At a Glance
- Tasks: Engage customers, promote eye and hearing tests, and drive foot traffic in-store.
- Company: Join M&S Opticians, a trusted name in retail, known for quality and customer care.
- Benefits: Enjoy flexible part-time hours and the chance to unleash your creativity.
- Why this job: Be part of a dynamic team, enhance your communication skills, and make a real impact.
- Qualifications: Strong communication skills and a passion for brand promotion are essential; experience is a plus.
- Other info: Ideal for creative individuals who thrive in fast-paced environments.
We are looking for an outgoing, creative, and adaptable In-Store Promoter to represent M&S Opticians within the wider M&S store. Your mission will be to increase awareness of our brand, engage with customers, and drive foot traffic to our in-store opticians. You will play a key role in promoting eye and hearing tests, maximising sales opportunities, and ensuring positive customer interactions. Working closely with the opticians Store Manager, you will plan and execute daily, weekly, and monthly promotional initiatives while collaborating with the wider store team to bring your ideas to life. This is a customer-facing role suited to individuals with strong communication skills, self-motivation, and a passion for brand promotion. Flexible and part-time roles are available for the right candidate.
Key Responsibilities
- Engage with passing customer traffic, identifying peak footfall times and areas inside and outside the store
- Use creative promotional techniques to attract customers and generate interest
- Develop and deliver engaging in-store tannoy announcements
- Plan and execute promotional strategies alongside the opticians Store Manager and wider M&S store team
- Support customer service during busy trading periods
- Collaborate with the wider M&S store to execute promotional ideas
About You
You are an enthusiastic and confident communicator with a passion for brand promotion. With a natural ability to engage with customers, you thrive in fast-paced, customer-facing environments and enjoy thinking creatively to attract attention. You are highly self-motivated, adaptable, and capable of planning and executing promotional activities to drive appointments and sales. Experience in events, promotions, product demonstrations, or advertising is highly desirable.
Key Requirements
- Strong communication and interpersonal skills
- Self-motivated with the ability to plan and execute promotional activities
- Experience in sales, promotions, or event marketing is an advantage
- Ability to engage with customers and promote brand awareness
- Creative approach to attracting and interacting with potential customers
Contact Detail:
M&S Opticians Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land In-Store Promoter - Part Time
✨Tip Number 1
Familiarise yourself with M&S Opticians and their services. Understanding the brand and what they offer will help you engage customers more effectively and demonstrate your genuine interest in the role.
✨Tip Number 2
Practice your communication skills by engaging with friends or family in a mock promotional scenario. This will help you feel more confident when interacting with customers and showcasing your ability to promote the brand.
✨Tip Number 3
Think of creative promotional ideas that could attract customers to the in-store opticians. Having a few suggestions ready can show your initiative and enthusiasm during any discussions with the hiring team.
✨Tip Number 4
Network with current or former employees of M&S to gain insights into the company culture and expectations for the In-Store Promoter role. This can provide you with valuable information to tailor your approach during the interview process.
We think you need these skills to ace In-Store Promoter - Part Time
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and requirements. Tailor your application to highlight how your skills and experiences align with the role of an In-Store Promoter.
Craft a Compelling CV: Ensure your CV showcases relevant experience in customer service, promotions, or sales. Use bullet points to clearly outline your achievements and skills that relate to engaging customers and promoting brands.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight specific examples of how you've successfully engaged customers in the past and your creative approach to promotions.
Proofread Your Application: Before submitting, double-check your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for a customer-facing role.
How to prepare for a job interview at M&S Opticians
✨Show Your Enthusiasm
As an In-Store Promoter, your energy and enthusiasm are key. Make sure to convey your passion for brand promotion during the interview. Share examples of how you've engaged customers in the past and how you can bring that same excitement to M&S Opticians.
✨Demonstrate Your Creativity
This role requires a creative approach to attract customers. Prepare to discuss innovative promotional ideas you've implemented before or brainstorm new ones that could work for M&S. Show them that you can think outside the box!
✨Highlight Your Communication Skills
Strong communication is essential for this position. Be ready to showcase your interpersonal skills by engaging with the interviewer as if they were a customer. Use clear, confident language and maintain eye contact to demonstrate your ability to connect with people.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific situations, such as busy trading periods or difficult customers. Think through potential scenarios in advance and prepare your responses to show that you're self-motivated and capable of executing promotional activities effectively.