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For Companies At a Glance
- Tasks: Shape product features and enhance player experiences through strategic marketing.
- Company: Award-winning online casino focused on tech and player experience.
- Benefits: Competitive salary, extra leave days, wellness incentives, and flexible working.
- Other info: Join a diverse team committed to inclusivity and innovation.
- Why this job: Make a real impact by connecting player insights with innovative product strategies.
- Qualifications: Experience in product marketing and strong understanding of player behaviour.
The predicted salary is between 60000 - 80000 £ per year.
MrQ is an award‑winning online casino launched in 2018, known for its focus on tech, performance, and player experience.
Role Overview
We’re looking for a strategic, player‑focused Product Marketing Manager to sit at the intersection of product, marketing, and player insight, shaping how our product features are positioned, launched, and improved.
Responsibilities
- Define clear value propositions and positioning for product features and experiences.
- Develop player insights, personas and segmentation frameworks to guide product and marketing decisions.
- Translate complex product capabilities into compelling player value narratives.
- Own go‑to‑market strategy for new features, product launches and enhancements.
- Partner with Brand, CRM, Affiliates and other marketing teams to ensure consistent positioning across channels.
- Ensure launches clearly communicate why a feature matters to players.
- Act as the voice of the player within product teams, bringing player insight into product discussions.
- Work closely with Product Managers to influence feature prioritisation, roadmap direction and product positioning.
- Navigate cross‑functional discussions between product, marketing and commercial teams.
- Guide products through the lifecycle from concept → launch → optimisation.
- Monitor player engagement and commercial performance to refine propositions and messaging.
- Use player behaviour and performance insights to identify opportunities for improvement.
What We’re Looking For
- Experience in Product Marketing, Strategic Marketing or Proposition roles within digital products.
- Proven experience defining value propositions and leading go‑to‑market launches.
- Experience partnering closely with product teams in a cross‑functional environment.
- Strong understanding of player/customer behaviour and segmentation in consumer digital products.
- Ability to translate player insight into clear positioning and product narratives.
- Experience influencing product direction or roadmap discussions through customer insight.
- Excellent communicator and storyteller.
- Strong cross‑functional collaboration with product, marketing, data and commercial teams.
- Commercially minded with strong analytical thinking.
- Experience in iGaming, digital entertainment, gaming or other consumer digital products is highly valued.
- Gambling experience is a plus but not required if strong player‑centric thinking is demonstrated.
Benefits
- Competitive salary package.
- Additional leave days.
- Birthday leave.
- Four‑week parental leave.
- International health and life insurance.
- Wellness incentives.
- Growth allowance.
- Flexible working environment.
Equal Opportunity Statement
We are committed to fostering a workplace that values and celebrates diversity. We welcome individuals of all backgrounds and experiences, and we believe that a diverse and inclusive environment leads to innovation and success. We actively promote equal opportunities for all employees and strive to create a space where everyone's voices are heard and respected. Join us in our journey to build a truly inclusive workplace where every person can thrive and contribute to our collective success.
Strategic Product Marketing Manager in England employer: MrQ
Contact Detail:
MrQ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Product Marketing Manager in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements and projects. This is a great way to demonstrate your expertise in product marketing and make a lasting impression.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their player base and think about how you can contribute to their success. Tailor your answers to show you’re the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Strategic Product Marketing Manager in England
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Strategic Product Marketing Manager role. Highlight your experience in product marketing and how it aligns with our focus on player insights and tech-driven strategies.
Showcase Your Storytelling Skills: We love a good story! Use your application to demonstrate how you've translated complex product features into compelling narratives. This will show us your ability to communicate effectively, which is key for this role.
Highlight Cross-Functional Collaboration: Since this role involves working closely with various teams, be sure to mention any experience you have in cross-functional environments. Share examples of how you've partnered with product, marketing, or commercial teams to achieve success.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at MrQ
✨Know Your Product Inside Out
Before the interview, dive deep into MrQ's product offerings. Understand their unique selling points and how they enhance player experience. This knowledge will help you articulate how your strategic marketing skills can elevate their product positioning.
✨Showcase Your Player-Centric Approach
Be ready to discuss how you've used player insights in past roles. Prepare examples of how you've translated customer behaviour into successful marketing strategies. This will demonstrate your ability to act as the voice of the player within product teams.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with various teams, think of instances where you've successfully navigated cross-functional discussions. Highlight your communication skills and how you've influenced product direction through collaboration.
✨Craft Compelling Value Narratives
Practice translating complex product features into clear, compelling narratives. Be prepared to explain how you would communicate why a feature matters to players, showcasing your storytelling abilities and understanding of value propositions.