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- Tasks: Lead exciting marketing campaigns for local authorities and drive customer engagement.
- Company: MRI Software creates innovative real estate software solutions, dedicated to improving lives since 1971.
- Benefits: Enjoy hybrid work, private medical insurance, generous leave, and unique perks like office breakfasts.
- Why this job: Make a real impact in the digital-first real estate industry while enjoying a vibrant company culture.
- Qualifications: 3 years of marketing experience; public sector and B2B tech experience preferred.
- Other info: Join a diverse team committed to inclusion and employee empowerment.
The predicted salary is between 28800 - 42000 ÂŁ per year.
Join to apply for the Marketing Campaigns Manager role at MRI Software
Join to apply for the Marketing Campaigns Manager role at MRI Software
From the day we opened our doors in 1971, MRI Software has built flexible, game-changing real estate software solutions to improve people’s lives. The only way to carry out that mission is to hire the absolute best employees on earth. People like you.
Work hard, play hard. Always. Our relentless commitment to client success, our employee resource groups and our promise to empower our teams to reach their full potential are a few examples of what makes MRI Software special.
And we’re insanely dedicated to creating a work environment that you look forward to every single day. That’s why we invest heavily in our employee engagement, so you enjoy the tech industry’s best perks. Together with the whole Pride, (lion roar for \”family\”) employees, customers, and partners, we’re on a mission to break new ground and lead the real estate industry into a digital-first future.
We understand the need to provide a flexible working environment partnered with team collaboration and socialisation. Therefore, we operate a hybrid working model with 3 days of working from home per week. This role is based in the one of our UK offices (London, Sleaford or Birmingham).
The UK local government landscape is undergoing a period of significant transformation. With the need for more responsive, citizen-centric solutions, local authorities are embracing innovation like never before. This changing environment brings exciting new challenges – and within them, the opportunity to make a real impact.
As a Marketing Campaign Manager at MRI Software, you will be responsible for marketing campaigns and initiatives that support local authorities; really getting to know the sector and our client personas to develop our brand to resonate with this audience.
You will create and deliver integrated campaigns, to drive customer acquisition and expand existing client opportunities, liaising with the Director of Marketing EMEA and other key individuals across the business to ensure alignment with organisation priorities. You will be responsible for maximising ROI across campaigns, working with fellow marketing professionals in the EMEA team to ensure objectives are met and performance targets achieved. You will build close ongoing marketing relationships with our key industry associations and market influencers to expand our brand reach and thought leadership content.
Responsibilities
Responsible for planning, developing, and delivering the annual integrated campaigns plan, from brief through to post-campaign analysis and reporting, using any insight gained to improve.
- Align the annual campaigns plan to marketing themes, business strategy and Go to Market priorities, measuring achievement against set objectives and performance targets
- Create, manage and monitor engaging content including client stories, to ensure engagement at the top of the funnel to attract new clients and maintain thought leadership presence in the sector.
- As part of campaigns activity, plan for relevant presence at exhibitions, and conferences both physical and virtual formats including delivering a series of hosted webinars
- To ensure brand compliance throughout campaigns, always on the lookout for imaginative and innovative ways of extending reach and influence and executing in a timely manner
- Develop and maintain positive working relationships with fellow colleagues and key external stakeholders
Requirements
- 3 years marketing experience
- Experience within the public sector is desirable
- Experience within in B2B technology sector is desirable
We’re obsessed with making this the best job you’ve ever had!
- We want our staff to love working here, and so we’ve created a few unique perks such as office breakfasts, quarterly lunches and virtual social events. Additionally, we value your input in your employee experience and have employee-led groups such as our DEI committee, employee resource groups such as Women and Allies, and our Pride Event Group
- Enjoy peace of mind over yours and your family’s health with our Private Medical Insurance and Health Cash Plan.
- Invest in our competitive Personal Pension plan and help set you up for your future.
- Big on family? So are we! Here at MRI Software we recognise that your family is important, and being able to spend quality time with your family as it grows is a wonderful experience. Therefore, the MRI Software Parental Leave benefit is designed to give you the opportunity to spend time with your new arrival(s).
- Enjoy a fantastic work-life balance with 25 days of annual leave plus Bank Holidays, in addition to a bank of 15 hours of \”Flex Time Off\” to be used whenever and however you choose!
- Income Protection Plans give you the peace of mind you deserve.
- Further your professional development and growth with our generous Tuition Reimbursement Schemes.
- Enjoy the flexibility of working from anywhere in the world for two weeks out of the year!
MRI continues to strive to amaze as a global industry leader in real estate software. Whether you are joining as a new pride member or bringing your expertise back, your talent is important to maintaining MRI’s high client experience standard and continuing our growth in the PropTech space.
As a global company, we believe diversity brings benefits for our people, customers and clients. This is why MRI Software is committed to being an inclusive employer, regardless of your ethnicity, religion, sexual orientation, gender identity, disability, age, military and veteran status.
Diversity, Equality and Inclusion are values that are critical to our success; come and see for yourself.
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
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Job function
Marketing and Sales
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Industries
Software Development
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Marketing Campaigns Manager employer: MRI Software
Contact Detail:
MRI Software Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaigns Manager
✨Tip Number 1
Familiarise yourself with the public sector landscape, especially how local authorities operate. Understanding their challenges and needs will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Network with professionals in the B2B technology sector, particularly those who have experience with local authorities. Attend relevant industry events or webinars to make connections that could provide insights or referrals.
✨Tip Number 3
Showcase your ability to create integrated marketing campaigns by preparing examples of past successes. Be ready to discuss how you maximised ROI and engaged target audiences effectively.
✨Tip Number 4
Research MRI Software’s current marketing initiatives and campaigns. Being knowledgeable about their strategies will allow you to demonstrate your enthusiasm for the role and suggest innovative ideas during your interview.
We think you need these skills to ace Marketing Campaigns Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Marketing Campaigns Manager position. Understand the key responsibilities and required skills, especially those related to public sector experience and B2B technology.
Tailor Your CV: Customise your CV to highlight relevant marketing experience, particularly in campaign management and any work within the public sector or technology industries. Use specific examples that demonstrate your ability to drive customer acquisition and manage integrated campaigns.
Craft a Compelling Cover Letter: Write a cover letter that not only showcases your qualifications but also reflects your enthusiasm for MRI Software's mission. Mention how your values align with their commitment to client success and employee engagement.
Showcase Your Achievements: In both your CV and cover letter, include quantifiable achievements from previous roles. For instance, mention successful campaigns you've led, metrics on ROI, or any innovative strategies you implemented that resulted in increased brand reach.
How to prepare for a job interview at MRI Software
✨Know Your Audience
Before the interview, research the local authorities and client personas that MRI Software serves. Understanding their needs and challenges will help you tailor your responses and demonstrate how your marketing strategies can resonate with them.
✨Showcase Your Campaign Successes
Prepare to discuss specific marketing campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will showcase your ability to drive customer acquisition and expand client opportunities.
✨Emphasise Collaboration Skills
Since the role involves liaising with various teams, be ready to discuss your experience working collaboratively. Share examples of how you've successfully partnered with colleagues or stakeholders to achieve campaign goals.
✨Be Ready for Creative Thinking
MRI Software values innovative approaches. Think of imaginative ways you've extended brand reach in previous roles. Be prepared to share these ideas during the interview to demonstrate your creative problem-solving skills.