At a Glance
- Tasks: Shape and deliver our Amazon digital marketing strategy across Europe and the Middle East.
- Company: Join a dynamic team at Movado Group, Inc., a leader in the fashion and lifestyle sector.
- Benefits: Enjoy private medical insurance, income protection, employee discounts, and flexible work options.
- Other info: Be part of an inclusive workplace that values diversity and offers great career growth opportunities.
- Why this job: Make a real impact on our Amazon presence and customer experience while growing your career.
- Qualifications: 3-5 years in digital marketing with strong Amazon experience and excellent communication skills.
The predicted salary is between 49500 - 60500 £ per year.
As our Digital Marketing Manager, you’ll play a key role in shaping and delivering our digital marketing and e-commerce strategy across Europe, with additional oversight of selected Middle East channels. With a strong focus on Amazon EU, you’ll bring specialist knowledge of the Amazon ecosystem to our business, helping us strengthen our presence, improve customer experience and drive commercial growth.
You’ll own the Amazon strategy across content, digital merchandising and advertising, working closely with internal teams, Amazon stakeholders and external partners to turn commercial priorities into effective, measurable activity.
Your Responsibilities
- Shape our Amazon strategy
- Develop and deliver the Amazon strategy across Europe and selected Middle East markets, aligned with our wider brand and commercial objectives.
- Identify opportunities to grow our brands on Amazon through content, merchandising, advertising and improved customer experience.
- Translate wider marketing and commercial plans into clear Amazon priorities and action plans.
- Own the digital marketing and e-commerce budget, including planning, allocation and in-year optimisation.
- Build strong Amazon partnerships
- Build and manage strong relationships with Amazon retail and advertising stakeholders.
- Lead planning and commercial discussions with Amazon, ensuring we make the most of available opportunities and insights.
- Use your understanding of Amazon’s ways of working and processes to navigate the platform effectively and get the best outcomes for the business.
- Work closely with brand, product, regional and commercial teams to align priorities.
- Lead content and merchandising
- Own the strategy for Amazon content and digital merchandising across key European markets.
- Ensure product detail pages, brand stores and other content are engaging, accurate, SEO-friendly and aligned with brand guidelines.
- Identify opportunities to improve product visibility, customer experience and conversion through better content and merchandising.
- Coordinate content and marketplace activations around launches, seasonal moments and key commercial opportunities.
- Drive advertising performance
- Develop the Amazon advertising strategy, ensuring paid activity supports wider brand and commercial objectives.
- Work closely with the team responsible for campaign execution to ensure activity is well planned, prioritised and aligned with the overall Amazon strategy.
- Use performance data and Amazon insights to identify opportunities, optimise investment and improve return.
- Connect paid and organic activity to maximise visibility, engagement and sales.
- Use data to drive decisions.
- Monitor Amazon retail, media and brand performance across key markets.
- Analyse traffic, conversion, customer and sales data to identify opportunities and inform decisions.
- Turn performance insights into clear recommendations for internal stakeholders and Amazon partners.
- Continuously test, learn and improve our approach.
- Keep moving forward
- Stay close to developments in Amazon, digital marketing and e-commerce, identifying new opportunities for growth.
- Bring new ideas and best practices into the business to improve our Amazon presence and customer experience.
What You'll Bring
- Previous experience working directly at Amazon is essential. You’ll have a strong understanding of Amazon’s ways of working, processes, retail ecosystem and commercial environment.
- 3-5+ years’ experience across digital marketing, e-commerce, retail media or a related field.
- Strong experience across Amazon content, digital merchandising and advertising, with the ability to connect these areas into one clear strategy.
- Experience developing and delivering digital or e-commerce strategies and managing budgets.
- Strong commercial understanding, with the ability to use data and performance insights to identify opportunities and make decisions.
- Experience working with Amazon retail and/or advertising stakeholders and building effective external partnerships.
- Strong communication and stakeholder management skills, with the confidence to influence across teams and at different levels.
- Strong working knowledge of Excel.
- Experience in a consumer, fashion, beauty, lifestyle or retail environment would be beneficial.
- A degree in Marketing, Business, Communications or a related subject is preferred, but relevant experience will be equally valued.
Our Benefits
We offer a competitive benefits package designed to support you both at work and outside of it. The below is included at our UK location:
- Private Medical Insurance
- Income Protection
- Life Insurance
- EAP support
- Employee Discount
- Long Term Incentive
- 4 Weeks Work From Anywhere in the UK
Movado Group, Inc. is an equal opportunity employer. It prohibits discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.
Digital Marketing Manager- Amazon focus in London employer: Movado Group
At Movado Group, Inc., we pride ourselves on being an exceptional employer, particularly for the Digital Marketing Manager role focused on Amazon. Our vibrant work culture fosters collaboration and innovation, while our competitive benefits package, including private medical insurance and flexible working options, ensures that you are supported both professionally and personally. With ample opportunities for growth and development within the dynamic e-commerce landscape, you'll be empowered to make a meaningful impact in shaping our digital marketing strategy across Europe and the Middle East.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager- Amazon focus in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Movado Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Movado Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Movado Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Digital Marketing Manager- Amazon focus in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Movado Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Movado Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Movado Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Movado Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Movado Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Movado Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
