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For Companies At a Glance
- Tasks: Shape product features and drive player-focused marketing strategies.
- Company: Join MrQ, an award-winning online casino that's all about fun and innovation.
- Benefits: Competitive salary, extra leave days, parental leave, health insurance, and wellness incentives.
- Why this job: Make a real impact by connecting player insights with product development.
- Qualifications: Experience in product marketing and strong understanding of player behaviour.
- Other info: Flexible working environment with a diverse and inclusive team culture.
The predicted salary is between 50000 - 65000 £ per year.
MrQ - we are an awesome, award‑winning online casino launched in 2018. We are big on tech, big on performance and most of all – big on fun. Over the years, we have experienced explosive growth – which means we need more rock stars to join our quest for total world domination. We are looking for a strategic, player‑focused Product Marketing Manager to sit at the intersection of product, marketing and player insight, shaping how our product features are positioned, launched and improved. In this role, you will define the value propositions behind our products and features, ensuring they resonate with players and drive measurable commercial impact.
You will partner closely with product teams to bring player insight into product development, influence roadmap discussions, and lead go‑to‑market strategies for launches and enhancements. This is not a traditional campaign marketing role — it is a strategic product marketing position focused on player value, proposition definition and product‑market fit.
What You Will Do
- Define clear value propositions and positioning for product features and experiences.
- Develop player insights, personas and segmentation frameworks to guide product and marketing decisions.
- Translate complex product capabilities into compelling player value narratives.
- Own go‑to‑market strategy for new features, product launches and enhancements.
- Partner with Brand, CRM, Affiliates and other marketing teams to ensure consistent positioning across channels.
- Ensure launches clearly communicate why a feature matters to players.
- Act as the voice of the player within product teams, bringing player insight into product discussions.
- Work closely with Product Managers to influence feature prioritisation, roadmap direction and product positioning.
- Navigate cross‑functional discussions between product, marketing and commercial teams.
- Guide products through the lifecycle from concept → launch → optimisation.
- Monitor player engagement and commercial performance to refine propositions and messaging.
- Use player behaviour and performance insights to identify opportunities for improvement.
What We’re Looking For
- Experience in Product Marketing, Strategic Marketing or Proposition roles within digital products.
- Proven experience defining value propositions and leading go‑to‑market launches.
- Experience partnering closely with product teams in a cross‑functional environment.
- Strong understanding of player/customer behaviour and segmentation in consumer digital products.
- Ability to translate player insight into clear positioning and product narratives.
- Experience influencing product direction or roadmap discussions through customer insight.
- Excellent communicator and storyteller.
- Strong cross‑functional collaboration with product, marketing, data and commercial teams.
- Commercially minded with strong analytical thinking.
- Experience in iGaming, digital entertainment, gaming or other consumer digital products is highly valued.
- Gambling experience is a plus but not required if strong player‑centric thinking is demonstrated.
What We Offer
At MrQ, we take pride in providing an array of fantastic benefits to our valued team members. Enjoy a competitive salary package that recognises your hard work and dedication. Need some extra time off? We’ve got you covered with additional leave days, and we believe in celebrating life’s special moments, including your birthday, with dedicated birthday leave. Family matters to us, too, which is why we offer a generous four‑week parental leave. Your well‑being is our priority, supported by international health and life insurance. Stay motivated with wellness incentives and seize opportunities for personal and professional growth with our growth allowance. Embrace a flexible working environment that caters to your needs, and join our friendly and multinational team, where collaboration and camaraderie flourish.
At MrQ, we are committed to ensuring that your experience with us goes beyond just a job – it’s a fulfilling journey with a supportive community. We are committed to fostering a workplace that values and celebrates diversity. We welcome individuals of all backgrounds and experiences, and we believe that a diverse and inclusive environment leads to innovation and success. We actively promote equal opportunities for all employees and strive to create a space where everyone’s voices are heard and respected. Join us in our journey to build a truly inclusive workplace where every person can thrive and contribute to our collective success.
To help our recruitment team work efficiently, please apply to the role that best matches your skills and experience. Our team will consider you for other similar roles as well!
Strategic Product Marketing Manager in Gibraltar employer: MrQ
Contact Detail:
MrQ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Product Marketing Manager in Gibraltar
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at MrQ. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your player-centric thinking! When you get the chance to speak with hiring managers, share how you’ve used player insights to shape product strategies in the past.
✨Tip Number 3
Prepare for interviews by diving deep into MrQ’s products. Understand their features and think about how you would position them to enhance player engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people and shows you’re serious about joining the team.
We think you need these skills to ace Strategic Product Marketing Manager in Gibraltar
Some tips for your application 🫡
Show Your Strategic Side: When writing your application, make sure to highlight your experience in strategic product marketing. We want to see how you've defined value propositions and led go-to-market strategies in the past. Be specific about your achievements!
Speak Our Language: Use the same terminology as we do in the job description. Words like 'player insights', 'product positioning', and 'go-to-market strategy' should be part of your vocabulary. This shows us you understand the role and can hit the ground running.
Tell a Compelling Story: We love a good story! When you describe your experiences, frame them in a way that showcases your journey and the impact you've made. Make it relatable and engaging – we want to feel your passion for product marketing!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it makes the whole process smoother for everyone involved.
How to prepare for a job interview at MrQ
✨Know Your Product Inside Out
Before the interview, dive deep into MrQ's products and features. Understand their value propositions and how they resonate with players. This knowledge will help you articulate your insights and demonstrate your passion for the role.
✨Showcase Your Strategic Thinking
Prepare examples of how you've defined value propositions and led go-to-market strategies in previous roles. Be ready to discuss how you can translate player insights into compelling narratives that drive commercial impact.
✨Emphasise Cross-Functional Collaboration
Highlight your experience working closely with product teams and other marketing functions. Share specific instances where your collaboration influenced product direction or improved player engagement, showcasing your ability to navigate cross-functional discussions.
✨Be the Voice of the Player
Demonstrate your understanding of player behaviour and segmentation. Prepare to discuss how you would bring player insights into product discussions and influence roadmap decisions, ensuring that the player's perspective is always at the forefront.