.
- Strong influencing skills; ability to drive change.
- Proven ability to exhibit strategic thinking skills and an entrepreneurial mindset.
- Proven ability to execute and exhibit a result‑focused mindset.
- Expertise in forward thinking, market research/intelligence, and problem‑solving skills.
- Ability to listen attentively and capture key VOC information.
Preferred Skills: Master’s degree and additional European language (German/French); Digital marketing experience, Salesforce CRM knowledge; familiarity with safety industry products and customers (FGFD, First Responder, Industrial PPE).
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Sales and Business Development
Industry: Public Safety
Services Commercialization and Marketing Manager in Yate employer: MSA - The Safety Company
Contact Detail:
MSA - The Safety Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Services Commercialization and Marketing Manager in Yate
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching MSA Safety and understanding their mission. We want to see your passion for safety and innovation shine through. Practice common interview questions and think about how your experience aligns with their needs.
✨Tip Number 3
Showcase your skills! Create a portfolio or case studies that highlight your previous work in marketing and service commercialization. We love seeing tangible examples of how you’ve driven results and solved problems in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who are ready to make a difference in the safety industry.
We think you need these skills to ace Services Commercialization and Marketing Manager in Yate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Services Commercialization and Marketing Manager role. Highlight relevant experience in marketing, sales, and service design that aligns with what we’re looking for. Use keywords from the job description to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for safety and innovation, and explain how your skills can help us solve our customers' greatest problems. Keep it engaging and personal – we want to get to know you!
Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use numbers and specific examples to demonstrate how you've driven results in previous roles. We love seeing how you’ve made an impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into our hands quickly. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at MSA - The Safety Company
✨Know Your Stuff
Make sure you thoroughly understand MSA Safety's mission and values. Familiarise yourself with their service offerings and recent innovations in the safety industry. This will not only show your passion but also help you align your answers with their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that demonstrate your skills in marketing, service design, and financial analysis. Use the STAR method (Situation, Task, Action, Result) to structure your responses, making it easy for the interviewers to see your impact.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the company. Inquire about their current challenges in service commercialization or how they measure success in marketing strategies. This shows your genuine interest and strategic thinking.
✨Be Ready to Collaborate
Since the role involves working cross-functionally, be prepared to discuss how you've successfully collaborated with different teams in the past. Highlight your communication skills and ability to influence others, as these are key to driving change at MSA Safety.
