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For Companies At a Glance
- Tasks: Engage customers, promote eye tests, and drive foot traffic in-store.
- Company: Join M&S Opticians, a trusted name in retail with a focus on customer care.
- Benefits: Enjoy flexible part-time hours and the chance to be creative in your role.
- Why this job: Perfect for outgoing individuals who love engaging with people and promoting brands.
- Qualifications: Strong communication skills and a passion for brand promotion are essential.
- Other info: Entry-level position with opportunities for growth in a dynamic environment.
We are looking for an outgoing, creative, and adaptable In-Store Promoter to represent M&S Opticians within the wider M&S store. Your mission will be to increase awareness of our brand, engage with customers, and drive foot traffic to our in-store opticians. You will play a key role in promoting eye and hearing tests, maximising sales opportunities, and ensuring positive customer interactions. Working closely with the opticians Store Manager, you will plan and execute daily, weekly, and monthly promotional initiatives while collaborating with the wider store team to bring your ideas to life. This is a customer-facing role suited to individuals with strong communication skills, self-motivation, and a passion for brand promotion. Flexible and part-time roles are available for the right candidate.
Key Responsibilities
- Engage with passing customer traffic, identifying peak footfall times and areas inside and outside the store
- Use creative promotional techniques to attract customers and generate interest
- Develop and deliver engaging in-store tannoy announcements
- Plan and execute promotional strategies alongside the opticians Store Manager and wider M&S store team
- Support customer service during busy trading periods
- Collaborate with the wider M&S store to execute promotional ideas
About You
You are an enthusiastic and confident communicator with a passion for brand promotion. With a natural ability to engage with customers, you thrive in fast-paced, customer-facing environments and enjoy thinking creatively to attract attention. You are highly self-motivated, adaptable, and capable of planning and executing promotional activities to drive appointments and sales. Experience in events, promotions, product demonstrations, or advertising is highly desirable.
Key Requirements
- Strong communication and interpersonal skills
- Self-motivated with the ability to plan and execute promotional activities
- Experience in sales, promotions, or event marketing is an advantage
- Ability to engage with customers and promote brand awareness
- Creative approach to attracting and interacting with potential customers
In-Store Promoter - Part Time employer: M&S Opticians
Contact Detail:
M&S Opticians Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land In-Store Promoter - Part Time
✨Tip Number 1
Familiarise yourself with M&S Opticians' products and services. Understanding what they offer will help you engage customers more effectively and demonstrate your genuine interest in the role.
✨Tip Number 2
Practice your communication skills by engaging with friends or family in a mock customer interaction. This will help you feel more confident when speaking to potential customers in-store.
✨Tip Number 3
Think of creative promotional ideas that could attract customers. Having a few suggestions ready can show your initiative and enthusiasm during any interviews or discussions with the hiring team.
✨Tip Number 4
Network with current or former employees of M&S Opticians if possible. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach.
We think you need these skills to ace In-Store Promoter - Part Time
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer service, promotions, or sales. Use specific examples that demonstrate your communication skills and creativity, as these are key for the In-Store Promoter role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for brand promotion and your ability to engage with customers. Mention any previous experience in similar roles and how you can contribute to M&S Opticians' goals.
Showcase Your Creativity: In your application, include ideas for promotional strategies you could implement. This will demonstrate your proactive approach and creativity, which are essential for attracting customers in-store.
Highlight Flexibility and Adaptability: Emphasise your ability to work flexible hours and adapt to different situations. This is important for a part-time role where you may need to adjust your approach based on customer traffic and store needs.
How to prepare for a job interview at M&S Opticians
✨Show Your Enthusiasm
As an In-Store Promoter, your energy and enthusiasm are key. Make sure to express your passion for brand promotion during the interview. Share examples of how you've engaged customers in the past and how you can bring that same energy to M&S Opticians.
✨Demonstrate Your Creativity
This role requires a creative approach to attract customers. Prepare to discuss innovative promotional ideas you've implemented before or brainstorm new ones that could work for M&S Opticians. This will show your adaptability and willingness to think outside the box.
✨Highlight Your Communication Skills
Strong communication is essential for this position. Be ready to showcase your interpersonal skills by discussing previous experiences where you successfully engaged with customers. Consider role-playing scenarios to demonstrate how you would interact with potential customers in-store.
✨Prepare for Team Collaboration
Since you'll be working closely with the Store Manager and the wider team, it's important to highlight your ability to collaborate. Share examples of how you've worked effectively in a team setting, and be prepared to discuss how you would contribute to executing promotional strategies at M&S Opticians.
