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- Tasks: Lead exciting consumer research projects and consult on branding strategies.
- Company: Creative and independent insight consultancy with a focus on consumer brands.
- Benefits: Competitive salary, bonus, and benefits in a hybrid work environment.
- Why this job: Shape the future of beloved brands while collaborating with industry experts.
- Qualifications: Strong background in consumer qualitative research and team leadership skills.
- Other info: Join a meritocratic team that values creativity and cultural insights.
The predicted salary is between 43000 - 52000 £ per year.
Exciting opportunity for a qualitative researcher (AD/SRM) to join a creative and independent insight consultancy. We seek candidates with a strong consumer qualitative research background who have experience, knowledge or a genuine interest in working with some of the world’s best-loved consumer brands.
In this role, you will be able to consult with your clients on areas such as how to rebrand and relaunch a product, helping them to make decisions on packaging design (structure and graphics), re-positioning and logo development. You will do this alongside some of the most knowledgeable and respected qual and quant practitioners in this space who are as well-connected as it gets.
As an Associate Director, you will play a key role in building close and lasting relationships with clients, taking the lead on projects, working with and developing junior members of the team. You will still be keen to be involved in projects, making sure outputs are of the highest quality and presenting well-thought-out and actionable insights.
This is an independent insights consultancy that provides consumer-grounded insight to many of the world’s most recognisable consumer brands. This is a consultancy that prides itself on being able to understand consumers’ relationships with brands and how they portray themselves through designed elements of their products.
Their USP is their ability to blend behavioural science with design thinking into their research and strategic outputs and how this can enhance the relationship with a brand. They are a well-organised and meritocratic business that makes sure they leave space in their workflow for collaboration and genuine thinking time, as they pride themselves on remaining creative and innately tuned into the cultural context of their work.
If you have top-notch qual skills, enjoy working in the consumer/FMCG space, are keen to join a collaborative & balanced insights consultancy and are keen to shape the future of consumer brands, we would love to hear from you.
Who to contact: Email your CV (in confidence) to sga@spalding-goobey.co.uk, quoting the reference above, or contact Andrew Goobey, Andrew Mercer, Caroline Rock or Rebecca Meaton on 020 7287 7237.
AD, Consumer Qualitative Research - Strategic Insight Consultancy employer: MrWeb Ltd.
Contact Detail:
MrWeb Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land AD, Consumer Qualitative Research - Strategic Insight Consultancy
✨Tip Number 1
Network like a pro! Reach out to your connections in the consumer research space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Prepare for those interviews! Research the company and their recent projects, especially in qualitative research. Show them you’re not just another candidate but someone who genuinely understands their work and can contribute to their creative process.
✨Tip Number 3
Don’t shy away from showcasing your portfolio! Bring examples of your past work that highlight your skills in consumer insights and how you've helped brands rebrand or reposition themselves. Visuals can speak volumes!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining a consultancy that values creativity and collaboration.
We think you need these skills to ace AD, Consumer Qualitative Research - Strategic Insight Consultancy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects your experience in consumer qualitative research. Highlight any projects where you've worked with well-known brands, as this will resonate with us and show you're a great fit for the role.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about qualitative research and how your skills align with our consultancy's focus on blending behavioural science with design thinking.
Showcase Your Projects: If you have examples of past work or case studies, don’t hesitate to include them. We love seeing how you've tackled challenges and delivered actionable insights in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at MrWeb Ltd.
✨Know Your Brands
Before the interview, dive deep into the consumer brands that the consultancy works with. Understand their market positioning, recent campaigns, and any challenges they might be facing. This will not only show your genuine interest but also help you discuss how your qualitative research skills can directly benefit their clients.
✨Showcase Your Qual Skills
Prepare to discuss specific examples of your qualitative research projects. Highlight your methodologies, the insights you uncovered, and how those insights influenced client decisions. Be ready to explain how you blend behavioural science with design thinking in your work, as this aligns perfectly with the consultancy's USP.
✨Emphasise Collaboration
Since the role involves working closely with clients and developing junior team members, be sure to share experiences where you've successfully collaborated on projects. Talk about how you foster teamwork and creativity, and how you ensure high-quality outputs while maintaining a supportive environment.
✨Ask Insightful Questions
Prepare thoughtful questions that demonstrate your understanding of the consultancy's approach and the industry. Inquire about their current projects, how they integrate cultural context into their research, or what they see as the future trends in consumer behaviour. This shows you're not just interested in the role, but also in contributing to their vision.
