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For Companies At a Glance
- Tasks: Drive service offerings and marketing strategies to enhance customer safety and satisfaction.
- Company: Join MSA Safety, a purpose-driven leader in public safety innovation.
- Benefits: Full-time role with competitive salary and opportunities for professional growth.
- Why this job: Make a real difference in protecting people and assets worldwide.
- Qualifications: 5+ years in B2B marketing or sales, preferably in after-sales/service.
- Other info: Dynamic, international environment with strong focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose‑driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers' greatest problems so they can go home safe each and every day. Are you in? Read on for more details about this particular role.
Responsibilities
- Service Offerings Commercialization: Define, design, and maintain a catalog of service offerings (training, labor, parts, connected solutions). Collaborate with Service Director, Regional Service Managers, Global Product Leaders and Regional Marketing teams to ensure consistent roll‑out and competitive positioning. Develop comprehensive Spare Parts and Paid Training strategies. Build new service product offerings (e.g. Rentals) and innovative business models to address emerging customer needs (e.g. Performance‑based contracts).
- Business case development & profitability analysis: Create business cases for new service offerings, including market opportunity assessment and ROI analysis. Calculate profitability and margin impact for existing and proposed services. Partner with Finance and Pricing teams to ensure offerings/monetization models meet financial targets and align with strategic objectives.
- Marketing Strategy & Demand Generation: Create and execute marketing strategies for service products, including messaging, campaigns, and collateral. Develop demand creation programs and promotional activities to support revenue growth with installed base customers and new customers. Drive content development (case studies, testimonials, campaigns) to support adoption and awareness. Drive lead generation and monitor campaign effectiveness. Develop and manage marketing programs for Service Authorized Partners. Support channel partner development through targeted activities and events.
- Market Analysis & Positioning: Work with Pricing teams to implement competitive pricing strategies aligned with profitability goals. Map Customer Journeys to drive Customer‑Centric Services and Solutions strategies. Conduct market research, VOC/VOD activities, and competitive analysis to identify opportunities.
- Sales Enablement & Training: Ensure that value propositions are clearly communicated and understood across stakeholders. Develop playbooks and training materials for Sales, Service, and Channel Partners. Support major quotations and bids where service offerings are included.
- Digital Marketing & Brand Building: Expand brand recognition of service products through digital channels and social media. Collaborate with MarCom/Web teams for online campaigns and content strategy.
Qualifications
- Bachelor’s degree in Business/Marketing or relevant technical field.
- Minimum 5 years in Marketing or Sales (B2B), ideally in After Sales/Service.
- Experience with SaaS/HaaS or managed services, and Solutions Marketing.
- Financial Analysis & Pricing Models.
- Experience in Service design & productization.
- Strong project management, analytical, and communication skills.
- Ability to work cross‑functionally and internationally.
- Strong influencing skills; ability to drive change.
- Proven ability to exhibit strategic thinking skills and an entrepreneurial mindset.
- Proven ability to execute and exhibit a result‑focused mindset.
- Expertise in forward thinking, market research/intelligence, and problem‑solving skills.
- Ability to listen attentively and capture key VOC information.
Preferred Skills: Master’s degree and additional European language (German/French); Digital marketing experience, Salesforce CRM knowledge; familiarity with safety industry products and customers (FGFD, First Responder, Industrial PPE).
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Sales and Business Development
Industry: Public Safety
Service & Aftermarket BDM, EMEA & APAC in Yate employer: MSA - The Safety Company
Contact Detail:
MSA - The Safety Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Service & Aftermarket BDM, EMEA & APAC in Yate
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its services. Understand their mission and how your skills can help them achieve their goals. This will show you're genuinely interested and ready to contribute.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Service & Aftermarket BDM. Highlight your achievements in marketing and sales, especially in service design and productization.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Service & Aftermarket BDM, EMEA & APAC in Yate
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Service & Aftermarket BDM. Highlight your experience in marketing and sales, especially in after-sales or service sectors. We want to see how your skills align with our mission to protect people and assets.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for safety and innovation, and explain why you’re the perfect fit for MSA. We love hearing personal stories that connect your experiences to our mission.
Showcase Relevant Experience: When detailing your work history, focus on your achievements in service commercialization and marketing strategies. We’re looking for concrete examples of how you’ve driven demand and created successful service offerings.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at MSA - The Safety Company
✨Know Your Stuff
Before the interview, dive deep into MSA Safety's mission and values. Understand their service offerings and how they position themselves in the market. This will not only show your enthusiasm but also help you align your answers with their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your experience in marketing and sales, especially in B2B environments. Focus on your achievements in service design, productization, and any innovative strategies you've implemented to drive revenue growth.
✨Ask Smart Questions
Come prepared with insightful questions about the role and the company. Inquire about their current challenges in service commercialization or how they measure the success of their marketing strategies. This demonstrates your strategic thinking and genuine interest in the position.
✨Be Ready to Collaborate
Since this role involves working cross-functionally, be ready to discuss how you've successfully collaborated with different teams in the past. Highlight your communication skills and ability to influence stakeholders, as these are crucial for driving change within the organisation.
